agora pulse

APRIL 17, 2018

An active Facebook group will help you build a band of advocates who will talk about you not just in the group but elsewhere, both online and offline. In this post, we’ll take a look at how you can build an active and engaged Facebook group that helps you reach more people and (ultimately) increase sales and show ROI.

Groups 74

Groups Groups Facebook Small Business 74

agora pulse

APRIL 17, 2018

An active Facebook group will help you build a band of advocates who will talk about you not just in the group but elsewhere, both online and offline. In this post, we’ll take a look at how you can build an active and engaged Facebook group that helps you reach more people and (ultimately) increase sales and show ROI.

Groups 74

Groups Groups Facebook Small Business 74

Pam Moore

OCTOBER 20, 2020

We do this through a combination of methods that may include online research, surveys, social media network insights, focus groups, interviews and the list goes on. How to leverage natural conversation for customer research. Tips to conduct focus groups on little or not budget. Today I am not holding back.

Research 78

Research Template Templates Training 78

Buzz Marketing for Technology

DECEMBER 15, 2011

Facebook fan pages are much the same thing. The fan page becomes a focus group that can be mined for consumer insights, which can feed back to content creation, stage gate development and campaign tracking. It isn’t the “like” that matters; what matters is creating conversations to understand the consumer. But only 0.2

Brands 275

Brands Repository Analysis Sentiment 275

Oktopost

DECEMBER 21, 2023

Focus Groups: Conduct focus group discussions with a representative sample of your target audience. Website Analytics : Examine website analytics to understand user behavior, popular content, and areas of drop-off. This can provide insights into customer interests and potential gaps in your online presence.

Marketing 62

Marketing Survey Skills How To 62

Convince & Convert

OCTOBER 22, 2021

Blocking popular networks and monitoring browsing history isn’t going to stop anyone from checking Facebook—especially when 11 percent of those surveyed admitted to using social media during bathroom breaks. To address this, Gear followed up by hosting informal social media 101 classes for Instagram, Facebook, and Twitter.

Survey 123

Survey How To Education Hotels 123

Pam Moore

SEPTEMBER 18, 2017

Or maybe you are trying to stomp those random acts of marketing, yet you just haven't cracked that conversion nut? It's easy to sit on Facebook, Periscope and Instagram live streams and listen to people teach you how to do brand storytelling and hustle 24/7. Social currency on the web today = attention + action.

Content 162

Content Training How To ROI 162

Waxing UnLyrical

APRIL 12, 2011

And in terms of distribution, an email to subscribers, a tweet, Facebook post, LinkedIn update, and word-of-mouth are simple means to secure a good response rate. And, now, even good ol’ Facebook has added Questions to its list of features in order to help us get feedback from our network of friends. Then there is matter of tools.

Survey 231

Survey Focus Group Proposal Education 231

Sprout Social

FEBRUARY 5, 2020

Social media is the world’s largest and most transparent focus group. Social listening lets you tap into that focus group, their conversations and the trends happening not just around your brand, but around your industry as a whole. Listening helps businesses highlight relevant conversations as they happen.

Tools 93

Tools Sentiment How To Team 93

Sprout Social

MAY 18, 2021

But the conversation shouldn’t be about social media vs. traditional media. On the other hand, social media describes a variety of digital platforms like Facebook, Twitter, Instagram and others that allow for targeted distribution and audience interaction. The influence of social extends beyond marketing.

Social Media 111

Social Media Team Focus Group Loyalty 111

Pam Moore

SEPTEMBER 19, 2017

Are you one of the 22% of businesses that are satisfied with their conversion rates? I will be sharing with you the same methods and tools we leverage to obtain a 50-80% conversion rate on our own content consistently. Bottom line… does your content convert to real business? Social currency = attention + action.

Content 164

Content Training ROI Compete 164

Sprout Social

MARCH 7, 2022

Even now, an online conversation could impact how people will perceive your brand for months to come. Facebook Brand Survey Tests. With Facebook, you can use the Experiments tool to run a brand survey test. With the right tool, you can synthesize those conversations into actionable brand health insights.

Survey 92

Survey Brands Sentiment Template 92

Pam Moore

APRIL 6, 2019

Thanks to social networks such as Twitter, Facebook, LinkedIn, Instagram, and YouTube, marketers can obtain real-time customer insight within seconds and begin using such data to optimize their digital and social marketing programs for the highest success and ROI possible. know what content will drive social conversation, conversion and ROI?

Campaign 60

Campaign Social Media Content How To 60

Adam Cohen

AUGUST 24, 2010

It didn’t require making a leap to engage customers in conversation or to deeply understand how they make a purchase decision. The approach was always one-sided, and the feedback loop could be carefully and slowly measured with focus groups and research. Share this on Facebook. Let’s Hear From You. Tweet This!

Company 231

Company Social Media Posterous StumbleUpon 231

Sprout Social

DECEMBER 5, 2022

Social media is an always-on focus group. Another method of crowdsourcing ideas is by looking at conversations about your brand and industry. But you won’t be tagged in every conversation about your brand. Facebook and Instagram allow you to adjust your newsfeed settings from algorithmic to chronological.

Social Media 140

Social Media Crowdsourcing Privacy Comparison 140

Pam Moore

JULY 11, 2018

Why should they talk to you, listen to you, tweet you, like your Facebook page, follow you or give a rip that your business exists on this planet? Facebook should fit into your business. Do NOT spend the next year fitting your business into Facebook. Talk to them and inspire them after the Facebook like, not just before.

Apple 139

Apple Brands Tips Consultant 139

Talkwalker SM

JUNE 14, 2016

We all know how social listening and social media analytics is important not just for reputation management but more importantly for business intelligence, but most social listening platforms are only providing you data based on a smaller and smaller proportion of social media conversations. Here’s why. Image recognition in action.

Influencer 60

Influencer Social Networking Reputation Focus Group 60

The Marketing Blog

MARCH 8, 2010

Home About In the Media Facebook vs Twitter (A Comparison) How People Respond to Your Online Content March 8, 2010.1:39 of tweets, tweet type, conversation type. of tweets, tweet type, conversation type. I write about Social Media and how it is being used as a conversational channel by individuals and organizations.

Study 180

Study Company Web 2.0 Twitter 180

Webbiquity SMM

DECEMBER 21, 2010

The bottom line is that while social media marketing definitely provides benefits (such as a higher conversion rate for organic search traffic ), it’s not generally effective as a direct promotion tool. Twitter, Facebook and LinkedIn groups, community sites (e.g. Share this on Facebook. Provide customer support.

Social Media 191

Social Media Research ROI Technorati 191

Pam Moore

DECEMBER 21, 2020

· 7 Steps to a Profitable Digital and Social Media Marketing Plan Developing a digital marketing and social media marketing plan that delivers measurable results requires more than a few pretty visuals or snazzy bite size videos you post on LinkedIn, Facebook and Instagram. Don't blame Mark Zuckerberg. It's time to get your game face on.

Social Media 78

Social Media Template Templates Marketing 78

Pam Moore

DECEMBER 21, 2020

· 7 Steps to a Profitable Digital and Social Media Marketing Plan Developing a digital marketing and social media marketing plan that delivers measurable results requires more than a few pretty visuals or snazzy bite size videos you post on LinkedIn, Facebook and Instagram. Don't blame Mark Zuckerberg. It's time to get your game face on.

Social Media 78

Social Media Template Templates Marketing 78

Pam Moore

DECEMBER 21, 2020

Developing a digital marketing and social media marketing plan that delivers measurable results requires more than a few pretty visuals or snazzy bite size videos you post on LinkedIn, Facebook and Instagram. You are overwhelmed with the latest Facebook changes and feel like Mark Zuckerberg owes you something.

Social Media 78

Social Media Template Templates Marketing 78

Convince & Convert

APRIL 23, 2015

Following a hilarious video on improving your private life, in which the company introduces guru Fille Güte, Ikea Singapore took to Facebook to launch the Shelf Help Guru Contest. Although a seemingly simple idea, what makes this campaign shine is the clever use of memes and puns both in the Facebook post creative as well as the comments.

Communities 60

Communities Meme How To Focus Group 60

Webbiquity SMM

NOVEMBER 23, 2010

Now, social media tools like Facebook and LinkedIn make it easy and (usually) non-awkward. I was recently friended on Facebook by a guy I went to high school with. Sure, surveys and focus groups still have their place, but you can learn a lot from what they’re saying in social media circles. Share this on Facebook.

Social Media 192

Social Media Committee Press Release Posterous 192

Convince & Convert

FEBRUARY 11, 2015

Not only do they provide a measurable snapshot of campaign success, they’re a tried-and-true gateway to conversion : Companies with 40 or more landing pages get 12 times more leads than those with 5 or less. Post options to consider on your company Facebook page, and ask your fans which design resonates with them.

Crowdsourcing 60

Crowdsourcing Exercises Focus Group Forums 60

Ignite Social Media

DECEMBER 7, 2020

Since early last year, Facebook has been putting more emphasis on groups within its platform. This focus stemmed from users wanting to have more of a community feel around topics and interests they care about. We will dive into why Facebook groups are important for brands and new opportunities for brands within those groups. .

Groups 200

Groups Groups Tips Facebook 200

Techipedia: Tamar Weinberg

MAY 18, 2010

surveys, focus groups, test marketing) often spend millions to locate their target markets. You can search for related groups and Fan Pages through Facebook, start accounts on social bookmarking sites such as Digg or StumbleUpon, and check on who is linking to your site to find out who’s interested.

Social Media 269

Social Media Strategy StumbleUpon Digg 269

Kikolani

MAY 31, 2012

For example, BlogcastFM runs a focus group on their Google+ page , while SEOmoz creates unique video content that you can’t find anywhere else. Stop Guessing and Use Facebook Insights. Instead, take advantage of the Facebook formula to virally grow your audience. Pretty obvious, huh? Then give them more.

Blogger 141

Blogger Social Media Tips ROI 141

Pam Moore

APRIL 1, 2020

Why should they talk to you, listen to you, tweet you, like your Facebook page, follow you or give a rip that your business exists on this planet? Facebook should fit into your business. Do NOT spend the next year fitting your business into Facebook. Talk to them and inspire them after the Facebook like, not just before.

Apple 78

Apple Brands Tips Consultant 78

Diva Marketing Blog

AUGUST 9, 2012

There are a lot of stops, starts and waiting around while lawyers and judge side-bar conversations that you can't hear but would so love to be invited to the party. The results can be too many side-bar conversations that add time and dollars to our process. . The big realization. How can you help but engage with that type of person ?

Engagement 76

Engagement Social Media Film Focus Group 76

Diva Marketing Blog

JULY 16, 2009

No girlfriend, it's not a focus group. Maybe this is the social media version of a focus group but with less honesty and less transparency. Is it the way they view their role in the "conversation" of social media? In other words to join in the conversation or as Shiv Singh says, "Establish an authentic presence."

Social Media 85

Social Media Focus Group Authentication Retail 85

Convince & Convert

APRIL 9, 2015

In a global market, we analyze 187 languages, filter conversations 50 ways, and access historical data which we categorize and curate. In the globalized village, social media is Earth’s biggest focus group. Continue the conversation on our Facebook or Google+ pages.

Data 60

Data Analysis Banking Analytics 60

Twist Image

AUGUST 5, 2011

I wonder if we would have hashtags had Messina tweeted out, "maybe together we can think of a way to group conversations together on Twitter?" That's for others to decide, but I'm sure that Mark Zuckerburg 's inspiration for Facebook came out of some type of frustration from his online experience. What do you think?

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Wikipedia iPad Hashtag Apple 97

Convince & Convert

NOVEMBER 17, 2016

Blocking popular networks and monitoring browsing history isn’t going to stop anyone from checking Facebook—especially when 11 percent of those surveyed admitted to using social media during bathroom breaks. According to a recent survey from Bambu by Sprout Social, seven in ten employees are using social media at work. highlight to tweet).

Survey 60

Survey Education How To Hotels 60

Kikolani

AUGUST 18, 2015

Average Organic Reach On Facebook Pages. But your main focus has to be your website. Not someone else’s website: like Facebook, Twitter or Google+.). You can launch your ad campaigns on: Facebook: Using Facebook’s two advertising tools, Ads Manager or Facebook Power Editor (much more powerful).

Content 60

Content How To Reddit Campaign 60

Convince & Convert

AUGUST 27, 2015

How do you reduce the noise and find the conversations you care about? To truly understand the full conversation, pulling in as many media channels as possible is key to knowing the full scope of the stories and events that are integral to your business. Don’t get me wrong, I still believe there is a place for focus groups.

Vimeo 60

Vimeo Influencer Smart Phone Instant Messaging 60

Social Media Network Marketing

OCTOBER 15, 2010

Opinionated social networking users become a virtual focus group, praising or complaining about a company's offerings, and coming up with suggestions for improvements or new products or brands. To discover, share, question answer sessions and converse on Social Media do join me at facebook.com/pervarakapadia

Social Media 101

Social Media Social CRM Repository Wiki 101