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5 goals you can accomplish with social media video marketing

Sprout Social

If there’s one thing staying at home has revealed to us it’s that we watch a ton of video content. YouTube reports one billion hours of video are watched every day and research estimates social video ad spend will grow 44% from 2019 to reach $14.89 Build brand awareness and put a stake in the ground with video content.

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Social Media News Ticker: Facebook Acquires Pryte, Instagram 6.0, Vine Comes To Xbox One

The Realtime Report

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Instagram, Pinterest and Vine: Facebook launches expanded video ad capabilities for brands. Any social media updates that we missed? Let us know in the comments below.

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Reuters, Rogers and social dashboards

Sherrilynne Starkie

Reuters has launched Social Pulse , a social media hub on Reuters.com which highlights social media’s most shared news, companies and influencers. It displays the news that is most popular in Reuters social network. Social media podcast For Immediate Release covered the launch this week.

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8 Marketing Trends to Implement in Your 2012 Marketing Plan

yMarketingMatters

What a year was 2011 for social media and marketing! I watched and experienced first-hand the marketing and social media landscape change, consolidate, focus, develop and evolve all at the same time. As I’ve said before, social media needs to be INTEGRATED into your overarching marketing plan. Be authentic.

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A 15-Step Guide to Creating Viral-Ready Branded Content

Writtent Blog

Content marketing is hot. 33% of the average B2B marketing budget is currently allocated towards custom content creation. If you haven’t designed a content strategy, it’s high time to get started. We’ve compiled our favorite steps on how to succeed: Step #1: Realize a Content Strategy Isn’t Optional.

Brands 108
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Apple Debuts iBeacon Location Technology in U.S. Stores

The Realtime Report

Transmission through Bluetooth wireless technology gives your phone precise information about where you are in the store, while GPS transmitters don’t work well indoors and don’t distinguish well between locations only a few feet apart. .” How is iBeacon different than using GPS for geo-location?

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A Complete Beginner’s Guide to Video Marketing in 2017 – Sunny Lenarduzzi [SSM029]

Buffer Social

Video marketing is one of the most-talked about subjects in social media right now. Marketers, brands, and businesses everywhere are all jumping aboard this incredible trend that has truly begun to take take over our social news feeds. What type of video content works best for social media. Sunny on Twitter.

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