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Influencer Engagement: Finding a Fit

Waxing UnLyrical

In 2017, my organization, Goodwill Industries International, then a 115-year-old social enterprise; one of the oldest 501 (c)(3) nonprofit brands; the leading workforce provider in North America; and the #1 brand doing the most good by enso and featured in Fast Company Magazine – faced a pretty significant challenge.

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Social Media Cupcake Thoughts

Diva Marketing Blog

As with social media. The Social Enterprise - Social media's impact is not confined to the department that initiated the tactic or program. Consumer generated media may find its way into every area/department that touches the customer experience. Read what resonances with you. what does that mean?

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The Real Roadblock to Social Business Success

Webbiquity SMM

Stories about how top executives just don’t “get” social media and the concept of social business were common four or five years ago. Per recent research from GaggleAMP : “Connecting your business with your employees in social media can boost your social media presence.

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Enterprise 2.0: social scorecard and social media karma

Laurel Papworth

Conforming to social rules is something that humans ache to do – it’s what defines community- and badges and scorecards tell them in much clearer ways than ‘etiquette statements’ or ’social media staff guidelines’ ever can how to behave. Enterprise 2.0: Unethical Media Behavior (11).

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Beware! The Social Media Dog Strategy Mentality

Diva Marketing Blog

With over 13,500 views on YouTube , my dog Max thinks he's a social media rock star pup. For him quasi social media star status is good enough bragging rights at the doggy park. For him quasi social media star status is good enough bragging rights at the doggy park. Step 1: Align the Enterprise.

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Nonprofit Webinar Series – Social Fundraising

Janet Fouts

Whether you work with a grass roots organization or a humongous nonproft you know that social media can be an effective way to make your message more visible out there in the world. Because they may never find you, and if you can’t create shareable content they won’t tell their friends about you either.

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Thank you Google, for the Antithesis of a More Social Network

Waxing UnLyrical

Unless, of course, you are another Guru , pushed compulsively to opine on recycling and rehashing “content.&#. A staunch Seth Godin disciple, he is engaged with social enterprise development and its coitus with the web. Let’s take a moment to talk about the very premise of “friending &# on Facebook.