Adam Sherk

MAY 26, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Where Do You Want Your Social Media Press Releases to Live? Keeping the content on your own domain allows you to benefit from internal and inbound links to both the newsroom itself and individual releases.

Press Release 102

Press Release Social Media Syndication Hosting 102

Laurel Papworth

JULY 1, 2015

Writing a social media press release for customers, vendors, clients, stakeholders to pick up and deliver the news into their Facebook and Twitter and Google Plus networks is a totally different beast. What are the Main Features of a Social Media Press Release? Let’s tame it.

Press Release 40

Press Release Social Media WordPress How To 40

agora pulse

OCTOBER 6, 2020

You’ve had your social media marketing agency for a while. Check out our tips for experienced social media managers who want to energize their agencies. Recently I published a detailed guide on How to Start a Social Media Marketing Agency: Step by Step. Table of Contents. Sharing content.

Social Media Management 183

Social Media Management Social Media Trends Meme 183

Adam Sherk

OCTOBER 20, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk A Look at Muck Rack’s Twitter Press Release Service, 51 Releases Later by Adam Sherk on October 20, 2009 I’m definitely a fan of Muck Rack – it offers an easy way to track major media journalists on Twitter and pick up on trending topics.

Press Release 145

Press Release Twitter URL RSS 145

Proactive Report

APRIL 1, 2012

Great news for PR practitioners: Despite rumors to the contrary, the trusty old press release is not dead. Text 100 surveyed 72 journalists and found that the press release is still the preferred format for receiving corporate news. Watch this video of how to craft a Social Media News Release with multimedia.

Press Release 85

Press Release Survey Feed Feedly 85

Proactive Report

NOVEMBER 27, 2013

Every so often we hear that press releases are dead. Just recently the Google updates about treating press releases as advertisements had PR folk jittery once again. However, there is ample evidence to show that the digital age has given press releases a new lease on life. 2 and included a video.

Press Release 73

Press Release Engagement Analytics SEO 73

Sprout Social

OCTOBER 11, 2022

Looking forward, building a sophisticated program requires strategic content planning and cross-functional collaboration. In this article, we offer prescriptive recommendations for how you can curate a pipeline of content and ensure the long-term success of your advocacy efforts in 2023—and beyond. Social media posts.

Strategy 131

Strategy Content Curation Press Release 131

Adam Sherk

JULY 30, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Videos in Press Releases are Cool – If They Provide Meaningful Content by Adam Sherk on July 30, 2009 Executive quotes in press releases are notorious for lacking any kind of substantial information. Great article!

Press Release 102

Press Release Video Yahoo Microsoft 102

Proactive Report

APRIL 27, 2010

(And of course we were delighted that he chose a social media press release about the Social Media Roadmap webinar series I did with Marketwire as his example.). News Releases. Back in 1906 press releases came into being. Nobody thought this was weird or that the press release had died.

Press Release 77

Press Release Social Media Syndication News 77

agora pulse

MARCH 25, 2020

Most of us social media managers operate and plan for businesses to continue to succeed, and everything to be good in the world. What Social Media Managers Need to Do First in a Crisis. 1 thing you need to do is pause all scheduled content and take a step back to assess the situation. Sometimes, you get sideswiped.

Social Media 199

Social Media Social Media Management Issues Team 199

Convince & Convert

MAY 7, 2014

This is the second in a series of videos culled from an interview about content marketing I did with Terry Foster of Cision Canada. Cision (the USA version) is also a sponsor of Convince & Convert and our Social Pros podcast. here’s a post I wrote about their nifty content amplification tool ). ” Content is fire.

Social Media 158

Social Media Content Press Release Metrics 158

Webbiquity SMM

DECEMBER 6, 2010

Social media and PR would seem to be natural allies. So why do corporate PR and social media efforts so often appear disconnected and out of sync? To be sure, some agencies and companies get it, and do an effective job integrating social media and PR efforts. Since many (most?)

Press Release 211

Press Release Social Media Social Bookmarking Blogger 211

Hootsuite

APRIL 26, 2023

If you manage social media for a healthcare organization , you’ve come to the right place. In this article, we explain what HIPAA says about social media, go over common HIPAA violations, and share tips for building a HIPAA-compliant social media strategy. What does HIPAA say about social media?

Social Media 93

Social Media Health Care Tips Policies 93

Adam Sherk

MARCH 24, 2011

Social media news releases have lots of advantages, and what’s not to like? While multimedia content can be added to any press release, SMNRs are much more likely to incorporate images and video. That all sounds great, but do social media news releases actually generate more media coverage?

Press Release 191

Press Release News Social Media Research 191

Webbiquity SMM

MARCH 13, 2019

The nice thing about SEO, blogging and social media marketing, is that the results are cumulative and compounding. Social Media Marketing (SMM) Supports SEO Efforts , especially Off Page SEO or Link Building. In short, social media helps with link building, which is critical for SEO. Inbound Leads.”

Engineering 137

Engineering Social Media Hubspot Marketing 137

Adam Cohen

OCTOBER 27, 2011

By now most companies have figured out that good content is critical in a digital presence. That content can take many forms – user-generated, interactive, structured (data), marketing, conversational, and others. Someone please tell me, where is the Content Department? How do you hire for content creation roles?

Content 237

Content Press Release Flickr Collaboration 237

Convince & Convert

APRIL 10, 2018

Social media changes all of that, enabling events and their planners to have long-term, nuanced, shifting interactions with attendees. I gave a speech in suburban Cincinnati to the Mid-American chapter of Meeting Planners International, titled “7 Ways to Use Social Media to Create Buzz-Worthy Events.”

Eventful 155

Eventful Social Media Conference Hashtag 155

Proactive Report

OCTOBER 24, 2011

We need to understand the current media landscape: What journalists need today, how best to work with them, where the opportunities lie for PR news material — and what that means for Press Releases. The world is changing, how people consume media is changing – by the day. Just 5% had broadband at home.

Press Release 81

Press Release News Wireless Journal 81

Ignite Social Media

APRIL 3, 2018

In the past years, we’ve rounded up the best in class pranks and given a rundown on the do’s and don’ts of social media pranks. Paying attention to what’s happening in the media and the ever-changing world of social media will ensure a successful and funny, but not offensive, prank. What was your favorite prank?

Social Media 96

Social Media Press Release Class Compete 96

Later

MARCH 1, 2021

Social commerce — the process of selling products directly on social media — is revolutionizing the e-commerce industry. . In fact, the global social commerce market is estimated at $89.4 via Facebook Press Release. Hear from Later and small business experts at our free Social Sales Sessions !

Social Media 79

Social Media Small Business Press Release Instagram 79

Convince & Convert

DECEMBER 5, 2017

But, with a bit of rewording, it works perfectly to help brands get service and marketing on the same page when it comes to the type of scenarios they may encounter with their marketing content. Planned messages: These are scheduled social posts your brand plans well ahead of time. Put yourself in the shoes of your customers.

Social Media 208

Social Media Marketing Team Upcoming 208

Janet Fouts

OCTOBER 2, 2013

And Content Marketing is not Advertising. That content written by “amateurs” or worse yet “engineers” is not worthy of publication. If you’ve got an engaged social media presence start looking at who those people are. Learn more about content marketing. Why are they following you?

Advertising 182

Advertising Content Marketing Press Release 182

ProBlogger

SEPTEMBER 13, 2012

Most bloggers understand that online press releases can drive traffic. Press releases are powerful ways to reach people through search. ProBlogger has offered reasons to use press releases to promote a blog, and very sound editorial guidance on how to turn a press release into a blog post.

Press Release 39

Press Release Vocus Blogger Embedding 39

Harp Interactive

OCTOBER 9, 2009

Social media isn’t always the right tool for the job. Over the last three days, I’ve spoken to four HUGE brands in America that are considering social media for one project or another, and there are many more out there working on how these tools might integrate into their business needs. Not every company needs a blog.

Social Media 232

Social Media Press Release Marketing Widget 232

Likeable

JULY 23, 2020

Take a look at these brands that are taking a stand against racism through social media campaigns that are both innovative and genuine, and the lessons you can learn from them. Throughout the summer, VSCO will spotlight the submitted imagery and art across its social channels and within the Discover section of its app.

Social Media 85

Social Media Crowdsourcing Brands Press Release 85

Social Media Marketing

AUGUST 8, 2013

Why Bezos bought the Post , Facebook gets a CMO and starts bumping, time on digital surpasses TV, Facebook ads are undervalued, Vietnam outlaws sharing news on social sites, GE wants to put an end to press releases, the effect of tweets on TV ratings and more, it''s This Week in Social Media. These are those links.

Social Media 167

Social Media Nielsen Press Release News 167

Webbiquity SMM

JANUARY 12, 2011

Social media marketing, online PR and SEO are three tactics that are all powerful on their own, but have far more impact when used in a coordinated, synergistic manner. How can you amplify and extend new releases through social media? The Most Overused Buzzwords and Marketing Speak in Press Releases by Adam Sherk.

Press Release 194

Press Release Tools Tips Vocus 194

Keyhole.co

AUGUST 30, 2023

Verified users can create detailed job listings that include videos, images, and interactive content. For company accounts, recruiters may change the way up their social media calendars to include more content that will attract potential hires. Instead, Elon Musk waded into the comments to announce the change.

Features 64

Features Twitter Press Release Influencer 64

Convince & Convert

APRIL 10, 2018

Social media changes all of that, enabling events and their planners to have long-term, nuanced, shifting interactions with attendees. I gave a speech in suburban Cincinnati to the Mid-American chapter of Meeting Planners International, titled “7 Ways to Use Social Media to Create Buzz-Worthy Events.”

Eventful 107

Eventful Social Media Conference Hashtag 107

The Social Media Incubator

NOVEMBER 21, 2011

Do you have a social media policy in place for your business? A press release from Grant Thornton LLP finds that “executives of public and private companies see social media as a growing set of marketing tools, but have not yet developed the necessary compliance and risk policies and procedures.”

Policies 111

Policies Social Media Press Release Guidelines 111

Josh S Peters

JANUARY 25, 2011

Social Media Integration takes several forms (Inside, outside, local, global, enterprise, etc.), As such there is a lot of target content, landing pages, etc. that can be used for your social media usage as well. Press Releases. The cornerstone of PR is a great place to promote your social profiles.

Social Media 187

Social Media Press Release SEO Engineering 187

Buzz Marketing for Technology

NOVEMBER 9, 2011

Social media definitely pays off, but you’ve got to focus on the approach not the tools. Social Media has hit the mainstream these days but the big concern on every product marketer’s mind has been how to justify the ROI? If you’re concerned about social media cost justification, you’re not along.

Social Media 198

Social Media Jive ROI Press Release 198

Mindjumpers

JUNE 8, 2011

Tweet When having established a well-planned social media presence and your business has connected with relevant media and influencers, you might consider whether it’s time to take the next step and give your PR efforts a social boost as well? This also means that a business blog can be of interest to the media.

Netvibes 218

Netvibes Social Media Tips Delicious 218

Ignite Social Media

OCTOBER 13, 2020

The activation launched on National Noodle Day and lasted for six days, during which the company promoted the program on their social channels, through press releases , and with a digital commercial starring actor Vanessa Bayer. Inappropriate Content. Ignorant and Insensitive of Social Issues. Wrong Audience.

Campaign 106

Campaign Brands Press Release UGC 106

Sprout Social

MAY 31, 2023

Rachelle Bedell, Communications and Engagement Manager for the City of Gilroy, CA, has been experimenting with generative AI as she develops content to build connections between Gilroy’s local government and its 60,000 residents. Collect social insights Audience insights are the foundation of better brand positioning.

Sentiment 122

Sentiment Press Release Analysis Team 122

Adam Sherk

DECEMBER 2, 2009

Not surprisingly, social media gets the most attention with 80% of respondents indicating they plan to do more with it in 2010. Over time I’d expect to see social media monitoring tools grab more budget at the expense of both, as more and more focus is placed on direct communication with target audiences.

Vocus 166

Vocus SEO Social Media Press Release 166

Jason Yormark

AUGUST 8, 2012

One might think that since I work at an agency that I’d have a predisposition to recommend outsourcing your social media needs. Not every company or organization needs to outsource their social media efforts. Do I have a strong sense of what social media success means for my business?

Consultant 254

Consultant Questions Social Media Tweetdeck 254