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How Social Media Has Become a Tool For Clinical Research

Techipedia: Tamar Weinberg

The exceptional growth and adaptation of social media networks represents an ideal opportunity to overcome one of the most challenging aspects of the clinical research industry. The effective implementation of social media has the potential to overcome these challenges. Custom Social Media Reports for Google Analytics.

Research 194
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4 Ways To Tap Into Local Markets

Harp Interactive

You can increase business exposure and your web and store traffic simply by including geographical information to your digital content. Geotagging: Allows businesses to embed geographical location information within websites, images, videos and other digital media. Local , and MSN’s Live Local.

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How Augmented Reality Could Change User-Generated Content

Pixlee

Location-based AR consolidates data from a device’s GPS, digital compass, and accelerometer to provide ‘smart’ information about the user’s surroundings. What Does AR Have To Do With User-Generated Content? AR is already becoming an essential part of social media, as noted by Forbes small business contributor Lilach Bullock.

UGC 69
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Has Social Media Killed Off Privacy?

Laurel Papworth

What with Tom Tom selling our GPS data to the police that then book us for speeding, and facial recognition connecting our faces to our social networks and the privacy implications that entails, are we thinking enough about the big issues in our rush to upload, tag and share content in online communities?

Privacy 104
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Apple Debuts iBeacon Location Technology in U.S. Stores

The Realtime Report

How is iBeacon different than using GPS for geo-location? Transmission through Bluetooth wireless technology gives your phone precise information about where you are in the store, while GPS transmitters don’t work well indoors and don’t distinguish well between locations only a few feet apart. .”

Apple 149
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7 Tips for Increasing Social Media Engagement

ProBlogger

When it comes to creating your social media strategy, it’s always good to keep things fresh and evolving. There are a few things you can do to keep your marketing content engaging even as trends change. Why is social media marketing important for a blogger? Think of your goals as your GPS. Set Defined Goals.

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An Introduction to Vertical Social Networks

Buffer Social

A vertical network — or vertical social network — is characterized by an audience interested in content created to address a specific topic, interest, or industry. Here are some tips to understand how to approach vertical social networks: 1. What are some examples of vertical social networks?