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Agency Flash Mobs vs Social Flash Mobs

Laurel Papworth

While traditional media spends most of their time dissing social media (it is a competitor after all), traditional agencies find social media a rich source for client campaigns. This is an agency created (won ad of the year) flash mob for T Mobile – Saatchi and Saatchi. Say Cheese! organised ?was

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What drives participation in a social network?

Direct Marketing Observations

If you’re a social media consultant like Jay Baer , or a larger organization like Accenture for instance, one of the constant constants in social media is the amount of education required to get people all on the same page, before anything can really be accomplished. Social media validates my feelings and actions.

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Why Conservative Doesn’t Mean Boring in Financial Content Marketing

Convince & Convert

I gave a webinar a few weeks back about how to come up with fresh and fun ideas for content marketing using improv comedy. This wasn’t about being funny—it was about using principles from improv to create content with a lighthearted touch to grab attention. marketing content. Image via BigStockPhoto.com. Fun is human.

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Coca-Cola's Happiness Machine | Justin Levy

Justin Levy

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Coca-Cola’s Happiness Machine Written on January 20, 2010 by Justin Levy in social media , video 28 Comments - Leave a comment! Coke’s smart new social media viral ad via @justinlevy [link].

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7 Traits of Highly Effective Viral Videos

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Viral Marketing > 7 Traits of Highly Effective Viral Videos 7 Traits of Highly Effective Viral Videos by Tamar Weinberg on January 28, 2010 Share In the past few years, video has come a long way.

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Occupy Wall Street – The Revolution is Twittervised

Laurel Papworth

Why Governments Fear Social Media – the Demise of Representational Democracy. And in other news, San Francisco subway shuts down cellphone signals to stop social media organisation of civil protests and Braunschweig, Germany bans flash mobs (using Facebook to organise sudden demonstrations).

Journal 111
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We live in strange times…

The Way of the Web

My personal situation is changing radically, I’ve had some unfortunate news about some family members, and it’s been hard to collect my thoughts on anything not immediately related to my work whilst mainstream media, Twitter and Facebook have been constantly churning with updates, responses and reactions to the civil unrest.