Social Media Strategies Summit

DECEMBER 16, 2022

User-generated content (UGC) is highly impactful in any industry. 93% of marketers agree that consumers trust content created by customers more than content created by brands. However, leveraging students to support your social media initiatives is easier said than done.

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Social Media UGC Project Collaboration 130

Sprout Social

JULY 28, 2022

There’s more to social media video production than meets the eye. Those are just a few of the tasks social media marketers must juggle to produce high-performing video content. Today, 66% of social media users say short-form video is the most engaging type of social content.

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Template Templates Social Media Video 97

Ignite Social Media

APRIL 22, 2021

As our teams dove into Q4 research at the beginning of the year, we notice that our data partner, GWI (formerly known as GlobalWebIndex), recently moved YouTube out of the ‘social media network’ category and into the ‘streaming service’ category. YouTube As A Social Media Network. Community Tab.

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Ignite Social Media

JUNE 28, 2022

You’re probably here because you’re looking for ways to spice up your brand with the best video content, right? As the Original Social Media Agency in the US , we’ve been here long enough to know how brands often struggle with keeping up with the latest trends — in today’s case, video content. .

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Later

APRIL 28, 2021

Social media video content is quickly becoming an essential asset for growing your community and sharing your brand story. And with a growing list of video features on different platforms, there’s never been a better time to start producing high quality social media videos. Social Media Video Tips.

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Engagement Video Social Media Tips 110

Sherrilynne Starkie

MARCH 2, 2013

And, while the awards show and its host, Seth McFarlane , were both widely criticized even as the broadcast was just going out for being boring, badly written and not funny, it was a clear, out-of-the-ballpark content marketing success for the global entertainment industry. Les Miserables” had the most Likes of this year’s top films.

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Sprout Social

JUNE 17, 2020

Marketers need to take note of this if they want to plan on developing their video marketing strategy on social media. Luckily for us, there are many ways that video can be used in social media marketing. Follow our 7-step guide to creating a successful social media video marketing strategy.

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Video Social Media Strategy Film 144

Buffer Social

MARCH 30, 2023

Question: I’ve been noticing that many of the TikToks and Reels I watch are part of an ongoing social media series. Whether you have a specific niche as a content creator or not, you probably post about a handful of similar topics on your Instagram and TikTok that your followers want to hear about.

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Jenn's Trends

MARCH 8, 2017

When it comes to social media, there are a lot of things I enjoy. When it comes to content creation, I love me some blogging – duh! I don’t like filming videos… and not for the reasons you might normally think. One thing I do not like – videos. I actually just. don’t. videos. […].

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Film Video Trends Social Media 109

Buffer Social

NOVEMBER 17, 2021

These days, a strong social media presence is key for building a reliable brand, standing out, and gaining traction with potential customers. And while all companies can benefit from being on social media, it’s especially crucial for small businesses who typically don’t have the advantage of being a household name.

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Small Business Social Media Tips Content 91

Convince & Convert

SEPTEMBER 19, 2013

The latest example comes from Airbnb, which recently released the first short film, “Hollywood & Vines,” created by crowdsourced Vines. In the end, Airbnb and agency partner Mullen generated over 750 submissions, more than 100 of which were included in the short film. About the Jessica Gioglio: Follow @savvybostonian.

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Buffer Social

AUGUST 29, 2023

The world of social media and content marketing is a fast-moving space. At Buffer, not only are we writing and publishing blog and social media posts every day, we’re also a fully remote and distributed company. For our Content team, in particular, we’re four people spread out across three timezones.

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Collaboration Template Templates Team 85

Sprout Social

JUNE 29, 2023

In the world of social today—where generating organic reach feels like a moving target and production budgets are limited—pursuing smart risks can be the deciding factor in your content’s success. Enter: lo-fi content. What is lo-fi social media content? What’s driving the shift toward lo-fi content?

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Content How To Trends ROI 112

Buffer Social

JANUARY 23, 2023

Social media is always evolving – as should your strategies for creating content. While you may have tried and tested methods when it comes to your social media posts, testing out something different is a great way to stay on top of trends and potentially grow your following.

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Small Business Social Media Strategy Authentication 113

Sprout Social

SEPTEMBER 23, 2021

Gen Z is embracing a new style icon: Bella Swan, the main protagonist from the Twilight film franchise. But thanks to the combined forces of Netflix and social media, teens are flocking to thrift stores to find everything you probably wore back in 2010. How social influences fashion trends. She’s meant to go unnoticed.

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Sprout Social

OCTOBER 6, 2022

If you’re a social media marketer, chances are you’ve been asked, “but how do we go viral?” Most marketers undoubtedly want the audience growth and attention that comes from achieving a social media viral video. In fact, it’s the dream of many social media managers. What makes a social media viral video?

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Video Social Media How To Trends 128

Buffer Social

MAY 17, 2023

Picture this: two popular influencers from different niches join forces to create engaging and exciting content, reaching millions of followers across platforms. What is social media collaboration? What are the benefits of social media collaborations? The result?

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Collaboration Social Media Project Reputation 93

Oktopost

OCTOBER 24, 2022

Olivia Messina and Addie Peters reveal how B2B brands can scale back on content and earn better results through employee advocacy. The duo shares their experiment, which led to a 32% increase in engagements, all while scaling back on content. What content to create when leveraging your employees on social media.

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Ignite Social Media

SEPTEMBER 18, 2023

But creating high-quality branded TikTok content can be a challenge or a mystery for many brands. So, we consulted members of our content production team to answer some of the most frequently asked questions about how to successfully create branded TikTok content. Who Can Brands Put in Their TikTok Videos?

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Brands Content UGC How To 110

Buffer Social

JANUARY 15, 2024

Inaccurate, packed with "filler," or completely AI-generated — bad B2B (business-to-business) content is easy to spot and even easier to find online. But what makes B2B content good ? According to one study, it also costs over $50 billion annually due to wasted resources alone. Tough question. Interview them.

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Sprout Social

NOVEMBER 29, 2022

When you think of brands on social media, which come to mind first? People don’t remember brands or sales-y content—they remember stories. And great brand marketing on social is behind some of the most creative storytelling out there. At Sprout, we obsess over the next big thing on social—we can’t help ourselves.

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Social Media Brands Meme Real Estate 91

Oktopost

SEPTEMBER 12, 2022

Olivia Messina and Addie Peters take the hot seat to answer your most asked social media questions. No social media manager has all the answers – but the Oktopost social team is hoping to change that one insight at a time! Hot Topics: Tips for landing a social media position. Episode Summary.

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Questions Social Media B2B Apple 62

Sprout Social

APRIL 18, 2022

Understanding what these niche social media platforms say about the future of social media as a whole can help marketers stay ahead of the trend curve. Vertical social networks are niche social media platforms centered around the interests of hyper-specific communities. Here’s what you need to know.

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Social Media Film Exercises Social Networking 103

Sprout Social

NOVEMBER 1, 2023

If you’ve ever seen movie bloopers or an interview from your favorite actor on the set of their next film, you’re familiar with the thrill of seeing the magic behind the curtain. From memes to videos, behind-the-scenes (BTS) content gives a glance into the people behind our favorite products, services and social content.

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Keyhole.co

NOVEMBER 17, 2023

Known for their active celebrity and athlete campaigns, it is no surprise Adidas has millions of followers across social media platforms. Let’s plunge into Adidas’s social media strategy. Correspondingly, they have a massive online following across their various social media accounts. million Facebook: 40.95

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Sports Social Media Strategy Apparel 59

Sprout Social

AUGUST 26, 2021

To stay on top of the latest trends and maintain a more accurate pulse on your audience, you need to incorporate social media market research into your strategy. What is social media market research? Social media market research is also: Affordable. 7 market research insights you can get from social media.

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Research Social Media Airlines Marketing 144

Sprout Social

DECEMBER 20, 2022

This is your sign to create a “meet the team” social media post series to highlight employees who play a crucial role in shaping your brand—from your culture to your content to your finished products. A post shared by Sprout Social (@sproutsocial). What is a “meet the team” social media post?

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Meeting Team Social Media How To 98

Convince & Convert

JANUARY 23, 2014

From more than 57 million tags of #selfie on Instagram, to being named the Oxford Dictionaries’ 2013 word of the year , the term is now ubiquitous among social media users. But, why should social media users have all the selfie fun? Have you seen any creative uses of brands leveraging selfies in social media creative?

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Examples Social Media Content Film 162

Keyhole.co

OCTOBER 26, 2023

Today, Chanel’s social media strategy seamlessly combines the decadent luxury of their elite roots and the more youthful allure and vibe of the 21st century. In this blog, we’ll take a closer look at how Chanel has designed and executed its social media strategy for maximum impact and pull.

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Fashion Platform Engagement Social Media 52

Sprout Social

DECEMBER 12, 2022

Think about it: Human beings created the typewriter, the telephone, the web and eventually social media to communicate at scale. We’re social creatures, and platform shake-ups or passing social trends can’t change that. Social media managers live and breathe social. Remember, you’re the expert.

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Social Media Social Media Management Authentication Sentiment 97

Social Media Strategies Summit

NOVEMBER 30, 2022

We skim content, interact with chatbots, and gravitate toward convenience and instant gratification. hours on social media. Research from Google and Talk Shoppe found that virtually all consumers agree that “good content” tells a story. Sign up for one of our upcoming social media conferences. Image source.

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Campaign Brands Influencer Collaboration 304

Keyhole.co

DECEMBER 26, 2023

This blog closely examines Red Bull’s social media strategy and how it keeps the brand ahead of its competition. Analyzing Red Bull’s social media accounts As this blog’s title attests, the first thing you think of when you hear ‘Red Bull’ is the now timeless slogan ‘ Gives You Wings. ’ Instagram: 19.1 million Twitter: 1.9

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Social Media Strategy Sports Meme 52

agora pulse

JUNE 10, 2020

Creating engaging social media videos doesn’t require a Hollywood production team or budget. Use these mobile apps for social and get started crafting fantastic content right away. Right now, social media managers may find it difficult to decide what to do in light of current events. Quik by GoPro.

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Mobile Social Media Video Library 131

Hootsuite

JANUARY 13, 2022

Whether you know it or not, both of these examples are user-generated content (UGC). Bonus: Read the step-by-step social media strategy guide with pro tips on how to grow your social media presence. What is user-generated content? An example of user-generated content from Calvin Klein.

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UGC Content HootSuite Authentication 145

Mindjumpers

DECEMBER 4, 2015

Our ever-growing global network of Local Social Media Managers around the world helps us ensure contextually relevant content through social listening, content production and response management. Social Media Users: 134 million, +26% in the past year. Content Sharing.

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Activities Social Media Film Mobile 100

Buffer Social

APRIL 13, 2023

Nothing says anyone can become a social media manager like Buffer’s resident music major turned SMM, Mitra Mehvar. However, the question is less can you become a social media manager and more should you pursue this career? Here’s everything you need to know about how to become a social media manager.

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Social Media Social Media Management Skills Survey 86

Hootsuite

APRIL 22, 2020

Today, we can count on social media livestreams to give us that what’s-going-to-happen-next magic on a more intimate scale. Armed with a smartphone and a social media account, anyone can be the director of their own live spectacular. Social media live streaming is dynamic, authentic and engaging.

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