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Social Media Stories: What Brands Need to Know About Ephemeral Content

Ignite Social Media

Ephemeral, or disappearing, content in the form of Stories is taking center stage in the digital world. A recent report from GlobalWebIndex found that Instagram and Facebook users are increasingly viewing and creating social media stories. Stories on Facebook were rather slow to take off. Instagram.

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Ultimate Guide to User-Generated Content

Later

User-generated content (UGC) is a killer asset for brands and businesses looking to grow online. . UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation! . Easy gathering and sharing of genuine reviews.

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A Marketer’s Guide to Sharing Links on Instagram

Pixlee

Choosing the link to include can be tricky as this is high-value digital real estate. Not only can you provide a link to drive traffic from Instagram, but you can also utilize valuable UGC on your website to increase your audience’s engagement once they have clicked on the link you provided. Take Trupanion, for example.

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Instagram shopping: how to set up a store that attracts more customers

Sprout Social

Consider the types of personalized shopping experiences given to consumers that would be impossible without social media: Showing off your products: Through user-generated content and influencers, you can give your products a human touch and a serious sense of social proof. Connect your account to an appropriate Facebook Page.

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We Made These 10 Social Media Mistakes so You Don’t Have To

Buffer Social

Posting the same content across platforms. Sharing only our own content. Not curating user-generated content. Not targeting specific audience for our content. Just last year, we were posting four to five times to our Facebook Page and tweeting up to 14 times per day. Fewer channels, more focus, better content.

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9 Instagram analytics tools to help you crush it in 2019

Sprout Social

Given the diversity of the platform and its content, it’s oftentimes best to have multiple Instagram analytics tools on deck based on your priorities. Maybe you’re focused on Stories and user-generated content. As a result, you can post more of the same or switch up your content accordingly. Union Metrics.

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Where is the Instagram Aesthetic Headed in 2020?

Later

but this is real life and I’m pretty happy in this moment right now so wanted to share it here’s to more spontaneity and real life posts in 2019! The next generation of content creators are really into this no-edit edit look, which is a strong sign of what’s to come,” says Jordan from Ritual. anyone else feel me?