Getty Images vs Creative Commons and Privacy: What Bloggers Need to Know


This rather remarkable change in policy by Getty Images shows that it’s ready to work with content creators and adapt to the times we live in. None of the CC licences outlines that a piece of licensed content may only be used for a specific purpose–editorial or otherwise.

How to Be Visual (Even When You’re not an Artist)

Convince & Convert

The master said it best: visuals are now the most important element of content marketing. » Digital Marketing art bigstockphoto content marketing creative commons slideshare stock photography visual marketing visual storytelling

How Google Instant Might Impact Your Small Non-Profit

Waxing UnLyrical

Image: Greig Christie via Flickr, Creative Commons Since Google Instant’s launch just over a month ago, digital marketers have been scrambling to figure out how search engine marketing strategies might need to change.

Talking The Social Media Walk

Waxing UnLyrical

Image: Lars Plougmann via Flickr, Creative Commons Really, if you just read through the comments, there’s your follow-up blog post… but since I promised you one, you’re getting one.

WOM: What's Really Behind The Buzz

Waxing UnLyrical

There’s one area within today’s creative industry that is not only comparatively new (when compared to more traditional disciplines), but is taking a growing foothold via a clear aptitude for maximizing effective use of the ever-expanding world of social technology.

[Cool Infographic Friday] Content for SEO


Quoth this post : “The power of content for SEO is clear, as 92 percent of marketers cite content creation as effective for search engine optimization. Web pages are the leading content for SEO gains, cited as “very effective” by 50 percent of marketers.

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Content marketing: feeling ripped off?

Sherrilynne Starkie

Your content marketing program is taking off. Someone has taken your original content and is using it online as if it were their own. Official Creative Commons logo. You’ll get a notification direct to your inbox if some scrapes or copies your content. Then send a note asking them either to remove the content or to attribute it appropriately with a link to the original post. Headline Marketing Social Media Content marketing Google Ottawa Plagiarism Whoi

10 Content Marketing Tricks That Will Help Your Brand Stand Out

Waxing UnLyrical

The best way to stand out from the noisy crowd is by employing a few tricks of the content marketing trade. As you work on your content marketing strategy, keep these in mind: Talk to your audience, not at them. Share the right content on the right social media network.

Content Creation? Curation? Focus on Publishing Instead


I’ve been talking a lot lately about content curation lately, and our contributor, Erik Deckers, is all about content creation, which has led to some “Tastes great! Publishing is the overall approach of content and conversation. How long can your content be?

Content Marketing is More Than Just Blogging


Content marketing is about more than just blogging. While that’s the first thing that people think of — at least me, as a professional blogger — content is anything that can be read, watched, seen, or heard. I like this kind of content best, because it tells the entire story.

Doctorow video on copyright and piracy – must watch

The Way of the Web

The timing is particularly nice considering part of the video covers Hollywood and Youtube – and the latter has announced Creative Commons licences will now be part of the service when you upload or want to find content to mashup. I probably haven’t spent enough time educating enough of my clients about the benefits of utilising Creative Commons – a good reminder to start doing that right now.

Google Penalizes Copyright Infringers: Are You At Risk?


The announcement may reduce the content theft around the web, since now it is clear that if a site continuously violates copyright laws, it will lose search rankings and possibly even be removed from Google’s index. Reusing content? Some people assume that there is no copyright infringement if they steal the content, but credit the author’s website. It was republished in an article gallery where users are paid for the content!

The Best Content Marketer? An Orange Cone


What Does Soccer Have to do With Content Marketing? If you want to succeed at content marketing, sometimes you only have to be an orange cone. Photo credit: Kellogg Community College (Flickr, Creative Commons).

Three Most Important Content Marketing Lessons of 2012


This year has been one of major upheaval after another for content marketers. Here are three things that every content marketer should have learned from the past 12 months. Whenever I write about content, I always think of books. Photo credit: JanneM (Flickr, Creative Commons).

Get Your Content to Cut Through the Clutter


“It seems like nobody truly pays attention to the actual content of their social media, so how can it be used effectively if everyone is using it this way? It seems like the actual content is ignored.” Photo credit: Rafael Amado Deras (Flickr, Creative Commons).

13 Fantastic Places to Find Background Music for Your Video Content

Buffer Social

HubSpot, for example, found that 43% of people want to see more video content from marketers. of marketing professionals worldwide name video as the type of content with the best ROI. But one aspect of creating video content that’s often overlooked is finding the background music.

How Angus Young has lost my £5

The Way of the Web

Because there’s no such thing as the perfect content format, just as there’s no perfect piece of music that every single person on the planet enjoys. business Digital Audio ac/dc alterante usage angus young creative commons digital downloads licensing music no legal downloads

3 killer ways to create & curate social content

Chris Dlugosz / Creative Commons BY. A few years ago, the catchphrase “content is king” sprouted up, sending marketers into a content creation frenzy. Now, there’s more than enough content available online to take us through the next eon! Content curation.

Building Content That Attracts Customers and Clients

Akamai Marketing

When your building content, you’ve got to remember not to be blinded by the demographics. What to Consider When Building Content. The same is true of content. If you’re building content you should build it to attract the kind of people you want to do business with.

What You Need to Know About Visual Content for Social Media

agora pulse

We all know that visual content is key to social media engagement — so why are so many marketers slow to incorporate visual content in their social media marketing plans ? How Do We Know That Visual Content Performs Best? What Types of Visual Content Should You Be Posting?

Sharing Content in Another Stream

Justin Levy

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Sharing Content in Another Stream Written on January 21, 2010 by Justin Levy in google , social media , twitter 21 Comments - Leave a comment!

4 ways to repurpose blog content in your email marketing strategy

Courtesy of Ben Seidelman / Creative Commons BY. R epurposing content has long been used as a strategy for content creators who simply don’t have the resources to continuously create new content. Convert your content into an infographic. Update old content.

[Cool Infographic Friday] 20 Captivating Marketing Statistics


Cool Infographic Friday] Big Data Big Profits [Cool Infographic Friday] The Ultimate Guide to Creative Commons [Cool Infographic Friday] Women dominate social media How to Lead Your Way to a Social Organization ePatient 2015: Healthcare Associations, Are You Ready? More like this.

How to Promote Your Content Across Owned, Earned, and Paid Media

Convince & Convert

Content marketing evangelists have spoken – “Create great content that appeals to your customers and you’ll profit.”. While this is true, marketers often forget the importance of promoting their content – people don’t find content by mistake, or by accident.

4 ways to repurpose blog content in your email marketing strategy

Courtesy of Ben Seidelman / Creative Commons BY. R epurposing content has long been used as a strategy for content creators who simply don’t have the resources to continuously create new content. Convert your content into an infographic. Update old content.

5 Tricks to Win the Visual Content Game

Writtent Blog

Images cited under creative commons license. To find images available for commercial use, you can use Flickr or Creative Commons Search. Do you use infographics as a part of your content marketing strategy? Content Marketing Content Strategy Infographics

How to Create Maximum Content with Minimal Hassles

Convince & Convert

As Managing Editor, Jess masterminds Convince & Convert’s major content channels, which include its podcasts, email newsletters, and the blog. So, anything under the umbrella of content we will put out, we have SlideShares and eBooks and things like that.

[Cool Infographic Friday] – Optimizing Instagram


Forgive the spammy title of this infographic, it actually has some pretty good advice for using Instagram. More like this.

How to Use Quotes in Your Blog Content Legally and Ethically


The post How to Use Quotes in Your Blog Content Legally and Ethically appeared first on ProBlogger. Quoting other people’s words, whether from books or blog posts, can be a great way to improve the content on your blog. If you can, link back to the exact content you took the words from.

Where to Get Awesome Free Images for Your Social Media (Without Stealing Them)

agora pulse

You need visual content for blog posts, social media posts, thumbnails for videos, slideshows, ads … and so on. CC0 (Creative Commons Zero). Flickr Commons. You could spend hours browsing the weird, wonderful, and vintage images on Flickr Commons.

4 Ways To Protect Your Online Content From Thieves

Absolute PA

Here are four fast (and free) things you can do to protect your property from thieves online: Include the copyright symbol on all pages of your website and your content like e-books and PDF downloads. Protect your online products, photos and images using a Creative Commons license.

Nurture an Oasis During a News Dry Spell

Waxing UnLyrical

Develop a Content Calendar. Content calendars help you schedule a steady cadence of materials and avoid the inevitable peaks and valleys. A plan enables you to more effectively leverage evergreen content and make use of it across multiple media venues.

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Why your business must own its content

The Way of the Web

But conversely, it’s never been more important to own the central location where you’re creating and publishing your content. For example you grant LinkedIn the rights to distribute and commercialise: any user generated content, ideas, concepts, techniques or data to the services, you submit to LinkedIn, without any further consent, notice and/or compensation to you…”. In terms of business assets, you need to own your content, and the benefits that will come from it.

[Cool Infographic Friday] All You Need To Know About The Anatomy of Songs


I’ve just come back from ASAE14 in Nashville, and can honestly say if I never hear another country song again, it will be too soon. This is what they sound like to me. So in the spirit of Cool Infographic Friday, here’s all you need to know about the anatomy of songs. More like this.

10 Tools To Help Protect Your Blog From Content Theft


If you write or publish a blog, you’ll inevitably experience the gut-wrenching feeling of content theft at some point in the life of your blog. It’s not fair but it’s now just part of the world of online content. What can you do to protect the content you slaved over?

191: Tools for Creating Great Visual Content for Your Blog


Making the Most of Tools, Apps and Services to Create Visual Content for Your Blog. In today’s lesson, we’re going to talk tools for creating great visual content for your blog. Over the last few weeks, we’ve been exploring different types of content that you can use on your blog. In episode 187 we talked written content, in 189 video content and back in 180 we talked about live video. Resources and Tools for Creating Great Visual Content for Your Blog.

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Your Blog Stinks! You Should Quit!

SocMed Sean

Photo courtesy of functoruser on Flickr via Creative Commons license. Have you written content that they would find interesting? If not…stop doing what you’re doing and formulate a plan to find new, interesting content. Is your content really interesting?

Case Study: An Experiment with Short Form Content


Two days ago I wrote about the power of longer-form content on a blog, and gave a few examples of some posts that I’ve published this year that have been between 4000-7500 words that have done really well. How the Content Was Received. Writing Content

12 of the Best Guides and Sources for Free Stock Images

Webbiquity SMM

At the core of any successful blog is valuable content—helping readers solve a problem, increase their knowledge, work more effectively. When you search on Every Stock Photo it pulls images from dozens of sources across the web”), and Wikimedia Commons.

You Ruined the Internet for the Rest of Us. Thank You.


With the Google Panda and Google Penguin updates, content marketing just got harder for everyone else. The problem was, people were creating “thin content.” So what good did all that thin content do for you? Photo credit: ajc1 (Flickr, Creative Commons).