Convince & Convert

MAY 22, 2014

With the stunning rise in popularity of user-generated content, Amsterdam Airport Schiphol has turned to Instagram images to power a new interactive game called Destination Unknown. Images for the game are sourced using hashtags from a custom built content management system. Overall, the pairing of user-generated content with a quiz type game is a strategic move. The style of UGC imagery also allows game players to see each locale through the eyes of travelers.

Airlines 108

Airlines Tourism Travel Hotels 108

Hootsuite

MAY 3, 2022

AI-powered content creation: You’ve definitely heard about it, but should you use it? Whether you’re a one-person shop or you have a full marketing team, keeping up with your brand’s content creation needs is always a challenge. Read on to see if AI content creation is right for you.

HootSuite 77

HootSuite Social Media Management Training Tools 77

Sprout Social

JULY 26, 2019

So when you’re in charge of creating social media content or responding to customers, it’s essential that you arm yourself with knowledge about the most common social media acronyms and slang. CMGR – Community manager. They are responsible for managing and nurturing a brand’s relationship with its community – not to be confused with social media manager. CMS – Content management system. UGC – User-generated content.

CPM 87

CPM CPC Posterous Syndication 87

Hootsuite

JANUARY 13, 2021

Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance. Tweets that begin with MT indicate that the Tweeter has edited the content they’re retweeting for brevity or other reasons. OC: Original Content.

HootSuite 114

HootSuite List Joomla Syndication 114