How to Build a Content Calendar (Plus a Free Template for 2014)

Convince & Convert

Creating a content calendar for your company from scratch is one of those tasks that seems ridiculously complicated at the outset but which, with a systematic approach and no scruples about stealing other people’s methods, can actually be fairly straightforward. We have no problems with other people borrowing our methods we wanted to offer a content marketer’s guide to building a content calendar along with a free template for the 2014 calendar year.

How to Use Alt Text to Optimize Social Images and Win More Search Visibility

agora pulse

It typically is going to come down to context and alt-text of the surrounding content. Social media profiles can use it, too. People can’t engage with your content if they can’t find it. Can You Add It to Social Media Images?

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Instagram Scheduling Now Available

Ignite Social Media

Many social media managers have been waiting years for this news – native Instagram scheduling is here! While Instagram finally started allowing third party social media management systems to schedule content on the platform last year, it still required the use of a separate tool and wasn’t always free. content, all in the same content management system.

HubSpot vs. Marketo: Which is Better?

Oktopost

Ad campaign management. for ad campaign management are also available. Project management. Social Media Management. Built-in social component, as well as integrations with Oktopost and others. Content Management System (CMS). For companies seeking to manage all their marketing (and sales) activities in one place, HubSpot is the right choice. Sparta vs Athens: Which was the greatest empire?

11 Qualities of the Ideal Social Media Strategist

Sprout Social

There is no single quality to look for when searching for the ideal social media strategist. Social media strategy doesn’t mean just posting fun pictures and trolling for trends all day. A social media strategist must be able to work in many different disciplines and across each social channel. From day to day, they could wear the hat of a photographer, editor, copywriter, planner, customer support and even social media analyst.

3 Digital Tools That Improve PR

The Proactive Report

There are many vendors out there that will provide this service, but you can also work with your webmaster or IT department and build one in WordPress or your Content Management System. A newsroom allows you to house your PR content in one place and prepare complete story ideas for the media, making their job so much easier. Then you send them just one link to that content with your pitch. A social media management dashboard.

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Sweet Association Social Media & Marketing Jobs – June 21

SocialFish

We focus on jobs in social media , marketing , communications , PR , advocacy , and digital. . Responsible for implementing and optimizing digital marketing campaigns across various digital channels to include copy writing, editing, web content management and managing of marketing campaigns. Database: Update/add/research/run queries and reports on members and prospects using the association management database (netFORUM).

How I Got My Job As Director Of Social Media – Step 1: Build Experience Then Blog, Tweet, Collaborate!

SocMed Sean

When people ask me what I do for a living and I tell them I’m a Director of Social Media for a digital agency, they usually respond with 1 of 2 questions: 1) Does that mean you get to play on Facebook all day? -or- ” (see this infographic on A Day In The Life of A Social Media Manager for more on that), the answer to the second question takes a little more time. Social media is about people and relationships.

Social Media Software + Silos=Trouble

SocialFish

The big thing these days is social media software–everyone wants to get into the game. Whether it’s social media monitoring, social media management, social CRM, community platforms, social media measurement, the bottom line is that every company seemingly wants a piece of the social media pie. Vocus added social media monitoring.

The Ultimate List of Social Media Acronyms and Abbreviations

Hootsuite

Real talk: With all the social media acronyms being used right now, it can be hard to understand what’s going on. But if your brand is using social media for business , properly using social media acronyms and social media abbreviations might be part of an effective social strategy.

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130 most important social media acronyms and slang you should know

Sprout Social

If you’ve been observing social media conversations, you might have come across a ton of lingo or acronyms that take you a while to figure out. Social media acronyms like TFW, TBH and LMK get thrown around very casually in comments, captions and conversations between people. So when you’re in charge of creating social media content or responding to customers, it’s essential that you arm yourself with knowledge about the most common social media acronyms and slang.

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101 Marketing Tools and Technology Tips for 2017

Razor Social

Social Media. The successful people on social media build relationships and add value. The key to social media success is consistency, but achieving it is incredibly time-consuming. Use a social media management tool. Social media management tools can help you streamline all your day to day activity on social media. Optimize your website content for sharing on social media.

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The 17 Best Social Media Management Tools

Webbiquity SMM

Monitoring and managing even a moderately active business social media presence can be time-consuming. The number of people using social media continues to grow, usage is increasing, and more networks require attention. Add multiple companies (as an agency or social media consultant may manage) and it borders on overwhelming. Fortunately, social media management tools are increasing in number and sophistication as well.