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10 Compelling Calls to Action to Brighten Your Blog

Writtent Blog

There’s plenty of confusing jargon in the inbound marketing realm – like funnels, the ever-changing lingo of SEO optimization, and agile marketing. When many marketers think of a call to action, their minds turn to something like the basic buttons displayed to visitors to the MailChimp homepage: Image credit: Spectacled Marketer.

Hubspot 93
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The 15 Most Life-Changing Editorial Calendar Tools

Writtent Blog

Online content marketing may be a relatively new practice, but editorial calendars are virtually as old as the publishing industry. Michele Linn of Content Marketing Institute believes editorial tools are critical to “keep your content consistent and relevant.” HubSpot Editorial Calendar. per user a month.

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How to Optimize Your Blog for SEO: 5 Steps

Writtent Blog

In most content management systems (CMS), like WordPress, Blogger and HubSpot, your H1 tags double as your URL. A better choice would be “content marketing blog,” or a similar phrase which describes what your organization does. Failing to correct it can lead to your content being banned by Google completely.

SEO 76
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How to Optimize Your Content for Authorship Success

ProBlogger

While AuthorRank hasn’t officially been implemented by Google as a ranking factor, the idea behind it has already been implemented across digital marketing platforms universally. Always socialize the content you produce, but make sure to include a healthy mix of re-Tweets of informative, inspiring, and relevant content.

Content 54
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5 Ways to Win the Hearts of Your Customers With Blogging

Writtent Blog

While there’s an intense focus among marketers to leverage blogging for lead generation and new customer acquisition, content marketing can also be critical to delighting your current clients. We’ve curated some ways to tailor your blogging strategy to delight your current customer base: 1. Smart Web Content.

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The 17 Best Social Media Management Tools

Webbiquity SMM

And SnapChat may become difficult for B2B marketers to ignore; the mobile messaging app now has more than 150 million daily active users , and half are older than 25. Add multiple companies (as an agency or social media consultant may manage) and it borders on overwhelming. Now part of Salesforce.com Marketing Cloud.