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What the heck are social media consultants and what do they do all day?

Sherrilynne Starkie

Social media consultants are not masters of the dark arts. Companies often call a consultant in because social media is not working. Companies often call a consultant in because social media is not working. Most consultants spend time getting an understanding of the organization’s digital footprint and online audiences.

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How to Become a Successful Social Media Consultant

Sprout Social

Do you have what it takes to be a social media consultant? Let’s break down ways to become a successful social media consultant and how to get started. Something something personal news: Tomorrow’s my last day at @WeAreOwnUp + next week, I’ll be starting work as a full-time freelancer. What do social media consultants do?

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Podcast Playlist: A mix of motivation, news and entertainment

Sherrilynne Starkie

Podcasts great way to keep on top of social media and industry trends and news. They are chock full of the important social media, PR and marketing news I need to know to do my job well. This is a fairly new podcast, and I’m enjoying it so far. I’ve been listening to Shel’s podcasts since 2006 for good reason.

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Top Five Social Media Must Knows: The new Google News

Sherrilynne Starkie

Top Five Social Media Must Knows: The new Google News. This week's top 5 social media must-knows include Hootsuite and Pinterest, Google News and AI, New Buttons for Instagram, Facebook user loyalty and new features from WhatsApp. The new Google News: AI meets human intelligence. Sherrilynne Starkie.

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Don’t Sell Your Brand’s Soul to the Facebook News Feed Algorithm and Vanity Metrics

Pam Moore

Mark Zuckerberg recently announced that the news feed algorithm will be changing in a way that impacts brands and publishers. He made it crystal clear that we all will see less brand content in our news feed. 10 Power Tips to Create Facebook Content That Owns the News Feed Like a Boss. Facebook 2018 is all About Engagement.

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Majority of Arab Youth Express Concerns About the Impact of Social Media Addiction on Mental Well-being

Bill Hartzer

Television, on the other hand, continues to be the second most preferred source of news, with 45% of young Arabs naming it as such. Television, on the other hand, continues to be the second most preferred source of news, with 45% of young Arabs naming it as such.

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Why your social media isn’t working

Sherrilynne Starkie

Bringing in a certified social media consultant can turn things around quickly. A social media consultant starts with an assessment of the alignment between social media activities and business goals and objectives. An outside consultant brings a fresh perspective. Your strategy is off (or non-existent).