Insurance, intellectual property, and more social media concerns


Insurance, intellectual property, and more social media concerns. Get a primer on three critical things that may need updating in your association: insurance coverages, terms of service, and electronic record keeping. Leslie White from Croydon Consulting will share her experience as a risk manager for associations, along with cautionary tales that will help your association avoid common mistakes.

Outsourcing Social Media Management


I sometimes see posts on social media or articles talking about the evils of outsourcing social media management to an outside consultant or company. Consultants are often more aware of the nuances of different company messages and how to tie this to specific social media goals.

Trending Sources

Got a Consulting Gig from Your Blog? Don’t Make this Big Mistake


You got a call from a reader who’s asked about the Holy Grail of blogging success: consulting. When a consultant charges by the hour, that consultant is best served by a project that extends for many hours. I was speaking with a solo consulting client of mine who’s a leading coder for WordPress plugins, and I asked him this question, “Over the years as you’ve done this work, have you become faster or slower as a coder?”

What Traits Define a Social Media Marketer?

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Interviews , Marketing , Opinion , Social Media , Websites > What Traits Define a Social Media Marketer? What is your definition of a successful social media consultant?

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Social Media: The Key to Transforming Doctor-Patient Communication

Waxing UnLyrical

Attending the session “A Dr, Patient & Insurer Walk into a Social Network“ at SxSW last year really opened my eyes to the social media obstacles healthcare professionals face. Your child has come down with a rasping cough.

Latest Association & Nonprofit Jobs – April 12


Associate Director of Digital Strategy , NAFCU – NAFCU is the leading trade association for America’s federally-insured credit unions. Here are some cool jobs, hand-picked by me, that you can find via the SocialFish job board !

When Your Body Gets the Better of You

Waxing UnLyrical

But all said and done, we are lucky to have good medical care, insurance, and great family, friends, clients and colleagues, who are all so supportive – very, very lucky. When Your Body Gets the Better of You is a post from: Shonali Burke Consulting, Inc.

There is No One-Size-Fits All Content Marketing Approach

Convince & Convert

You can get caught up in the stories of the various categories: the elevation of users as experts for Video Game purchases; the greater importance of Expert Content for high-risk purchases; the relative unimportance, period, of content on Auto Insurance decisions.

To, For, and Of Women on International Women’s Day

Waxing UnLyrical

health insurance cost and affordability (certainly something I know I will be thinking about in the future, as and when I start hiring employees). Author information Shonali Burke Principal & Grand Poobah at Shonali Burke Consulting, Inc. Happy International Women’s Day!

5 Ways to Measure Agency Operations

Waxing UnLyrical

Including rent, utilities, payroll, marketing, insurance, etc., Author information Shonali Burke President & CEO at Shonali Burke Consulting, Inc. Guest Post by David Klein. More than ever, clients demand that PR agencies prove their value.

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How to Use Facebook for Business and Marketing

Techipedia: Tamar Weinberg

Reply Jamie Gorman May 5, 2010 at 6:02 pm Tamar, I had a friend show me a FB page he is designing for an insurance agency where he put a promotional picture (save money on your insurance) where the profile picture would normally be.

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“Free” Isn’t Free


But it will have maintenance, insurance, and parking costs (the smart thing to do is compare those costs to buying a newer car, leasing a car, or renting only when you need a vehicle, and then decide whether to accept the donation).

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Complete Guide to Social Media for Banks & Financial Institutions

Sprout Social

The Federal Deposit Insurance Corporation. Be sure to consult with your legal team or compliance officer before launching a campaign. It’s unclear whether this is in compliance, so once again, we recommend consulting with your legal team.

Enterprise Social Media and Personal Branding

Webbiquity SMM

Personal branding is a hot topic for entrepreneurs and solo consultants, by does it matter to large enterprises? Consultants and small business owners get the concept of personal branding , because in one-person or very small companies, one person is the “corporate&# brand.

35 Great Social Media Infographics


Mike Byrnes, President Byrnes Consulting, LLC [link] [link] [link] Strategien für Twitter [.]

Why Most Companies Can’t Yet Handle Great Marketing Technology

Convince & Convert

Pam had lunch the following day with several representatives from a large insurance company, and they inadvertently ratified this thesis (which I also witness consistently in our consulting practice here at Convince & Convert). Image via Unsplash.

Why You’re Not Going to Be a Thought Leader in 6 Seconds

Convince & Convert

highlight to tweet) You don’t have to be a world expert, but if you can point to your expertise in your given community, you have career insurance in an unstable economic climate. In 2006, she launched her marketing strategy consulting business and by 2009 wanted to write a book.

Social Media Can "Help" Build & Promote Your Personal Brand - Part 1

Diva Marketing Blog

Amanda Coogle - Sales Consultant for PulteGroup which is a large, nationwide homebuilder. Laura Bennett - CEO and Co-Founder of Embrace Pet Insurance. Social media can amplify your personal brand, but the presence itself cannot be a substitute for a personal brand. Rajesh Setty.

5 Ways to Humanize Your Brand on Twitter

Convince & Convert

Allstate Insurance shows photos and names of the people behind their Tweets, who sign tweets with initials to identify who among them sent each one. 5 Ways to Humanize Your Brand on Twitter is a post from: Convince and Convert Blog: Social Media Strategy and Social Media Consulting.

How To Set Up a Google+ Page


Insert the name of your company or brand and the website address,then select the correct category (insurance, health, real estate, etc.). Izaak is an SEO Engineer and Social Media Consultant for a London SEO and Social Media Agency.

7 SEO Principles Bloggers Must Remember

Convince & Convert

The flatter your site structure is, the better its opportunity to rank well , and it will insure your pages remain in the search engine’s index to be found by searchers. Writing solid content is only one piece of the puzzle when it comes to marketing a successful blog.

Social Media Can "Help" Build & Promote Your Personal Brand - Part 2

Diva Marketing Blog

Amanda Coogle - Sales Consultant for PulteGroup which is a large, nationwide homebuilder. Laura Bennett - CEO and Co-Founder of Embrace Pet Insurance. I talk a lot about things I care about and my business and pet insurance happens to be a big part of that.

How To Hire A Marketing Agency

Twist Image

As procurement continues to play a more predominant role in the choosing of an agency, and as search consultants become that much more commonplace, there has not been much attention given to the concept of agency search reform. I once heard an insurance company ask their agency to figure out who is the best at selling insurance online and beat them. agency search consultant. The process of hiring a Marketing agency feels old. and somewhat broken.

When work is a matter of life or death.


This is a guest post from Steven Worth of Plexus Consulting. The key thing that these two associations have in common is how they serve as rallying points for those who help insure that millions around the world can pursue their lives without having to worry about their personal security.

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3 New Tools That Can Help You Create Better Content, Convert More Readers and Conquer Higher Search Rankings


Click on it and you get this report: This is important, because the “sr22″ search term can refer to a number of things, including insurance, pistol, or an airplane. The subcategory tells us that it is most definitely about insurance.

Social Media: The Key to Transforming Doctor-Patient Communication [Redux]

Waxing UnLyrical

Attending the session “A Dr, Patient & Insurer Walk into a Social Network“ at SxSW last year really opened my eyes to the social media obstacles healthcare professionals face. Ed: WUL is still on vacation, so we’re using some of our older-but-still-great content to keep you satisfied.

10 Reasons Why Your Business Needs a Killer Social Media Strategy

Techipedia: Tamar Weinberg

May 29, 2010 at 11:34 am Right, if you did not dive into social media 3-4 years ago, especially in business where networking is crucial (like real estate, insurance, mortgages etc.), She provides consulting in internet marketing and manages Community Support & Advertising at Mashable.

Marketing Minds: Monu Kalsi – VP, Head of Digital @ Zurich North America

Puzzle Marketer

I went to school to study Engineering/Computer Science and was working in an eBusiness consulting firm until I got a call from former manager who offered me the opportunity to join her current agency in the Marketing Tech group.

List of Brand-Side Corporate Social Strategists: Twitter Edition

Webbiquity SMM

Media and Entertainment. • Brett Rudy – Director, Strategic Consulting at Epsilon. • Charles Miller Director – Digital Care/Social Media Strategy at DIRECTV, Inc. • Michael Hall – Director of at New England Sports Network. • Amy Worley – Vice President of Marketing at Andrews McMeel Publishing. • Robert Michael Murray – Vice President, Social Media at National Geographic Society. • Kelly Owen – Social Media Manager and Strategist at SPEED Channel, Inc.,

Financial Planning for Bloggers


Risk Management & Insurance. Some of these are best avoided, while others may be hedged against using insurance or other appropriate risk management strategies. Auto Accident – Auto Insurance. Fire, Damage, Accident at Home – Homeowners Insurance.


Myrland Marketing

I also sold real estate and title insurance. Building relationships, advising, and consulting rather than pitching have become the standard. To be a true consultant/adviser first you must have the client’s best interest at heart, then you must understand the client’s needs.

IBM’s Watson Engages Customers with Youtility

Convince & Convert

Or, you might experience Watson in a call center when you phone in to discuss and change your insurance during annual open enrollment. He also runs the consulting firm Social Studio where he provides analytics, PR and integrated marketing strategy to his clients.

How to Leverage the 80/20 Rule for Blogging Success


Juran, a management consultant. government adopted the 80/20 principle to require health insurance companies to spend at least 80% of the premium dollars collected on medical care to improve the quality of health care. This is a guest contribution from ProBlogger expert Jerry Low.

List of Social Media Management Systems (SMMS)

The tell me their current client makeup is 60% Enterprises, 30% Agencies and 10% Bloggers / Independent Consultants.

What A Dog’s Cancer Taught Me About Community

Waxing UnLyrical

So the past few months have been, to put it mildly, traumatic, not to mention incredibly expensive (even with pet insurance). Author information Shonali Burke President & Grand Poobah at Shonali Burke Consulting, Inc.

Risk Management and Open Community: More Similar than You Think


As a risk manager and consultant I struggle with how to engage people in the practice of risk management. While reviewing others’ risk management programs is educational you need to tailor the policies, procedures, insurance policies and other risk management techniques to meet your needs.

6 Ways to Show You Give a Damn in a Job Interview

Convince & Convert

She develops and supervises strategic communications programs for major companies in professional and financial services, with a particular emphasis on the legal, consulting and insurance industries. Guest post by Elizabeth Sosnow , Managing Director of BlissPR , a New York City based public relations firm.

Why Curation Is Just as Important as Creation [OPINION]

They don’t pay you to hang paintings for a show — in fact you have to pay for the insurance. Top Stories Photo & Video Galleries Top Lists Trending Topics Twitter YouTube Facebook iPhone Google Video More Topics. People Recommended Mashable Staff More people.

Why AAA Should Be Worried About Getting a C- From Me

Waxing UnLyrical

And which is included in our auto insurance policy (GEICO, because 15 minutes did save me 15% or more and still does). Author information Shonali Burke President & CEO at Shonali Burke Consulting, Inc. A couple of days ago, I received a membership renewal notice from AAA.

7 Twitter Tips for Health Professionals


Advice: Be aware of the advice that you provide on twitter, just as you would in individual consultations, presentations and media articles.

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