article thumbnail

Who Is Reading Your URL?

Small Business Mavericks

“A site’s URL structure should be as simple as possible. Consider organizing your content so that URLs are constructed logically and in a manner that is most intelligible to humans (when possible, readable words rather than long ID numbers). A URL like [link] is much less appealing to users.”

URL 70
article thumbnail

The Problem with Unranked Event Custom Facebook Ads Reporting

Jon Loomer

You don’t rely only on the default construction of columns that Facebook provides. It’s why I use URL parameters with Google Analytics , and why I’ve also experimented with duplicating landing pages and forms that are used only for ads. Let’s discuss… Custom Ads Manager Reports.

Eventful 203
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Hootsuite Hacks: 19 Tricks and Features You Probably Didn’t Know About

Hootsuite

It allows you to construct a series of similar or related posts without building each one from scratch. Polish your posts with vanity URLs. Hootsuite’s free link shortener, Owly , makes any URL you post look sweet, short, and a lot more trustworthy. Ok, I’ll bite: what are URL shorteners? ). Duplicate posts in Planner.

HootSuite 140
article thumbnail

How To Manage & Improve Online Brand Reputation in 2023 (Guide)

Keyhole.co

While positive comments can hugely boost your confidence, negative feedback provides a more constructive picture of your reputation. Set the tracker name and make a custom URL. Take negative comments as constructive criticism, understand the root cause, and address them quickly. But you must address them constructively.

article thumbnail

Acquisition Ideas For Your Facebook Brand Pages - Social Media

Social Media Network Marketing

The idea is to give constructive discussions and add to the value that they are trying to give. Use these constructively. QR Codes : With the help of QR Codes you can make a long URL printed in the offline world easy to connect with your Social Media Page. Competitors : Many a times joining competitors is good.

article thumbnail

Search Engine Optimization Job Opening: Ecommerce SEO

Bill Hartzer

. – Guide strategic and tactical direction on optimization; improving site architecture, URL mapping, page construction, navigation, internal linking / clustering of content, hierarchy of links, keyword lists, and copywriting. – Conduct periodic site audits. – Analyze & report on competitors.

SEO 136
article thumbnail

Quick SEO Tips - Social Media

Social Media Network Marketing

Use the right Keywords in your content, headline, sub-head, URL and links as well. It is a good idea to construct your 404 and such other error / re-direct pages well in advance. SEO is to be done to your each and every online presence, however it need not become a night mare. Do not over stuff with KeyWords.

SEO 89