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Lego’s Social Media Strategy: Constructing On Collabs & Pop Culture

Keyhole.co

Unsurprisingly, the same innovation and universality are also core to LEGO’s marketing strategy. Let’s see how LEGO’s social media strategy builds on its prominence in pop culture. million Twitter: 1 million LinkedIn: 1 million TikTok: 951.9K However, it still employs smart social media strategies to draw and retain followers.

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5 ways to develop a long-term strategy for diversity, equity & inclusion on social media

Sprout Social

As social marketers, we should be integrating diversity, equity and inclusion into our social strategies for the long term. We’re constantly learning, so we’d love to hear more thoughts and ideas from you on Twitter. A long-term social media strategy shows them how your brand is doing what you promised. Show, don’t tell.

Strategy 145
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Is Twitter really working for you? 10 questions

Direct Marketing Observations

How much, was I shaping my Twitter feed, and how much was Twitter shaping me? She goes on to say that “The expansion of our digital universe has shifted not only how we spend our time but also how we construct identity&#. Do we need to define or redefine what being “effective&# on Twitter really means?

Questions 189
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7 ways to use social media for market research

Sprout Social

To stay on top of the latest trends and maintain a more accurate pulse on your audience, you need to incorporate social media market research into your strategy. According to the latest Sprout Social Index™ , there are seven unique consumer insights marketers can gather from their brand’s social platforms to apply toward their strategies.

Research 143
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How the Regina Police Service Uses Social Media

Waxing UnLyrical

Just one of the many interesting factoids our group was given when the Regina Police Service (RPS) sent its social media officer, Kaeli Madill, to talk to us about all things Twitter and Facebook. scams, recent crimes) and retweets about construction and driving conditions. She was there because RPS is a great community partner.

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How Companies Like Bored Panda, REI, and Vox Are Growing Their Organic Reach on Social Media

Buffer Social

For example, in the first half of 2018 alone, Facebook reported five major changes to the News Feed (and there are probably many more small tweaks that were not reported). The Facebook algorithm consists of four key components that organize the content people see on their News Feed: inventory, signals, predictions, and relevancy score.

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Hendrick’s Ministry of Transport and Brands Celebrate Wimbledon!

Audiense

What’s more, Twitter debuts live streaming high-definition broadcast of Wimbledon! We interrupt your Twitter feed for an announcement from #HendricksMinistry. The team is also replying to Twitter users complaining about their travels, and giving them compensation (probably some gin, hopefully some gin!). BsznrA6sHp.