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How to Make Social Advocacy Part of Your Employees’ Daily Routine

Convince & Convert

Scroll through Facebook’s News Feed. Dial into a conference call. However, a vast majority spend less than an hour scrolling through their feeds. Do a quick search on Instagram of your office location and a Twitter query of your branded hashtag. Leverage this highly engaged focus group for feedback.

Survey 123
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How to Make Social Advocacy Part of Your Employees’ Daily Routine

Convince & Convert

Scroll through Facebook’s News Feed. Dial into a conference call. Sure, there’s always going to be the 10 percent of surveyed employees who spend over two hours on social, but the vast majority spend less than an hour scrolling through their feeds. Image via Unsplash. Your employees each have a morning ritual. Respond to emails.

Survey 60
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How to assess which cultural moments are right for your brand to act on

Sprout Social

A cultural moment can happen in an instant and dominate news feeds for days. The constant feed refreshing, the group DMs, the memes—it all combines to create a uniquely gripping spectacle that’s impossible to ignore. Think of it as a speedy alternative to a focus group. Calm + Naomi Osaka.

Brands 112
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Nuggets from Social Media workshops as of late. : Community Group Therapy

Buzz Marketing for Technology

Here are some random thoughts from a collection of these experiences and feedback from conference speeches: 1) Features are NOT user experiences: Warning…if you ask someone about desired user experience and they say wiki or forum, you have work to do. © 2008 Community Group Therapy. Lots of diverse versions of this.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Yesterday, I gave a presentation in Tempe, AZ to Agencyside , a conference of advertising and PR agency owners. Agencies should also be working with clients on using social media as a market research tool, by surveying fans or creating dedicated, invite-only brand communities that serve as a living focus group. Between bit.ly

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Get Your Social Media Story Straight | Blogging and Content.

Convince & Convert

But, facebook.com/mntimberwolves appears to be available, and their Twitter handle is @mntimberwolves. The Twitter background includes zero evidence of any other outpost. Linked from Twitter. They need to snap up that Facebook name pronto. The YouTube channel is barely mentioned on Facebook. Your Web site. At a minimum.

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How to Build an Incredible YouTube Strategy: Live with Sean Cannell

agora pulse

And even Sean lays in bed anxiously thinking of all the opportunities he should be taking advantage of … like LinkedIn Live, IGTV being distributed in feeds, Facebook Lives, etc. In fact, Sean recommends one way to use this strategy right now: Go to Twitter or Facebook and actually type in those questions. How can we help you?”.

YouTube 96