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Enriching Conferences With Real Interaction

Janet Fouts

Conferences have changed. The days of canned presentations where we hear the same old blah, blah, blah we heard at the last 3 conferences just isn’t going to draw a crowd anymore. Keep an eye on Twitter too, the @SFAMA will be live-tweeting the event with the tag #IMS13. See the full agenda here.

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10 Higher Ed Marketers You Should Follow

Social Media Strategies Summit

We love how Carrie shares best practices on topics like content ideation and how to get the best out of marketing conferences: Her advice tends to be succinct and practical, which isn’t always the case on LinkedIn! Josie has a website , a YouTube channel, and Instagram , Facebook , and Twitter accounts. Why Should You Follow Them?

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Don’t Sell Your Brand’s Soul to the Facebook News Feed Algorithm and Vanity Metrics

Pam Moore

Mark Zuckerberg recently announced that the news feed algorithm will be changing in a way that impacts brands and publishers. He made it crystal clear that we all will see less brand content in our news feed. 10 Power Tips to Create Facebook Content That Owns the News Feed Like a Boss.

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Hootsuite Hacks: 19 Tricks and Features You Probably Didn’t Know About

Hootsuite

For this article we quizzed the Hootsuite customer success team—people who spend their days deep in the gears of everyone’s favourite dashboard—about what little-known, under-appreciated features they pass on to social media managers day in and day out. Integrate your Shopify store with your social feeds. Hootsuite hacks for reporting.

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The Void That Twitter Could Leave

Twist Image

Dear Twitter, please don't go. These are dangerous times for Twitter. Their users are curious (yes, there are millions of people still looking at Twitter daily, but are they really using it?). Many have written about the struggles of Twitter. Is Twitter really a feature and not a platform? What Twitter does.

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13 Signs That You're At a Tech Conference | Almost Savvy

Almost Savvy

While I truly love the energy and content at tech conferences, I’m struck (and, at moments, slightly entertained) by the differences in style and etiquette between the entrepreneurial tech events and those with a? Nametags are awkwardly enormous as they include name, company, website and Twitter @username.

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Can't Facebook Kill Twitter?

Twist Image

Twitter does one thing right that Facebook isn't doing. No, it's definitely not how Twitter handle trolls and harassment. Facebook allows you to search for things like this, but the interface and feed doesn't pull it all together well, and the algorithm messes with how information appears. It's the real-time and live events.

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