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How to Find Your Audience on Social Media

Social Media Strategies Summit

You spend time planning and creating content for multiple social media platforms. When HubSpot asked social media marketers about their biggest challenges, “ reaching our target audience ” came in second place, only behind “ creating engaging content.” This is a massive issue for many brands. Sound familiar?

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How to Run a Social Media Competitive Analysis

Social Media Strategies Summit

Social media is a cut-throat world. But it’s not all bad news because those same rivals can be a major source of inspiration for your own social media strategy, helping you identify new opportunities and close gaps in your content calendar. Read on to learn how to run an effective social media competitive analysis.

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Video: content marketing conference presentation

Sherrilynne Starkie

I was asked to speak at the UA Canada national conference in St John’s Newfoundland a few months ago. The goal was to give the union members a report on the progress of a content marketing program we are running to improve member engagement and further the organization’s change objectives. Using social media for research.

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Tips for Your Business from Social Media Day Conference

yMarketingMatters

What a week… I am still on a high and catching my breath from Social Media Day Conference at the Mahwah Regional Chamber of Commerce. I am honored to have been such an intrinsic part of organizing this Conference together with other members of the (small kickass) MRCC social media committee.

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Social Media Conferences to Attend in 2018

Ignite Social Media

In your plans, you should begin considering which social media conferences you want to attend next year. There are a lot of different conferences to choose from and it can be an overwhelming decision. This blog post will cover the top social media conferences we recommend attending. Social Fresh.

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6 Ways to Avoid Burnout as a Social Media Manager

Social Media Strategies Summit

For social media managers, being “always on” has long been a challenge of the job. Sprout research found almost two-thirds of social media professionals had experienced burnout in the previous three months , while two-fifths planned to quit working in social media within the next two years.

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Your Annual Social Media Conferences Guide: 20+ Top Conferences to Attend in 2018

Buffer Social

Social media conferences are one of the best ways to learn from top practitioners in the field , connect with fellow social media marketers , and be inspired to do more great things on social media. We hope to make things easier for you with this go-to guide for social media conferences in 2018.