What the ComScore Digital Year in Review means for small biz marketers

Akamai Marketing

The recent release of ComScore’s Digital Year in Review provides detailed information on search and advertising. Marketers take note, services like TextMyFans allow you to integrate your social media with this increasing trend.

Social Networks See Majority of Traffic Coming From Mobile

The Realtime Report

” A new report from the comScore Data Mine compares desktop vs. mobile usage for Facebook, Twitter, Instagram, LinkedIn, Pinterest, Tumblr, Vine and Snapchat. Social Media Statistics comScore Data Mine desktop mobile mobile social networking social networking statistics

Trending Sources

4 trends for online coupon sites in 2013

Atom Thought

A recent Comscore- Pulse of the Online Shopper study (June 2013), shows that “consumers want more choices when shopping online.” ” Of course more choices lead to comparison.

The Mobile Commerce Chicken And Egg Conundrum

Twist Image

Their consumers don't follow the macro trends, growth, usage and penetration of smartphones. Mobile devices accounted for one-third of every sale on Cyber Monday, and according to a comScore report, they also accounted for 20% of the $84.3 comscore. This was a big week for shopping. Unless you have been living under a rock in North America, we had both Black Friday and Cyber Monday take place this past week.

The Panic Over Pinterest

Twist Image

million in January says comScore." The article continues: "'The numbers show slowing user growth, (the) negative impact of redesign and declining buzz level on Google Trends ,' IDC analyst Karsten Weide says." comscore. google trends. By the time you read this, Pinterest may be doomed. Did you detect the sarcasm in that statement? Two nights ago at Social Slam in Knoxville, Tennessee, I got asked if Pinterest is the hottest thing since.

A Simple Workflow for Keyword Research for Content Planning

Adam Sherk

Most editorial teams employ basic keyword research tactics as part of their daily routine, such as using keyword tools to refine word choice or monitoring trending topics for real-time opportunities. Google Trends. Category and competitive data from Hitwise and comScore.

Mobile – from Strategy to Implementation


Along with looking at how your audience consumes your information, it’s important to look at the macro level on environmental mobile research that’s available from a variety of sources such as ComScore and the Pew Research Center.

Top Magazines on Google+ Have Larger Fan Base But Less Engagement Than On Facebook

The Realtime Report

By November 2011, comScore reported that 15.2 Interestingly, two of the three smallest communities among the 10 — Motor Trend and InStyle — posted significantly more content to Google+ than the brands with larger communities, nearly matching the number of their posts to Facebook.

Editorial SEO Tactics for the Newsroom

Adam Sherk

Take advantage of trending topics and hot searches – regularly monitoring search and social media trends provides insight into what users are looking for, discussing and sharing right now.

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Once Upon a Time With Klout….The Final Chapters


Yet another interesting and in my opinion ludicrous comparison Joe Fernandez the CEO of Klout makes is the one he makes with the Neilson Report and Comscore. Both the Neilson and Comscore companies are two of most recognized researched based and trend forecasting companies worldwide.

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Are Snapchat Stories Still Relevant?

Ignite Social Media

From a recent comScore study in June of this year, they found that users between the ages of 18-24 that Snapchat was third on the list of apps they utilize the most. Since Snapchat launched six years ago, a lot has changed and not just with app updates.

Will India See a Rise in Digital PR?

Waxing UnLyrical

India now has nearly 74 million Internet users , according to a recent ComScore report. With this shift in the media landscape to digital platforms, digital PR needs to catch up to the trend. Ed: A version of this post originally ran on September 20, 2013 on Vikypedia.in.

Google+: The New Kid on the Block, but is it Too Little, Too Late?

Techipedia: Tamar Weinberg

In June, comScore reported that one out of every six minutes is spent on a social network. WYTC is a blog dedicated to reporting the latest trending news topics to spark a conversation among readers. This is a guest post by Shannon Evans Suetos.

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4 Social Media Trends for Business in 2010


pamorama marketing, life, social media Home About Bookshelf Links Contact 4 Social Media Trends for Business in 2010 by Pam Dyer on January 22, 2010 Share StumbleUpon, Twitter, FriendFeed, Facebook, Digg, Xing… The list keeps growing as social media becomes intertwined in the daily lives of brands and consumers. While it’s easy to get caught up in the specific new technologies that are constantly emerging, companies should focus on business trends and themes in 2010.

Analysis of Five Top Blogs and What You Can Learn from Them

Techipedia: Tamar Weinberg

There is a trend among many new (and even old) bloggers. However, comScore, the leading internet marketing research firm recently did a study on Kontera In-Text ads and found among other things, that we’re actually one of the least disruptive ad formats.

21 of the Best Social Media Marketing Guides of 2013 (So Far)

Webbiquity SMM

Guest blogger James Barnett offers helpful tips for using Facebook, Twitter, Pinterest and blogging to run PR campaigns at live events, for example, on Twitter: “Use hash tags (#) to stay on topic with trends and create a buzzword around your brand.

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Top Blogging Statistics: 45 Reasons to Blog

Writtent Blog

Whether you are a small business owner just learning nuts and blots of blogging magic or already a blogging guru, you need to keep abreast of the most important blogging trends if you want to succeed in your blogging efforts. Tweet (Source: comScore ). Tweet (Source: comScore ).

This Week in Social Media – 4/24/2013

Social Media Marketing

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs.

33 (of the) Best Social Media Guides, Tips and Resoures of 2012 So Far

Webbiquity SMM

How much buzz do I have vs. competition/trend? • It’s no secret that social signals are playing an increasing role in search engine rankings, but Jill Kocher provides additional detail behind the trend and recommendations for how to capitalize on it.

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20 Top Twitter Monitoring and Analytics Tools


It detects growing trends in real time, identifies breaking news, and monitors specific keywords. The goal behind this project is to develop algorithms to find trends about what is making people happy in real time by using Twitter data.

7 Social Media Tactics Your 2013 Budget Needs to Succeed


Specifically, research by Shop.org, comScore, and The Partnering Group found that 70 percent of consumers click through on a retail blog to the firms website and 68 percent of consumers use YouTube to browse and research products. ); //. Marketing News & Expert Advice. ClickZ Awards.

This Week in Social Media – 7/24/2013

Social Media Marketing

The mobile space continues to dominate: comScore indicates that time spent on Facebook''s mobile platform more than doubled in Q2. Corporate media (or brand journalism or company newsroom) is a growing trend among brands. Facebook’s Q2 earnings show mobile growth, U.S.

Why Mobile Content Strategy is Important to PR

Proactive Report

In June, at the State of the Internet Webinar, comScore presented data indicating mobile users would surpass desktop users in 2014. In October 2014, comScore provided data to Internet Retailer that showed that 52% of the time consumers spent online occurred within smartphone and tablet apps.

Global Social Media Usage Patterns

Net-Savvy Executive

European Social Media Trends , Trendstream (Sep 2010). Brazil Top Social Networking Sites in Brazil , comScore (Aug 2010). I've been interested in things international a lot longer than I've been blogging international topics (just look up careers in international affairs ).

How Women Use Social Media [Infographic] | pamorama


link] Danita Becker Women have become an increasingly powerful force in online social networking and ecommerce and it'll be interesting to see how this trend affects influences media communication and even business trends in the near future.

Full Visual Integration

Geoff Livingston

web sites overall by Comscore. Like lots of hot new trends though, infographics have gone through a phase of over-use, where people have tried to turn everything into an infographic, which actually takes planning and skill.

Search Engine Optimization Job Opening: Ecommerce SEO

Bill Hartzer

He/she is charged with optimizing various site elements, including site structure, linking, and keywords, as well as effectively reporting on both qualitative and quantitative trends for ongoing SEO efforts. – Report on and analyze site & traffic trends (via Google and Yahoo Analytics). – Surface and effectively communicate trends and key metrics in digestible format/dashboards for management.

5 Essential Spreadsheets for Social Media Analytics


Top Stories Photo & Video Galleries Top Lists Trending Topics Twitter YouTube Facebook iPhone Google Video More Topics. Trending Stories. Instead of being able to view a trending topic chronologically, the program takes public tweet data and uses pattern based analytics to categorize trends within trends. Trend Setter Intermedia. Trending Videos. ComScore: Social Universe Still Quickly Expanding [STUDY]. Trending Topics. trending.

Four Social Media Game-Changers to be on the Lookout For


This dependency on mobile technology is largely driven by our addiction to social media networking, underpinning the single biggest trend affecting marketers in the coming year. Here are four key trends that your blog or business should consider using to gain a competitive edge: 1.

The Medium Is the Method

Geoff Livingston

On a larger scale, those channels must evolve frequently to remain prescient in the face of fast moving trends, such as integrating contextual data, visual media consumption, widespread spamming based on their systems, and more. percent of Americans owned a smartphone, according to Comscore.

Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity SMM

Dan Nelms dives into a Comscore report which found that although Facebook engagement is increasing (the average time spent on the site per user per month increased from 4.6 2011 Insane Mobile Marketing Facts & Trends by Bit Rebels.

35 Great Social Media Infographics


J [link] Internet Marketing Webinars: Staying On Top of Current Trends | The Social Robot [.] link] 52.131598 4.646723 Dit bericht is geplaatst in Social Media, Trends en ontwikkelingen.

100+ Social Media Monitoring Tools


Beevolve Track consumer-generated media, understand sentiment, identify emerging trends and use the resulting insights to improve products, marketing, sales and service. Blogpulse BlogPulse is an automated trend discovery system for blogs.

When Black Friday Comes

Small Business Mavericks

comScore says that day has been moved to either Green Monday (the second Monday in December) or the Tuesday after. If these trends are any indication, this could be another record year, but which day will be the biggest shopping day of the season? This weekend is the weekend that every Internet marketer and every offline marketer will be looking at to determine the state of the economy overall and the state of their business.

Instagram Looks More Like Snapchat and Facebook’s New Video Metrics | Social You Should Know

Ignite Social Media

In addition, ComScore and Nielsen are enlisted to ensure that the ads purchased are delivered to the intended audience. Instagram Copies Snapchat (Again) and Facebook Puts a New Twist on Video Metrics. All that and more in this week’s Social You Should Know.

Pining Your Hopes On Social Media

Shift Digital

If your QSR franchise is already using Twitter or Facebook to reach people instantly on the web you should then focus your attention to the latest social media trend: Pinterest. Facebook and Twitter came out of nowhere and so too has Pinterest, to the tune of almost 12 million unique monthly visitors; users are on Pinterest more than Twitter and other social media outlets other than Facebook and Tumblr, according to comScore research.

12 Reasons to Use Social Media to Grow Your Business


Find new customers through your company profile: Your company profile is a great opportunity for you to post regular updates on your activities and about important news and trends in your industry.

25 Compelling Reasons to Blog for Business Yesterday

Writtent Blog

It’s a metaphor for the research and thought which go into quality content creation , which include the following benefits: You’re continually researching trends and new developments. Have you heard that 90% of companies are using custom content for marketing?

The Social Habit: Who Uses Social Media and How


In fact, the time spent of online users on these social media networks is an indicator that a new trend is going on and shows where most people are engaging nowadays and this basically points everyone on where marketing should go at some extend.

Social Media Metrics Superlist: Measurement, ROI, & Key Statistics Resources


5 Social Media and PR Measurement Trends to Watch in 2009 From Proving the Value of Public Relations: Predictions for 2009 in the world of measurement for social media and PR.