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Time Spent on Mobile Apps Totals 76% of Time Spent Watching TV

The Realtime Report

The average time spent (compiled using publicly available data from comScore and Alexa) on the web declined 2.4%, from 72 minutes to 70 minutes year-over-year. Social networking accounts for 26% of consumers’ time on mobile apps, followed by entertainment and utility, each at 10%.

Mobile 173
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The Ultimate User-Generated Content Guide

Sprout Social

Businesses then use this content on their website or social media networks to promote their brand. Typically this type of content comes at little-to-no cost, which acts likes a free source of advertising. But why would consumers provide this type of content and for free? What Works on Each Network.

Content 111
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Top Blogging Statistics: 45 Reasons to Blog

Writtent Blog

1) 6.7MM people publish blogs on blogging websites, and another 12MM write blogs using their social networks. 8) 23% of total Internet usage time is devoted to social networks or blogs. 11) 37% of marketers say blogs are the most valuable type of content marketing. Tweet (Source: comScore ). 2) 81% of U.S.

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Is your business easy to find for local and mobile searchers.

Saying It Social

I promptly pulled out my smart phone, went to Google and typed merely “Italian deli&# – not having to add a geographic modifier because the GPS on my phone was enabled and would automatically pull local business listings based on my current location. And just who is seeing these listings? billion local queries.

Mobile 135
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You can't fight the power of video. It's bigger than all of us.

Firebelly

We’re watching videos so often, that Comscore reported in 2007 that “Americans viewed more than 7 billion video streamsonline.” Comscore stated: “YouTube.com drove the lion’s share of the video streamingactivity at the Google Sites property, with 53.5 Error type: Your comment has been saved. Video is all around us.

comScore 100
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5 Social Marketing Stories You Need To Read This Week

Firebelly

Women Use Social Mobile More Than Men By Tiphereth Gloria Nielsen posted these mobile social stats from December 2009 about the gender differences when accessing social networks via mobile devices. percent of smartphone users accessed social networking sites via their mobile browser in January 2010, up 8.3

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Some Perspectives on Pinterest

Social Media Marketing

A recent Comscore study has shown that women are more likely to take a photo of an image and share it, while men are more likely to use their smartphones to find information, either by scanning a barcode or researching product features. Of course it depends on the type of business you have and what you wish to give as an experience.

Apparel 167