Social Networks See Majority of Traffic Coming From Mobile

The Realtime Report

Mobile is accounting for a huge portion of social networking use; for newer platforms like Instagram, Snapchat and Vine, use is “almost exclusively mobile.” LinkedIn and Tumblr are the only two social networks seeing more desktop use than mobile.

Social Networking Accounts for 1 in 4 Minutes Spent Online in Europe

The Realtime Report

hours) online every month, according to a new report by comScore. For those 397 million Europeans, social networking now accounts for 1 in 4 minutes spent online. Download the full comScore report here. The average European consumer spends more than a day (25.9

Trending Sources

Social Networking Stats: Instagram Tops Twitter In Daily Mobile Users, #RLTM Scoreboard

The Realtime Report

The #RLTM Scoreboard: Social Networking Stats for the Week. Please email marissa@modernmediapartners.com if you have additional updates, or a social network that you feel should be on the list. Facebook: 955 million active users. via CNET.

What ComScore Data Tells Us About Google+

Geoff Livingston

comScore released a report on Friday examining the demographics of the first 20 million people to join Google+. The international flavor demonstrates the discussion about social media uberinfluencers dominating Google+ is a myth. Social Media ComScore facebook google influencer

Social Networking Stats: Instagram Tops 100 Million Users, #RLTM Scoreboard

The Realtime Report

The #RLTM Scoreboard: Social Networking Stats for the Week. Please email marissa@modernmediapartners.com if you have additional updates, or a social network that you feel should be on the list. Facebook: 955 million active users. via CNET.

Facebook Announces Several Metrics Updates, Corrected Bugs

SocialTimes Facebook

More details from the social network are included below. Facebook pointed out that it already taps companies including comScore , Moat , Nielsen and Integral Ad Science for third-party verification, and it is exploring additional options.

Traffic From StumbleUpon Has Dropped 53% Since July

The Realtime Report

The share of traffic coming to publisher sites from StumbleUpon has dropped 53% since last July, according to new data from social plug-in provider Shareaholic. In June, comScore reported that traffic was down 24% from the previous year ( TechCrunch ).

30 Resources and Tips for Using Pinterest to Market Your Business

Pamorama

Pinterest , the new social-media darling, took note of this behavior and created an easy-to-use site where people can share their interests in the form of pictures. I just started playing around with the platform, collecting images about social media and marketing and other topics. .

Google Puts Feet on the Street

Geoff Livingston

Google’s DC Office Featured Love Bugs on Valentine’s Day The Wall Street Journal slammed Google last week for launching another social network when one wasn’t needed (um, yeah, that’s why Pinterest is doing so poorly, right?). Marketing Social Media ComScore google Grassroots Intel Pinterest Tumblr Word of Mouth Zynga

LinkedIn Grows 53% Year-Over-Year in New Zealand

The Realtime Report

Who’s using social media in New Zealand? Just about everyone, based on the latest research from the comScore data mine. Nearly 95% of internet users in New Zealand accessed a social media site during November 2013, or 2.8

We're Addicted to Social Networks: 48% of Us Check Them in Bed

Pamorama

It turns out that many of us are obsessed, checking in with our social circles at all times of the day and night. Similarly, 26% of iPhone owners check in with Twitter or Facebook before turning on the TV, compared with 17% each of all social media consumers.

Facebook’s Atlas to Wind Down Ad-Serving Business, Focus on Measurement

SocialTimes Facebook

The social network acquired the ad-serving business that was then known as Atlas Solutions from Microsoft in February 2013. Advertising/Marketing Facebook acquisitions Ad Serving Advertising Week Airbnb Atlas Atlas Solutions comscore Conversion Lift Erik Johnson IAS Integral Ad Science Kantar measurement Microsoft Moat mobile Mobile Polling Neustar Marketshare Nielsen Oracle Data Cloud People-Based Marketing State Farm Visual IQ

LinkedIn Reaches 174 Million Members, Revenue Up 89%

The Realtime Report

Unique visitors in Q2 2012 totaled 106 million, according to comScore, and pageviews dropped slightly from 9.4 Social Media Statistics LinkedIn social networking statsLinkedIn now has 174 million members, up from 116 million one year ago.

Google+: The New Kid on the Block, but is it Too Little, Too Late?

Techipedia: Tamar Weinberg

In June, comScore reported that one out of every six minutes is spent on a social network. The newest social network de jour is Google+. Available by invite only (for now), Google+ has taken the social networking scene by storm.

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The Panic Over Pinterest

Twist Image

Two nights ago at Social Slam in Knoxville, Tennessee, I got asked if Pinterest is the hottest thing since. The image-bookmarking site and social network drew 18.7 million in January says comScore." In what was more shocking news (not that a billion dollar valuation is not shocking) is that last month, Pinterest surpassed LinkedIn to become the third most popular social network (trailing Facebook and Twitter ) in the U.S. comscore.

Why Your Marketing Needs Real-Time Data

Buzz Marketing for Technology

Another Advertising Week in New York is upon us and so far I have seen some great presentations from companies like Facebook, LinkedIn, Twitter, Quantcast, comScore, and even Yahoo! However, if there is one thing that is becoming painfully clear to me is the need to be relevant to your audience – whether you are advertising to them, being social with them, or just creating the right kind of conversations about your brand. View more presentations from Networked Insights.

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Women Dominate Social Networks | pamorama

Pamorama

pamorama marketing, life, social media Home About Bookshelf Links Contact Women Dominate Social Networks by Pam Dyer on August 3, 2010 Share According to a new study from comScore , social networking sites reach a higher percentage of women than men.

Facebook Visits on the Rise in U.S. — For the First Time in Three Months

The Realtime Report

unique visitors to Facebook rose to nearly 160 million in June, the first time this number has increased in at least three months, according to research released last week from comScore. Social Media Statistics Facebook traffic Facebook visits social networking statisticsThe number of U.S.

Facebook is Trampling Other Social Networks

Pamorama

pamorama marketing, life, social media Home About Bookshelf Links Contact Facebook is Trampling Other Social Networks by Pam Dyer on April 21, 2010 Share Back in March 2008, Facebook was poised to overtake MySpace, but it wasn’t yet the most popular social network in the world.

In Rome, Do as the Yelpers Do

Geoff Livingston

website according to Comscore. As niche social networks and applications have arisen, their users have populated them with powerful reviews. Now these reviews help grow the networks with searchers who are trying to find just the right place, business, service, or recommendation.

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How to Use Instagram Without Being Obnoxious or Dull [Video]

Pamorama

million, according to data from comScore. New York filmmaker Casey Neistat is pretty opinionated about social networks [.]. Instagram Social MediaSince its launch in 2010, Instagram has been on an impressive upward trajectory. The site announced last month that over over 5 billion photos have been shared. Its number of daily mobile users has jumped to 7.3 million, surpassing Twitter’s 6.9

This Week in Social Media – 4/24/2013

Social Media Marketing

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs.

Some Perspectives on Pinterest

Social Media Marketing

There are a number of sites and platforms that serve as social bookmarking tools: Delicious is probably the best known one; StumbleUpon, Reddit and Digg are variations on the concept of the merging of discovery, serendipity and search, with tagging as the common thread that runs through each.

Monetization: Social Network Advertising

Laurel Papworth

Social Media Monetization is becoming THE hot issue in online community chatter. Looking more closely, the ComScore data show that the average pricing for online ads exclusive of social-networking sites, namely Facebook and MySpace, would be much higher, about $2.99

Advertisers Embrace Facebook, Other Social Networks

Pamorama

pamorama marketing, life, social media Home About Bookshelf Links Contact Advertisers Embrace Facebook, Other Social Networks by Pam Dyer on December 28, 2009 Share Social ad spending will become a higher priority in 2010, with the combination of mobile and social advertising generating more opportunities for advertisers to reach their target markets for branding and engagement. eMarketer forecasts that 2009 ad spending on social networks will surpass $1.2

Report: How Social Marketing Works for Retail Brands [Report]

Mindjumpers

Tweet In late June, I wrote about ComScore’s second report called “The Power of Like 2 – How Social Marketing Works” and how it’s not just about getting likes, but rather about creating engagement and interacting with fans.

Twitter Grows by 75% in Mobile Audience, LinkedIn Close Second

Mindjumpers

Tweet Twitter is now the fastest growing social networking site among U.S. million for the year ending in August 2011, says a new study by comScore. The overall social networking population across mobile devices increased by 37% to 72 million people – about 31% of all U.S.

Time Spent on Mobile Apps Totals 76% of Time Spent Watching TV

The Realtime Report

The average time spent (compiled using publicly available data from comScore and Alexa) on the web declined 2.4%, from 72 minutes to 70 minutes year-over-year. Social networking accounts for 26% of consumers’ time on mobile apps, followed by entertainment and utility, each at 10%. Social Media Statistics Flurry mobile app usage mobile apps mobile web

What Social Network Should You Use to Grow Your Business?

Pamorama

pamorama marketing, life, social media Home About Bookshelf Links Contact What Social Network Should You Use to Grow Your Business? by Pam Dyer on February 23, 2010 Share Where should you go to reach your target market via social media?

The Ultimate User-Generated Content Guide

Sprout Social

One of the better avenues to help personalize your brand is social media. With audiences becoming more hyper-focused, brands are seeing success on social by providing user-generated content. Nearly 35% of people use social media for customer care. Choose Your Social Space[s].

Average Age of a Facebook User? 38. [Infographic] | pamorama

Pamorama

pamorama marketing, life, social media Home About Bookshelf Links Contact Average Age of a Facebook User? Tagged as: Data , Facebook , Social Media , Social network , Statistics [link] ¿Está tu madre en Facebook?

Google Rolls Out New Mobile Friendly Tag

Bill Hartzer

comScore: Mobile Social Networking is Responsible for Growth of Mobile Internet A new comScore report out today shows that mobile social.

How Can Linkedin Grow?

Idaconcpts

After becoming the first social network to go public on May 19, 2011, LinkedIn is now in the hot seat as finance pundits examine whether the company’s market valuation is realistic. It is not a secret who get the lion’s share of the social media action.

7 Tips to Optimize Your Social Media Conversions

Sprout Social

We know how powerful social media can be for branding. But there’s another side of social media that’s equally important–converting social media followers into leads or customers. Social media conversions are the ultimate sign of success for marketers.

21 of the Best Social Media Marketing Guides of 2013 (So Far)

Webbiquity SMM

The use of social media and social networks for marketing has rapidly advanced in the past few years from the “should I do it?” ” level to the current “how do I measure and optimize social media marketing efforts?” by Social-Hire.

comScore Says Google Leads Internet in Brazil and India

Bill Hartzer

comScore, Inc. comScore reports that Google’s web sites ranked “as the most visited Internet property worldwide with 854 million unique visitors age 15 and older in July, an increase of 18-percent during the past year.&# According to comScore, “The Google brand has extended to success across most of the categories in which it plays in Brazil and India. percent of all searches conducted, while Google Orkut has a dominant position in social networking (96.0

comScore Releases First Public Report of Online Usage in Singapore

Bill Hartzer

According to a new report by comScore , Internet users in Singapore spend half of their time online using social and entertainment websites. It includes a ranking of the most “engaging and visited Internet site categories and properties, based on the comScore World Metrix service, and the top search properties, based on the comScore qSearch service. Social Networking 8.0% Ask Network 510 20.2% Ask Network 5 9.2

Understanding Facebook EdgeRank [Infographics]

Pamorama

Customized and continuously updated, it is designed to make the most out of the time you spend on the social network by serving up the information that’s the most meaningful to you. According to comScore, 40% of time on Facebook is spent on the News Feed.

Once Upon a Time With Klout….The Final Chapters

Unspoken

Beware of the Pied Piper on Social Media. That we rocked the world of social media. The Pied Piper of Social Media had revealed himself. Millions including myself, have chosen to shut the door on the Pied Piper of Social Media. “Once upon there was a brand.

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33 (of the) Best Social Media Guides, Tips and Resoures of 2012 So Far

Webbiquity SMM

Given the widespread adoption of social media marketing practices, the “if” and “when” questions seemed to have now been resolved by most midsized and larger companies (and a lot of small companies as well). How do we demonstrate the ROI of social efforts?

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