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2018 Social Media Trends Report: 10 Key Insights Into the Present and Future of Social Media

Buffer Social

Social media is changing at a rapid pace. For example, the content format Stories was introduced on several major social media platforms slightly more than a year ago. To succeed on social media, it’s essential to stay ahead of the curve and understand the latest social media trends.

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Debunking Five Social Media Myths

Socialized

Social media, particularly its use in business communications, is still in its early days, and like anything new and different, there’s plenty of mythology surrounding it. Perhaps social media is not a part of the company’s communication strategy. Social Media Communication Is Informal.

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Are Snapchat Stories Still Relevant?

Ignite Social Media

From a recent comScore study in June of this year, they found that users between the ages of 18-24 that Snapchat was third on the list of apps they utilize the most. Still, based upon other surveys, Snapchat is gaining ground against it’s rivals. appeared first on Ignite Social Media - The original social media agency.

comScore 111
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Search Drives the Purchase, Social Influences it… A Little

Direct Marketing Observations

The impact that search and social media have on a consumer’s purchase has never been disputed. In a recent GroupM Search and comScore study this has pretty much been verified. Search drives the intent or consideration to buy, and social locks up or seals the intent and turns it into a conversion.

comScore 182
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Global Social Media Usage Patterns

Net-Savvy Executive

So when somebody takes a good look at social media patterns beyond the US, I'm usually interested. Trendstream created a great source in Global Web Index , which is based on an ongoing survey across 26 national markets. Global Publics Embrace Social Networking , Pew Global Attitudes Project (Dec 2010). Global view.

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Social Media Strategy Daily News

Proactive Report

Interview with Brian Solis: How Businesses Adapt to Social Media. If a company wants to move beyond intelligence and actually be engaging on a social network, it has to do two things. Read the Interview >> Tips for Getting the Most From Social Media Interns. Intelligence is critical.

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Is the Hype around QR Codes Overblown?

Idaconcpts

The limb was especially tenuous as her declaration came soon after comScore released figures that supported the use of QR codes. According to comScore , 14 million Americans used QR codes in June 2011 and that the majority of those were men between the ages of 18 and 34 years old. It worked out to roughly 6% of the US population.

comScore 135