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Monday’s 5 Social Media Must-Reads

Firebelly

ComScore Report: 27% of Facebook Browsing on News Feed, Just 10% on Apps. Calculate Your Blogging ROI in 9 Steps. Image is from the ComScore report post by Josh Constine. Below are 5 social media must-reads that we wouldn’t want you to miss. Here are what I see as the most important traits of successful social marketers.

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Top Search Engine Optimization Firms for December 2009

Bill Hartzer

.&# They go on to say that “To understand these factors better, they interviewed three of their clients and asked questions that include, “What would be 3 things you would change about your experience?”, “What type of an ROI were you anticipating, what was achieved and in what time frame?”, Share this on Reddit. Share it on StumbleUpon.

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The Ultimate Guide to Search Retargeting, Part 2

Techipedia: Tamar Weinberg

A study by comScore and Starcom MediaVest found that 84% percent of Internet users never click on an ad. Once you’ve mastered these techniques and learned how to evade these villains, you’ll start to see ROI that’s a thing of tech conference lore. Don’t waste it.

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Did This National Restaurant Chain Put Too Much Love Into the Like?

Convince & Convert

average, based on Comscore’s findings to that effect in May, 2011). I would love to see a press release in 30 days from Buca that shows redemption rate and average check stemming from the $10 reward certificate program, so true ROI could be calculated. Thus, we’ll stipulate that 730,000 eClub recipients are on Facebook.

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You’re Doing Retargeting Wrong: Here’s How to Fix It

Convince & Convert

Image via ComScore. And they did this with an ROI of over 700%. There are tons of ways to squeeze more ROI out of your retargeting campaigns, and in return, give more value to your visitors. Did you know that of all the targeting options you have when it comes to PPC, retargeting can be the most effective one? So What’s Next?

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9 Tried-and-Tested SEO Strategies for 2015

Writtent Blog

As this recent comScore study indicates, mobile has become the leading digital platform. Well, maybe not completely, but it makes much more sense to track ROI metrics. Take your business to the next level in 2015! SEO Strategies: 9 Ways to Boost Your Business. Optimize for Mobile. Stop Tracking Keyword Rankings.

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7 Tips to Optimize Your Social Media Conversions

Sprout Social

This is one of the biggest challenges companies face on social media, particularly for marketers tasked with proving the ROI of a social media campaign. In a recent study from comScore, 80% of time spent on social media is through a mobile device. Make Your Landing Pages Mobile First.