Buzz Marketing for Technology
OCTOBER 5, 2011
Another Advertising Week in New York is upon us and so far I have seen some great presentations from companies like Facebook, LinkedIn, Twitter, Quantcast, comScore, and even Yahoo! I presented at Advertising Week and that is the exact topic I wanted to drill into – How to be relevant by using real-time data about your audience!
Saying It Social
SEPTEMBER 8, 2010
That would be the 20% of internet users whose searches are related to location and according to comScore, in March Google had 14.3 While the statistics presented above were just for Google, the major search engines all have their own local listings in some form so it is extremely important to get listed on their platforms as well.
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Writtent Blog
JULY 10, 2013
Mark Donovan, SVP of Marketing at ComScore recently stated “this pronounced shift in consumer behavior is simply too large for [companies] to ignore.” Image credit: Watchakarun/freedigitalphotos.net. 15% of time on mobile internet is spent on social networking websites. Source: comScore ). Source: Gomez ).
Akamai Marketing
FEBRUARY 9, 2011
The recent release of ComScore’s Digital Year in Review provides detailed information on search and advertising. While this crowd is hardly the “early adopters&# crowd, if you are marketing to boomers or anyone in retirement age, this data suggests that increasing your visibility on social networks is increasingly important.
Convince & Convert
JULY 3, 2011
Everyone’s all abuzz and atwitter about Plus, the new social network from a search engine company with which you might be familiar. My initial, abbreviated take is that Google’s new social toy is essentially a Facebook Twitter hybrid with outstanding ease-of-use and eye-popping potential.
Convince & Convert
DECEMBER 30, 2011
Everyone’s all abuzz and atwitter about Plus, the new social network from a search engine company with which you might be familiar. Wave, like many of Google’s social products, was the answer to a question that we were not collectively ready to ask yet. I believe this will all be true, eventually. – Jay).
Convince & Convert
JULY 3, 2011
Everyone’s all abuzz and atwitter about Plus, the new social network from a search engine company with which you might be familiar. My initial, abbreviated take is that Google’s new social toy is essentially a Facebook Twitter hybrid with outstanding ease-of-use and eye-popping potential.
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