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Social Media Does Not Exist

Adam Cohen

Take these examples: 50% click through rate increase in paid search when consumers were exposed to influenced social media and paid search ( comScore & GroupM study ). The technologies that are available influence traditional marketing tactics already. In some cases, they magnify each other.

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Why I Do Not Use Yahoo Search

Bill Hartzer

Organic Search, the free search results, not Yahoo! Search Marketing, their Paid Search (their Pay Per Click). Take a look at the search results for “mobile home&#. Related posts: comScore Releases August 2009 Search Engine Rankings comScore, Inc. But this sealed it for me today.

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You can't fight the power of video. It's bigger than all of us.

Firebelly

We’re watching videos so often, that Comscore reported in 2007 that “Americans viewed more than 7 billion video streamsonline.” Comscore stated: “YouTube.com drove the lion’s share of the video streamingactivity at the Google Sites property, with 53.5 Video is all around us. We don’t even realize how often wewatch them.

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Social Media Invading Search Territory

Proactive Report

Social search makes it possible to find content in status updates, real-time search, generating, labeling, and finding user-generated content, ‘long-tail’ events and interests, finding vs re-finding, and trend identification. times more likely to search on that brand’s terms. Create social media-influenced paid search campaigns.

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5 Social Marketing Stories You Need To Read This Week

Firebelly

Facebook and Twitter Access via Mobile Browser Grows by Triple-Digits in the Past Year By comScore A study on social networking access via mobile browser found that 30.8 The Oscar buy is also about leveraging the investment on Facebook and Twitter. points from 22.5 percent one year ago.

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Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity SMM

Dan Nelms dives into a Comscore report which found that although Facebook engagement is increasing (the average time spent on the site per user per month increased from 4.6 Paid Search To Grow 15% In 2012 by MediaPost Online Media Daily. Laurie Sullivan (yet again) shares findings from recent search marketing research.

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25 Compelling Reasons to Blog for Business Yesterday

Writtent Blog

One of the most compelling reasons to blog is being able to capture interest from the 89% of consumers who begin their search for branded solutions on a major search engine: Image credit: HubSpot. Modern Consumers Are Always Connected. The meteoric rise of mobile technology means that consumers are always reading content.

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