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Why Your Marketing Needs Real-Time Data

Buzz Marketing for Technology

Another Advertising Week in New York is upon us and so far I have seen some great presentations from companies like Facebook, LinkedIn, Twitter, Quantcast, comScore, and even Yahoo! We created a custom audience based on social data from blogs, microblogs, social networks, and forums.

Quantcast 188
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Four Areas that Digital Marketers Need to Continue to Focus On

Direct Marketing Observations

mobile subscribers were using almost 40 million tablets, according to ComScore. Twitter ain’t going anywhere -From cars that tweet , to marketers figuring out newfound ways to leverage the power of microblogging and actually driving awareness and making money-Twitter is hitting some good times. After less than two years, U.S.

comScore 166
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Socialympics: How Social Media and Blogging Has Boosted Sports Media

Convince & Convert

According to April 2012’s ComScore rankings, SBNation.com ranked #10 in unique visitors… one spot above their San Francisco-based competitor BleacherReport.com (that has some of the best hyper-targeted email marketing practices on the planet and was reportedly acquired by Turner for over $200 million in June 2012).

Sports 133
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Mapping the Social Internet – what part of the world is the most.

Mindjumpers

In general when it comes to upload of pictures, video or using a microblogging service the article clearly shows and probably to no surprise, that the more the users are active on especially social network, the more they share content. Click to view large image Source: Harvard Business Review, 88, 7/8, July-August 2010, issue.

comScore 232
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The Unfortunate Investment of Social Media (and its Consequences)

Techipedia: Tamar Weinberg

As seen on compete.com, alexa, comscore and other sites, Digg growth has flattened in the past few months. It has thrown me for a loop the past week. I’m getting frustrated. Reply Toothful Dolphin February 1, 2008 at 6:26 pm Digg “jumped the shark&# several months ago.

Digg 100
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Analysis of Five Top Blogs and What You Can Learn from Them

Techipedia: Tamar Weinberg

However, comScore, the leading internet marketing research firm recently did a study on Kontera In-Text ads and found among other things, that we’re actually one of the least disruptive ad formats. Tamar, regarding your feelings that In-Text ads are irritating, I realize that no form of advertising will ever be 100% embraced.

Analysis 226
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Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity SMM

Dan Nelms dives into a Comscore report which found that although Facebook engagement is increasing (the average time spent on the site per user per month increased from 4.6 Sharing accounts for nearly a third of all referral traffic, and shared links are “clicked on 4.9 hours to 6.3 for the year).