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Tablets and Smartphones Account for One-Fourth of All Paid Clicks

Bill Hartzer

The Search Agency has released its quarterly State of Paid Search Report, which, among other findings, reports that smartphones and tablets drove 23 percent of total clicks in the fourth quarter of 2012, an 89 percent increase year over year. Retail surged on mobile during the holidays, but click volume declined YoY.

CPC 122
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106 More Amazing Social Media and Marketing Statistics for 2014 and 2015

Webbiquity SMM

How effective is social media in comparison to other digital marketing channels? 01% from Twitter; this compares to almost 10% for paid search and 7% for email marketing. Retailers are the biggest spenders on display ads, accounting for 21% of total spending. Internet Retailer ). Internet Retailer ).

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Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity SMM

The key takeaway — companies can’t put all of their marketing eggs in one basket, but need to balance budgets across several areas including email, social media, organic SEO, paid search and offline campaigns. Search Engine Marketing. Search Engine Marketing. While 28% of U.S. While 28% of U.S.

Research 191