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Buffer vs. Tailwind: A Comprehensive Comparison for Social Media Marketers

Buffer Social

Most social media marketers looking to run an active social media account will want to schedule more than 100 posts. The limited Tailwind plan might make marketers look elsewhere. It also generates suggestions for content based on brand, industry, and audience and can even suggest hashtags and captions for images.

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Instagram Hashtags Don’t Significantly Increase Post Engagement

Pam Hughes

Do hashtags really increase the reach of your Instagram posts? However, Instagram Chief Adam Mosseri recently threw cold water on this notion by stating that hashtags are not helping views. Is it true that hashtags don’t have any effect on post views? This is despite the number of hashtags used.

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How To Find And Utilize Trending Hashtags On TikTok In 2023

Keyhole.co

A favorite among the younger crowd, it is the perfect marketing platform for improving brand visibility. That’s where the right TikTok hashtags can help you. You need a solid TikTok hashtag strategy to detect the right ones. But the role of hashtags doesn’t end here. But the role of hashtags doesn’t end here.

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How to gain a competitive advantage by analyzing marketing initiatives by competitors

Sprout Social

Digging into your competitor’s approach through a marketing competitor analysis is critical to putting together or updating your brand’s marketing strategy. It is the key to your business’s future success because when you look more closely into your competitors’ marketing, you learn from their successes and mistakes.

Analysis 101
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7 Surefire TikTok Marketing Strategies That Get Results 

Ignite Social Media

Here are 7 surefire TikTok Marketing strategies. Before you dive head-first into TikTok’s marketing strategy, it’s important to determine whether a presence on the platform and the subsequent time and money invested, makes business sense for your brand. You need to have a solid strategy in place, which is where we come in.

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5 Smart PR & Marketing Trends for 2024

Proactive Report

It’s time to start thinking about your 2024 marketing and PR strategies. Now is not the time to pull back on PR and marketing efforts. These PR and marketing trends can help you thrive in 2024. What hashtags are popular right now? 2023 is almost over. Now is the time for intelligent promotion. Rand Fishkin.

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TikTok trending: 5 reasons to consider it for your 2022 marketing strategy

SocMed Sean

TikTok may be taking over as the social network of choice for digital marketers. While TikTok’s entertainment value is high, it also presents opportunities for marketers in 2022. In particular, TikTok’s popularity with a younger audience than Facebook or Twitter has quickly become fertile ground for marketing campaigns.

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