Twitter for Business: Is It Time?

Webbiquity SMM

Twitter is in trouble. The company recently missed earnings estimates for the second time in four quarters, and had to strike a deal with activist investor firm Elliott Management which had “been trying to push (Jack) Dorsey out as part of an overhaul to Twitter’s business.”

Twitter for companies

Sherrilynne Starkie

This is a cool info graphic with some interesting statistics about Twitter and how French businesses use it. Twitter for companies infographic. Twitter Engagement Cheat Sheet [Infographic]. How to change your Twitter Name [video].

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Four Easy Ways To Improve Your LinkedIn Company Page

Webbiquity SMM

Here are a few tips that will help to boost your company’s profile on LinkedIn. Your company logo and header banner are the very first things people will see when they land on your company page. Avoid writing a 2,000 word essay about the history of your company.

Annual Social Media Budget Planning For Companies And Bloggers

SocMed Sean

Whether you work for a Fortune 100 company or a blogger who relies on revenue from your content to supplement your income, it’s important to think about what goes into your social media headcount.

How Twitter’s New Conversation Dynamics Will Affect Your Brand

Ignite Social Media

The way conversations work on Twitter is about to change. This year at CES, Twitter announced some experimental changes affecting tweet threads that we could be seeing as soon as the first quarter of 2020. Need help revamping your Twitter strategy?

How Fintech Companies Succeed at Twitter

Meltwater

The financial technology industry (fintech) is one of the most innovative and revolutionary business spaces. In the past few years, a small group of small startups have disrupted the massive,… Read More >>>. Social Media

Three Key Takeaways from the Twitter Agency Playbook

Ignite Social Media

Last month, Twitter released a guide to help agencies and advertisers better understand Twitter ads to best help their clients reach their goals. Below are three key takeaways from the Twitter Agency Playbook. . Where Twitter Fits into Your Client’s Strategy.

3 Innovative Ways Healthcare B2B Companies Use Twitter in 2018

Meltwater

The B2B healthcare industry is going through a transformation in the way healthcare providers, insurers, and life science companies carry on their online communications.

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Indian Companies on Twitter – A Usage Study

The Marketing Blog

Home About In the Media Facebook vs Twitter (A Comparison) How People Respond to Your Online Content March 8, 2010.1:39 39 pm Indian Companies on Twitter – A Usage Study Jump to Comments We recently did a study to understand how the businesses in India are using twitter. For this study we profiled 66 companies from ’9′ verticals and analysed them on different quantitative & qualitative parameters like no.

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How B2B Tech Marketing on Twitter is Changing (Research)

Webbiquity SMM

Twitter and LinkedIn remain the top two social networks for B2B marketers. Twitter offers some specific capabilities (such as lists ) that make it uniquely valuable for B2B companies. ” For the most part, B2B marketers aren’t abandoning Twitter, nor should they.

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Command Attention by Telling Your Company’s Story

Waxing UnLyrical

Every company, every organization, every person, needs to do a better job telling their story. That goes for agencies and companies, big brands and boutiques, nonprofits and associations — even government entities. and make the company itself the character. The company itself?

Nine years of Twitter

Sherrilynne Starkie

Twitter has been around now for nine years; during that short time it’s changed both the PR profession and practitioners alike. I’ve built an international following and have had many great opportunities come my way thanks to my Twitter profile. How to be smart on Twitter.

How Companies Are Using Social Media to Show Appreciation

Socialmedia.biz

Social media is a great avenue for companies that want to improve their customer service. The company’s customer support Twitter account is there to help customers know when they have updates to their products and to answer questions.

Reasons Why You Can’t Do Without a Company Blog

Mindjumpers

Tweet At the moment, we are beginning to see more and businesses running a company blog after having established a presence on social media platforms like Facebook and Twitter. Companies that blog have 97% more inbound links.”

Companies Embrace Social Media

Mindjumpers

According to the people behind the Bees Awards, the general trends to be observed among the entries is the fact that brands and companies are embracing the use of social media in their marketing approach.

HMV’s Twitter nightmare

Sherrilynne Starkie

In January the company officially entered administration and some UK stores were closed. Then last week, as 190 people were in the midst of hearing that they were losing their jobs, the company’s Twitter account was hijacked by disgruntled employees who live tweeted events as they unfolded.

Branding Your Company LinkedIn Page

The Social Media Incubator

One of the things you want to make sure you do right with a company page, is the branding and voice of your page. When professionals visit your company LinkedIn page, you want them to know exactly what your company is about within the first minute of looking at your page.

70% of Companies Ignore Customer Complaints on Twitter

Convince & Convert

Despite increasing numbers of customers using Twitter to publicly complain about brands, the vast majority of companies respond in the exact same way….with First, responding to Twitter complaints can turn lemons into lemonade. This is not out of reach for 70% of companies.

How many Twitter users actually tweet?

Sherrilynne Starkie

In a startling admission by Twitter apparently, one in five users never actually tweet. A lot of these non-users are probably bots or apps that connect users automatically to Twitter. Twitter reach is defined as the number of engaged users plus all their followers.

Three Things Twitter’s Marketing Team Needs to Do

Webbiquity SMM

Though it’s still one of the top three social networks for B2B marketers, Twitter is struggling. Twitter’s revenue is stagnant and the platform lost two million users in the final quarter of 2017. Just 10 (15%) of these event professionals maintain active Twitter accounts.

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How Twitter & Facebook are making social media ads more transparent

Sherrilynne Starkie

And so are the possible ramifications for the global technology companies whose products and platforms are being used to spread fake news – loss of trust among users, reputational damage, increased regulation, reduced access to markets, and more.

Twitter Basics: How To Get Started On Twitter For Business

yMarketingMatters

What Makes Twitter Different. On Twitter, you’ll find friends and family as well as celebrities, companies and strangers who may share your interests. Like any social network, what you get out of Twitter is based on what you put in and how active you are.

Boosting Twitter ads reach

Sherrilynne Starkie

Twitter is taking promoted tweets to 500 million users, many of whom aren’t even logged into the social network, as part of a pilot program announced by Deepak Rao on the Twitter blog. The reach expansion sums up a year of advertising innovation for Twitter.

Despite Missteps, Twitter Reports Strong 2Q Performance — What’s Next?

Webbiquity SMM

Some companies succeed by innovating, continually improving product quality, and listening to their customers. Twitter is in the second camp. Though Twitter says mDAUs are a more accurate reflection of performance, the switch has been questioned by analysts recently and in the past.

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Twitter Shutting Down Tweet to Text Feature

Tweaklibrary

The original service, tweet via text feature has been winded off by Twitter with no confirmation if it’s a temporary or permanent decision. Tweet via Text Feature Shut Down by Twitter. Twitter Comms (@TwitterComms) August 30, 2019. ” Twitter posted a blog about this.

The Top 50 Content Marketing SaaS Companies on Twitter

Webbiquity SMM

The top two social networks for B2B software-as-a-service (SaaS) companies are LinkedIn and Twitter. Based on a combination of factors including follower-to-following ratio, brand monitoring, and follower engagement, here are the top 50 content marketing tool providers on Twitter.

Are You Wielding Your Social Media and Blog Like These Fortune 500 Companies?

agora pulse

LinkedIn, Twitter, and Facebook are the most utilized social networks by Fortune 500 companies, according to recent research from UMASS Dartmouth’s Center for Marketing Research. The report was part of an annual analysis of the digital efforts of companies on the Fortune 500 list.

You Are The Company You Keep

Waxing UnLyrical

Are you keeping company with people who are successful and learning as much as you can? Even on Twitter, I choose who to follow and follow back. Misery loves company. What kind of company are you keeping? Follow her on Twitter. . You Are The Company You Keep.

Three Things Twitter Needs to Thrive

Webbiquity SMM

Though Twitter is still the third-most popular social media platform according to eBizMBA , speculation about the company’s struggles abounds. News outlets from CNN to Wired to TechCrunch to The Verge have detailed Twitter’s struggles to grow its user base, increase advertising revenue, and innovate new products. Still, Twitter’s best days may be ahead of it. Here are Twitter’s options: Image credit: agency:2.

Companies Are Using Social Media Data to Improve Customer Service

Socialmedia.biz

Companies are now using social media data – from sites like LinkedIn and Facebook – to match you to a call center agent that you’re likely to find enchanting. According to Afiniti, this method will result in increasingly satisfied customers and increased company sales.

Tips for Branding a Company Pinterest Page

The Social Media Incubator

Use your company logo or, if you’re a small business, you could use a picture of the owners or employees of the business. You should have the description filled out with your company mission or tagline.

Seven Ways To Use Facebook To Stay Connected During Times Of Crisis

SocMed Sean

Facebook Featured LinkedIn Social Media Twitter Workplace communication company connection crisis customers facebook naturaldisaster pandemic service social social media social networking strategy support tech tipsSocMedSean - Social.Media.Sean.

Start Growing Your Twitter Profile With These Tips and Tricks

agora pulse

Getting engagement on Twitter can be tough. But these tips can help you expand your Twitter follower count and boost positive social interactions. Used by celebrities, politicians, and marketers alike, Twitter is the place to increase engagement and spread brand awareness.

Can Facebook Communities Replace Company Websites?

Firebelly

Even 52% of people feel that they directly influence the brands they follow on Facebook and Twitter through interaction. Probably. The internet is progressively moving in to a new age, where knowledge gathering is no longer the dominant use for the web.

Social Recruiting Tips to Attract Top Talent to Your Company

Socialmedia.biz

Attracting top talent to your company is one of the most difficult tasks facing any owner, recruiter or business manager. You’ll need to understand each platform and its user demographics when creating content with which to promote your company.

Why Tech Companies Must Be Careful About Change

Convince & Convert

Technology: Twitter’s Lucky Charms. It is the end of an era over on Twitter, as starring your favorite tweets is no longer a thing. It has been a big week for the company formerly known as RelayRides.

Personalities, Policies & Problems: Companies and Employees 2.0

Dave Fleet

This year I’ve thrown my hat in the ring and submitted a SXSW 2011 panel proposal with Scott Stratten (UnMarketing), Chris Barger (General Motors) and Sarah White (HRM Direct) entitled Personalities, Policies & Problems: Companies and Employees 2.0.

The Untapped Audience That Companies Are Missing

Forbes Social Media

In hundreds of interviews with firms and companies all over the world, I see a pattern of apathy towards the employee's network and a consuming focus on corporate messaging from official LinkedIn, Facebook and Twitter pages

Fast Company Pulls a Fast One

Janet Fouts

Fast Company has been a darling of the geek set since it first launched. The magazine is full of the coolest gadgets, the hippest companies and really good information and the website is a vibrant community. Like Fast Company’s reputation.

18 Tweetable Twitter Tips for Newbies

Waxing UnLyrical

For those of us who’ve been using Twitter for a while, we sometimes forget that there are new adopters of the network every day. Trying to figure out Twitter back in the day was bad enough; can you imagine what it’s like these days? Include a link in your Twitter profile.

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How Tampon Company Kotex is Real Online

Ari Herzog

Periods may not be awesome but Kotex — the feminine care company that manufactures tampons, pads, and pantiliners — is doing awesome stuff online. Over on Twitter, the company is known as @Kotex and their page is ripe with similar questions as Facebook.

Twitter Tales – A Bunch of Twitter Cases

Mindjumpers

The service itself has launched a new sub-site called Twitter Tales. The Twitter sub-site will present to you a growing set of articles that highlights individuals and businesses from all corners of the world that uses Twitter in creative ways.

How To Use Twitter For PR

Waxing UnLyrical

When I first started writing this post, I was going to call it “How I Use Twitter.” ” Then I thought again, because a) I’m not as frenetically active on Twitter these days as I used to be, and b) who the heck cares how I use Twitter?