#MeasurePR Memory (August 2018): Travel and Tourism Edition

Waxing UnLyrical

The sky’s the limit when it comes to creativity in the travel and tourism industry! Anthony Calderon , is Founder & CEO of SuiteBreak.com , a wellness platform that helps companies promote the health and wellness benefits of an annual vacation.

Hospitality & Tourism Students Meet Social Media

Bare Feet Studios

This Friday I am speaking to about 150 Maui high school students who are in the hospitality and tourism track. i Kula Lavender , is determined to get social media best practices embedded in our Maui tourism community as early as possible! Companies: @HawaiianAir.

How Instagram Has Taken Over Tourism Marketing

Pixlee

But today, you can’t form an effective tourism marketing plan without it. What makes this particular social network unique when it comes to tourism and marketing? Geo-Tag Tourism. What Can Your Brand Do to Capitalize on Instagram’s Tourism Marketing Takeover?

6 Powerful Social Media Lessons from Tourism that will Boost Your Brand

Socially Sorted

We can learn a lot from the Tourism Industry when it comes to Social Media Smarts. . In this post I share 6 Powerful Social Media Lessons from Tourism that work… that you can implement in your business to boost your brand too! .

Hotels and Social Media Travel Tourism

Laurel Papworth

companies use Facebook and 45% Twitter. If you do not have the internal bandwidth or resources to manage social marketing, outsource to a hospitality social media expert company. Hotels and Social Media Travel Tourism is a post from: Laurel Papworth- Social Network Strategy.

Tourism: Festivals are Powerful Economical Tools | Bare Feet Blog

Bare Feet Studios

Dan’s company gets it: the most recent blog post is featured on the home page. We hope the local business and tourism community will collaborate with us to showcase our beautiful state and akamai kama’aina.

Book Review Wednesday: Wikibrands: Reinventing your company in.

Akamai Marketing

By encouraging businesses to start out with their focus and strategy and then move through to the other elements, the authors Dover and Moffit support what so many marketers know, but what so many companies ignore in their rush to create a program.

13 Ingredients in the Perfect Social Media Contest

Convince & Convert

With the competition for attention within social media at an all-time high, the struggle to keep “fans” and “followers” engaged with your company’s social outposts is real, and ongoing. OfferPop (for mid-sized companies on Facebook and beyond.

13 Ingredients in the Perfect Social Media Contest

Convince & Convert

With the competition for attention within social media at an all-time high, the struggle to keep “fans” and “followers” engaged with your company’s social outposts is real, and ongoing. OfferPop (for mid-sized companies on Facebook and beyond.

How to Pitch Your Dream Company for a Win/Win/Win Blogging Collaboration [Case Study]

ProBlogger

I’m paraphrasing here, but Laney talked about how as bloggers we’re often on the receiving end of bad PR pitches from companies, and that we should learn from those bad pitches to make good ones ourselves. Aussie Tourism Organisations: This one has been on my mind a lot.

Social Media Complainers – your new BFF's

Akamai Marketing

Yammer asks: What's Happening at Your Company?

Bare Feet Studios

Home About What We Do PayPal Speaker Contact Subscribe Press / PR Bare Feet Network Internet Literacy for Business: Blogging, Podcasting, Online Video & Social Media Howto, Consulting, Training & Public Speaking Home > News , Productivity , Social Media , Tech Tools > Yammer asks: What’s Happening at Your Company? Yammer asks: What’s Happening at Your Company? Basically, as most people have pointed out in the TechCrunch comments , Yammer is Twitter for companies.

Tool Tuesday: Qwitter

Akamai Marketing

Whether you are a personal brand or a corporate brand or a small company, this daily review is a decent pulse-taking exercise on the reactions to your recent activity.

Tools 182

Want Social Media Evangelizers? Be Social

Waxing UnLyrical

Be Social September 7th, 2010 Tweet Today BNET published my second post, focusing on how companies can use social media to turn customers into evangelizers. My post looks at how three companies are doing this well, as told by their customers.

Powwowing With Pepco on Social Media

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently.

Energy 167

Digital disruptor: How Bitcoin is driving innovation in entertainment, media and communications

SocialFish

million online mentions and in the US, many small and large entertainment, media and communications companies have begun experimenting with it. My friend David Neff has written an excellent white paper about Bitcoin for PwC.

13 Twitter Hashtags to Follow for Nonprofit and Charity Updates, Events and Inspiration

SocialFish

Since the bail out of the banks and the controversy surrounding major companies like Walmart, social media has become a platform for accountability demands. Fundraising – Twitter has become a major source of marketing for companies, but especially small businesses.

What brands and BTS can teach you about partnerships and social media marketing

Unmetric

A few days back, our social media manager chose Mattel, a US-based toy manufacturing company, as the Brand Star of the day for their tweet on BTS-based dolls. At Unmetric, we do something called the #UnmetricBrandStars on Twitter and Facebook.

Brands 107

Executive Overview of Social Media for the C's

Bare Feet Studios

In today’s case, the team member who has been implementing the social web assets was also present, adding very relevant information that I did not have regarding the company’s current status.

Why Social Media Marketing Isn’t Synonymous with Community-Driven Marketing

Pixlee

Consumers want authenticity from companies, particularly if they plan to purchase a product or service and social proof is a key tactic that helps address any worries or concerns a potential customer might have about making a purchase.

UGC 52

Amsterdam’s Schiphol Airport Launches Interactive Game Powered By Instagram Photos

Convince & Convert

It’s also somewhat unexpected from an airport versus say, a tourism board, airline, hotel, or other attraction. With the stunning rise in popularity of user-generated content, Amsterdam Airport Schiphol has turned to Instagram images to power a new interactive game called Destination Unknown.

Confused? Consider Rox's 180 Rule

Bare Feet Studios

As people and companies are learning how to participate on social networks, deciding what sorts of content to create, or even how to set pricing for web-based services, they initially experience that nervous pit in the stomach that comes from a lack of knowledge in the space.

Chatbots: The future of conversational commerce and marketing

Buzz Marketing for Technology

Recently, I had the pleasure of speaking with Christian Brucculeri, the CEO at mobile messaging company Snaps, a developer of chatbots and other marketing technology products for companies.

The Case for Active Users as Social Media Community Managers

Akamai Marketing

While this seems like a no-brainer, you’d be surprised by how often companies who want to utilize social media choose someone to head the effort who never uses social media, or who use it rarely. . Travel and tourism in our state’s largest industry.

Using Social Media to Promote Your Event: Step 1

Bare Feet Studios

I’ll be using our company blog to share the behind-the-scenes planning process. Leave a Comment Additional comments powered by BackType Previous post: Free Idea: Podcaster-in-Residence Saves Hawaii Tourism?

7 Great User-Generated Content Campaigns

Pixlee

A powerful campaign from women’s clothing company Aerie, entitled #AerieReal , taps into the impact of fashion magazines, social media, and the effect of Photoshop abuse from the marketing and advertising industry. Tourism Australia. Tourism Australia knows that everyone loves sharing their vacation photos and video with friends and family. Hashtag #AdobePerspective is used by the creative software company Adobe.

UGC 56

7 Ways to Waste Your Facebook Ads Budget

agora pulse

What kind of company do they work for and what position do they hold? Here’s how the Quebec Tourism office recently used video in its Facebook ad. You are finally getting ready to run a killer Facebook ads campaign. All the key pieces are in place.

techzulu Interview with Rox and Shane

Bare Feet Studios

TechZulu “provide(s) interviews from CEO’s for startup companies, Tech Stars of Web 2.0 to spotting Under the Radar companies.

Top 10 Travel Marketing Conferences of 2017

Pixlee

We’ve put together our list of the 10 must-attend travel marketing conferences of 2017 for anyone looking to network with top travel professionals, learn about emerging trends, and build out an innovative tourism marketing strategy that speaks to today’s travelers. With the goal of helping companies to compete for bookings like digitally native brands, they’ll bring together key stakeholders across different verticals and discuss marketing and social media strategies.

The State of Social 2018 Report: Your Guide to Latest Social Media Marketing Research [New Data]

Buffer Social

Companies that invest in social media ads are more than twice as likely to say social media marketing is “very effective” for their business. At the other end of the scale, 7 percent of respondents work at companies with over 200 employees. Company size.

Real-Life Instagram Project Filters In Unique View of London

Convince & Convert

While the beauty of this project is that it’s an artistic endeavor, the principles of cultivating a shareworthy experience can inspire companies and brands. This campaign could have easily come from a tourism board, an airline, or a hotel chain.

Top 10 Travel Marketing Conferences of 2018

Pixlee

We’ve put together our list of the 10 must-attend travel marketing conferences of 2018 for anyone looking to network with top travel professionals, learn about emerging trends, and build out an innovative tourism marketing strategy that speaks to today’s travelers. With the goal of helping companies to compete for bookings like digitally native brands, they’ll bring together key stakeholders across different verticals and discuss marketing and social media strategies.

Case of Creative Crowdsourcing: Let Your Fans Guide Your Brand

Mindjumpers

That statement inspired me to present you with a good example of a company that allowed its fans to speak up through an engaging, creative and inspiring crowdsourcing campaign that I think we can all learn from. “Today consumers want to have their voices heard.

Successful Blogging for Small and Medium Businesses

Akamai Marketing

What people expect from a blog is the ability to get to know the insides of a company, to hear a single voice, to get information or insight that they wouldn’t normally get. Speaking of Writers.What IS your company’s voice?

How Business and Politics are Staying Competitive in Digital

Convince & Convert

With all of the recent Chinese economic turmoil, is this a a calculated wager that the tourism industry grow? After taking his company private just two short years ago, Michael Dell has made another prominent move in an effort to stay competitive in the information technology industry.

List of 8 Social Media Anti Advertising Ads

Laurel Papworth

Now that the customer has access to most of the same channels as companies, what happens when they decide to create anti-ads? Everyone from time to time has made a teensy little negative tweet on Twitter or status update on Facebook or some other online community against a company.

What's your social currency?

Akamai Marketing

Now hear this: No one ever joined Facebook or Twitter so they could follow a brand or a company. What I AM suggesting is that you brands and companies give serious consideration to what they have to OFFER the community and what motivates their community to be part of social media at all.

Lurker 219

7 Awesome Hacks to Promote Your Social Media Posts

Convince & Convert

It also imparts a feeling of importance and team effort when employees are allowed to share content on the company’s social media accounts. Image via Unsplash. Every day, the average social media user is inundated with a ton of posts.

Facebook Location Targeting: A Detailed Guide

Jon Loomer

4) People traveling in a location : This is naturally suited to tourism offerings. If you have a tourist attraction, event tickets, hotel, rental car company, or any other service of use to a traveler – go for this.

The Secret Sauce to Shareable Visual Content Your Audience Will Devour

Socially Sorted

Sean Blocksidge from Margaret River Discovery Company has also built a loyal, engaged following by posting one original photo of the Margaret River Region on Instagram every day. If you are not Tourism Australia, don’t worry.

The 11 Top Social Media Management Tools I Can’t Live Without

Socially Sorted

The culture of the company and how they handle customer service is one of the first things I look for. The company has to be forward-thinking. I like to see tool companies test and evolve.

How to Strike Gold with Visual Content Ideas – 3 Awesome Tools

Socially Sorted

And it’s an absolutely must-have tool if you are in an industry like tourism. Do you ever get stuck for visual content ideas to post to your social media channels?

Tools 104

Win 1 of 10 Trips to The Great Barrier Reef in Queensland Australia

ProBlogger

As a blogger, I get pitched to a lot by companies and organizations asking me to endorse their products. The list was short and was made up of companies and products that I’d drop everything to work with. I also received tweets from some tourism organisations.