Hootsuite

MAY 3, 2021

Don’t worry, you can make the link easier on the eyes using a URL shortener , as you’ll see in the next section of this post. But they’re there, collecting information that the social team will later use to evaluate the success of this particular Tweet compared to other social posts promoting the same content. Source: Hootsuite blog.

Sample Code 145

Sample Code Social Media HootSuite URL 145

Buffer Social

AUGUST 23, 2018

To get started, we teamed up with LinkedIn to share with you tried and true tips on how to leverage one of the most valuable online resources for your business: your LinkedIn Company Page. With this simple 5-step strategy your business can accelerate the growth of your Company Page by up to 600 percent. – Website URL.

LinkedIn 104

LinkedIn Company Tips RSS 104

Social Media Strategies Summit

SEPTEMBER 22, 2023

Give your support team a clear focus by agreeing on measurable KPIs based on the goals you want to achieve. Monitor for comments including your brand name and a question mark (but remember to exclude your web address, as URLs sometimes include question marks when shared on social media).

Strategy 130

Strategy FAQ Guidelines Policies 130

Buffer Social

SEPTEMBER 11, 2023

I’ve been invited to speak on hundreds of podcasts and written for some of the most prestigious websites in business and marketing, like Buffer, HubSpot, Nasdaq, Harvard Business Review, Fast Company, NBC, and more. Now, keep in mind that I’m a solo consultant and not affiliated with any specific company.

LinkedIn 113

LinkedIn Tips Skills URL 113

Adam Sherk

MAY 15, 2009

But there is usually more to the story, and for a number of reasons companies aren’t always at liberty to share all the information. The SEO team has been involved in the project since the beginning and recommended the implementation of one-to-one 301 redirects of all IHT content to its new location at the NYT.com.

URL 100

URL Syndication SEO Press Release 100

Sprout Social

NOVEMBER 11, 2021

You get hit with the same canned response multiple times, which leaves you so exhausted you vow to never waste your time or money with this company again. Many companies prioritize customer service. Marketing teams depend on an ecosystem of tools everyday. Q: How do your social team and customer care team collaborate today?

Social Media Management 119

Social Media Management Social Media Platform Review 119

Webbiquity SMM

JUNE 6, 2019

They dismiss this photo-sharing platform as a tool to engage with their market simply because they believe their consumers, who all happen to be companies, corporations, and other businesses, aren’t on this particular social medium. Another thing worth mentioning is that you can add your URL to your Instagram Stories as well.

B2B 149

B2B Instagram How To URL 149

Hootsuite

APRIL 12, 2023

LinkedIn hashtag analytics is the process of tracking and analyzing the performance of hashtags on your LinkedIn posts, articles, company page, and profile. Bonus: Download a free guide that shows the 11 tactics Hootsuite’s social media team used to grow their LinkedIn audience from 0 to 278,000 followers.

Hashtag 123

Hashtag Analytics LinkedIn HootSuite 123

The Realtime Report

OCTOBER 29, 2020

However, since the outbreak of the COVID-19, companies have been forced to move their entire workforce to work from home overnight. Use Company-Issued Laptops. People working from home may be tempted to use their personal computers, and companies may even let them, figuring it will help them avoid the cost of new devices.

Tips 150

Tips Instant Messaging Embedding Collaboration 150

Sprout Social

JANUARY 24, 2024

Home Depot, for example, partnered with the fashion blogger, The Mother Chick, to promote its products via tracked URLs. Marketers can leverage Tagger to add UTMs and platform pixels or create custom URLs. By tracking revenue, companies can determine which influencers offer the best ROI and adjust their strategy accordingly.

Metrics 98

Metrics Influencer Marketing Survey 98

Sprout Social

DECEMBER 6, 2023

But it can be a challenge for the marketing teams on the digital front lines to overcome the concerns of security and privacy teams—especially at the intersection of HIPAA and social media.” Familiarize your team with this protocol by co-creating HIPAA compliance training programs that feature social media education.

Social Media 103

Social Media Privacy Guidelines Insurance 103

Keyhole.co

FEBRUARY 5, 2024

This will provide you with more in-depth insights such as what your best performing posts are and what size companies are following you, enabling you to pinpoint your audience and what they’re interested in. You should make your LinkedIn URL as simple and relevant as possible, including the name of your company or yourself as an individual.

LinkedIn 52

LinkedIn How To Privacy URL 52

Firebelly

MARCH 12, 2013

I’ve included a video message for those of you who’d rather watch than read: [Video URL: [link] ]. TechPoint created the Mira Awards 14 years ago to honor companies that exhibited great technology excellence and innovation. This award recognizes companies that effectively use new media to achieve a distinct goal.

URL 221

URL SEO Team Company 221

Social Media Strategies Summit

SEPTEMBER 9, 2022

Many organizations — including conservation charity WWF and video game company EA — have faced backlash from fans and supporters for launching (or even just planning) NFT initiatives. For ease of access, it created a vanity URL — Budweiser.com/nft — for customers to purchase tokens with Ethereum, Bitcoin, or credit cards. Image source.

Examples 177

Examples Brands Avatar Authentication 177

agora pulse

MAY 29, 2018

It isn’t producing leads and they would rather redirect the budget to the sales team.”. Your post got super high engagement on Facebook but what dollar value did that bring to the company? Explain how each KPI will benefit the company and ask them to help you decide on the ones to focus on. I nearly spat out my coffee.

ROI 108

ROI CPC eBook URL 108

agora pulse

MAY 29, 2018

It isn’t producing leads and they would rather redirect the budget to the sales team.”. Your post got super high engagement on Facebook but what dollar value did that bring to the company? Explain how each KPI will benefit the company and ask them to help you decide on the ones to focus on. I nearly spat out my coffee.

ROI 108

ROI CPC eBook URL 108

Sprout Social

MAY 18, 2022

By building your own social selling strategy your sales team can be a step ahead of the competition. By focusing on these four areas, the company found that a high SSI correlated with 45% more sales opportunities and 51% are more likely to hit quota. But don’t let all that strategizing go to waste. Focus on the right prospects.

Metrics 136

Metrics B2B Software Analytics 136

Sprout Social

SEPTEMBER 30, 2020

First things first; make sure your LinkedIn Page is complete with accurate, relevant and up-to-date company information. The information you provide should include basics like your website URL, logo, banner image, industry, company size and location. Build out a mix of engaging organic content.

Organization 102

Organization LinkedIn Strategy Social Media 102

Convince & Convert

MAY 7, 2013

Create a landing page on your website or blog (you can use Hubspot , FormStack , Impact , or Landerapp ) that requires a name, company name, and email address to register and has all of the information about the webinar. Using the social media URL you created, begin to post the webinar on your social networks.

Hosting 160

Hosting URL Newsletter Analytics 160

Hootsuite

JULY 6, 2022

You can also add URLs to your website in your Instagram bio and to Stories. Use a URL shortener to: brand your links, track metrics, and. make long, spammy-looking URLs short and sweet. As a bonus, chatbots can free up your customer service team. Source: The Revolve Shop on Instagram.

Instagram 117

Instagram HootSuite UGC Influencer 117

agora pulse

JULY 16, 2020

Share your playlist URLs. Events your company attends. You can also invite your team members as collaborators for them to manually add videos and monitor auto-added videos. Use the direct URL of your playlists to promote them on social media and link to them from your site. Lists serving a particular problem or need (e.g.,

YouTube 113

YouTube Marketing Curation URL 113

Hootsuite

MAY 2, 2023

As a real estate agent, you have a few options to choose from including: Real Estate Agent Real Estate Developer Real Estate Company Real Estate Appraiser Real Estate Service Commercial Real Estate Agency Select the option which best represents your Page and business, whether you’re a solo agent or part of a team.

Real Estate 102

Real Estate Facebook HootSuite How To 102

agora pulse

JANUARY 27, 2021

By default, Facebook assigns you a URL that includes your page name and a random string of numbers. Click Create Page Username to replace this default with your URL of choice. Consider publishing an introduction to your team or your business, information about new products or services, or a link to your latest blog post.

Facebook 91

Facebook How To URL Template 91

Sprout Social

JANUARY 26, 2023

For example, a company may offer a discount or special promotion to customers who successfully refer their products to someone else. The best part of referral marketing programs is they don’t just benefit companies–customers also reap the rewards of their efforts. Make refunds, exchanges and shipping as simple as possible.

Discount 125

Discount Marketing How To B2B 125

Keyhole.co

OCTOBER 13, 2023

Competition is growing, so companies need to expand their workforce with new and unique talent. 49% of HR professionals say their company plans to increase the use of social media for hiring and interacting with candidates. Even so, it allows companies to explore new areas of talent. What is social media recruiting?

Social Media 59

Social Media Reputation Social Networking Hashtag 59

Webbiquity SMM

JUNE 7, 2018

Here’s how you can do it: Start by Setting Up a Company Page. LinkedIn’s free company pages are your core presence for connecting with professionals and developing and sharing content for brand awareness. Check out the image below to see what an effective company page looks like. Display Your Presence. Join Niche Groups.

B2B 217

B2B Brands Influencer LinkedIn 217

Keyhole.co

JUNE 19, 2023

Authenticity and trust: UGC is perceived as more authentic and reliable than traditional marketing methods since it originates directly from users, not the companies trying to sell their products or services. Let’s check out the companies leveraging UGC. Bonus: You can add campaign hashtags and keywords to Keyhole.

Social Media 52

Social Media UGC Content Loyalty 52

agora pulse

OCTOBER 19, 2017

There are a couple reasons why more and more smart companies insist on using them. The cost of a social media team, advertising spend, artwork, video and promotions can easily exceed $10,000 per month and that cost needs to be accounted for. You can also help yourself by creating campaign URLs for each paid social media campaign.

Social Media 133

Social Media CPI URL Cost 133

Kikolani

OCTOBER 14, 2014

But what many individuals and companies are less clear about is how to optimize their sites. Enter your site’s URL to get started. You can enter your website URL to import tags, edit the tags per your requirement and click meta-tags. Website Auditor – Checks the URL status and Meta Data from your web pages.

Review 159

Review URL SEO Social Bookmarking 159

Sprout Social

OCTOBER 22, 2019

Since many people find company websites through Facebook, it’s a good idea to build a bridge between your social followers and digital leads. While plugins give you a wide range of features that can amp up engagement on your site, you can also manually embed posts in WordPress pages by pasting in a public post’s URL with specific shortcode.

Sites 79

Sites Features Embedding Facebook 79

Buffer Social

JANUARY 3, 2022

You can better hone your business brand: Separating all of your professional interests from the main aim of your company strengthens your business’s brand by allowing it to be more focused and intentional. It's a work-related online identity that goes beyond your business or company. ariana-wolf.

Small Business 85

Small Business Brands Meeting Startup 85

Adam Sherk

APRIL 30, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Publishers: Solve Tracking Code, Duplicate Content Issues with the Canonical URL Tag by Adam Sherk on April 30, 2009 Really you shouldn’t need it. Do you recommend inserting the canonical URL tag on every page of a site, or only those that exhibit tracking codes?

Issues 100

Issues Publishing URL Syndication 100

Later

JULY 29, 2021

During this time, Laura also started a marketing consultancy company, and “soon built a portfolio of clients servicing social media strategy and content production.”. Alongside our exceptional marketing, production and creative teams, I’m able to curate our content and bring it to life on social media.

Brands 66

Brands Travel Instagram Curation 66

Adam Sherk

OCTOBER 20, 2009

URL, so I tried using bit.ly search to get click data on each of those shortened URLs. URLs in Muck Rack releases. reports from its search page are not very complete or accurate (you get better data on URLs you’ve personally shortened in your history when signed into bit.ly). Of those 51 releases, 28 included a bit.ly

Press Release 145

Press Release Twitter URL RSS 145

Adam Sherk

FEBRUARY 25, 2010

When users click a retweet button, they expect to see something along the lines of: RT @[brand] [headline] [URL] That exact format does not need to be followed, but you want to minimize the work that users need to do before sending out the tweet. Related posts: Google News Wants Title Tags to Match Headlines?

Syndication 117

Syndication URL Press Release SEO 117

Razor Social

SEPTEMBER 11, 2019

For me and my team, that tool is Agorapulse. Like a true digital project manager , you’ll create a plan that includes: Project Goals (your digital marketing goals) Budget Team members Tasks Deliverables Milestones Timeline. Get a team management tool. Agorapulse queue. The best thing about link tracking ? It’s so easy to do!

Products 77

Products Marketing How To Project 77

Adam Sherk

OCTOBER 8, 2009

Even when the engines do a reasonable job of filtering out duplicates in their results, sites are essentially shooting themselves in the foot by splitting internal and inbound links to a particular piece of content across multiple URLs. Appending tracking codes to URLs (e.g. ?xid=rss xid=rss or ?cid=top-stories)

Sites 105

Sites News Syndication Content 105