Direct Marketing Observations

MAY 28, 2010

More importantly what struck me was that as much as I had done, in the grand scheme of things, a lot was predicated on how much the company I was working with embraced what I was doing. Increase awareness of and interaction with a company’s brand through brand mentions and participation in social networks. Create widgets.

Social Media 203

Social Media Marketing Social Bookmarking Widget 203

Adam Cohen

JULY 19, 2010

Marc Meyer and Jason Breed have done an amazing job over the last year plus bringing in some highly respected and social-media-knowledgeable folks like Chris Brogan , Amber Naslund , Beth Harte and Jason Falls. When combining social media with other interactive marketing practices, the results can magnify both.

Social Media 219

Social Media Disqus Web 2.0 Badge 219

Harp Interactive

OCTOBER 9, 2009

Social media isn’t always the right tool for the job. Not every company needs a blog. YouTube worked for BlendTec, but it might not work for your company. Help companies participate in existing social networks, and build relationships on their turf. Check out Twitter as a way to show a company’s personality.

Social Media 232

Social Media Press Release Marketing Widget 232

Adam Cohen

JULY 12, 2010

It happens in all industries, but lately I’ve seen retail companies keep their “Consumer Insight&# group focused on traditional insight like mall traffic patterns and planograms. But those same companies need to leverage, not ignore, that insight available when fusing social media into the marketing mix they already have.

Research 265

Research Social Media Marketing Retail 265

Kikolani

DECEMBER 1, 2014

In this post, I’d like to introduce you to five social media tools and services I have mentioned in posts this year that have elicited that reaction and what you can (and should) be doing with them. is available on social media. Competitors can be a great resource when forming your social media strategy.

Social Media Management 165

Social Media Management Social Media Tools Microblogging 165

Webbiquity SMM

OCTOBER 13, 2010

Other than your company’s website, most mentions were likely in well-known online news sites or trade industry publication sites. You can find a list of more than 150 social media monitoring tools here or close to 200 here , but—that can seem overwhelming. blogs, microblogging sites, social networks, etc.).

SM2 202

SM2 Vocus Alterian Radian6 202

Writtent Blog

JUNE 27, 2013

Research by the NN Group has found that while the average website visit lasts less than 60 seconds, the first ten seconds are the most important in how a prospect will perceive your website, and ultimately your company. Here are some examples of companies getting it completely right: 1. Your Social Follow Buttons.

Company 96

Company Brands Widget Policies 96

Dave Fleet

NOVEMBER 15, 2010

Nothing flashy; just the ability to refresh widgets by hitting a button instead of waiting for the next refresh or going into the widget settings, toggling a setting then coming back out. In a nod to people using Radian6 to produce regular reports, you can now include a comparison of time periods within your topic analysis widgets.

Radian6 313

Radian6 Widget Analysis Comparison 313

Pixlee

JANUARY 5, 2022

Social commerce is a rapidly growing segment of ecommerce, and most social platforms continue to introduce in-app tools that support the marketing efforts of ecommerce brands and retailers. . Convenience in Social Shopping. So how do you create a shoppable video, either paid or unpaid, on your favorite social channels?

Social Media 52

Social Media Video Content UGC 52

Sprout Social

JANUARY 11, 2024

It all depends on your company’s priorities and the scope of the service you offer. The thing is, customer service software is a must-have for modern companies. Recent Sprout Social Index ™ data highlights the high stakes of social customer service alone. Consumers today don’t just expect a personal experience.

Software 85

Software Tools Knowledge Base Hubspot 85

Socialized

NOVEMBER 6, 2009

If you’re relying on Twitter as your social media hub, you’re limiting your potential for impact and influence. Here are a handful of the many reasons a blog gives you more control and more power: With a blog, you control the agenda, whether you’re communicating on behalf of a company, or for personal reasons.

Movable Type 222

Movable Type Social Media Tumblr Twitter 222

Sprout Social

MAY 7, 2020

Data analysis and reporting are becoming increasingly important skills for social media marketers. In fact, social marketers in a hiring position say that reporting ability was the number one skill they look for in candidates, according to the latest Sprout Social Index ™. With almost 2.5

Report 89

Report Widget How To Metrics 89

Josh S Peters

SEPTEMBER 18, 2009

HOW TO: Make Facebook Your Company Newsroom. This is just a quick FYI to let you know I have another article published on Mashable today. Since my last Mashable article was 30+ Apps for Doing Business on Facebook it seems like I have a theme going on. Please check it out and let me know what you think, thanks.

Company 100

Company Lijit How To Facebook 100

Twist Image

MARCH 5, 2011

"What type of content should my company be producing?" The company must accept the fact that they are no longer just Marketers. Know the direction of your business and build your strategy around it (hint: that's where the real ROI of Social Media, publishing and Digital Marketing lies). media format.

Types 111

Types Findability Company Content 111

Convince & Convert

MAY 14, 2013

I’d like to walk you through a social media strategy concept known as the homeland-embassy approach. Is it okay for a company or brand to engage on Facebook, Twitter, and Linkedin but be antisocial on their own website? Or do they need to socialize their homeland as well? The same is true of social networks.

Social Media 148

Social Media Strategy How To Training 148

Oktopost

JANUARY 11, 2024

From email marketing to social media and sales outreach, there are various ways in which you can continuously generate demand for your product. Types of Demand Generation Tools While some companies prefer to look broadly at marketing automation, others may choose a tool for a specific purpose, such as sending newsletters.

Tools 62

Tools B2B Hubspot Analytics 62

Bill Hartzer

JANUARY 28, 2010

Social Connections has released MashedIn.com , an application that allows you to identify mutual connections across multiple social networks. MashedIn provides a widget that you can add to a web site or blog where your users can authenticate with either Facebook , Twitter , or LinkedIn to reveal common connections to the widget owner.

Applications 114

Applications Social Media Widget Technorati 114

Ignite Social Media

OCTOBER 1, 2018

A chatbot is a service, powered by rules, that you interact with via a chat interface such as Facebook Messenger, Slack, or a website widget. So, which companies are in this space, and how are they executing chatbots successfully? Ignite Social Media. Shameless plug here.

B2B 119

B2B Examples Hubspot Widget 119

Sprout Social

MAY 28, 2020

Social media campaigns are focused and coordinated efforts that generate measurable results across social media platforms. Raise your hand if you’ve ever tried to juggle: Concepting, creating and scheduling dozens of social media posts across multiple networks. Soliciting and curating user-generated content.

Campaign 87

Campaign Report Social Media How To 87

BeingOptimist

DECEMBER 7, 2022

Recently Twitter was acquired by Elon Musk , the reason why the founder of Tesla acquired this social media platform was to support free speech. Since the transform of the ownership everyone around the world was suspicious about the company stability but let me tell you that Twitter is going to stay here for long time.

Twitter 98

Twitter How To Microblogging URL 98

Laurel Papworth

JULY 4, 2012

I teach classes on social media monitoring – computer classes – and the students set up iGoogle to find and monitor Media, blogs, Twitter, Facebook, images, key influencers, keywords, CEO and brand mentions and so on. It can’t be a purely RSS play as we need gadgets/widgets for API only based services.

RSS 86

RSS Social Media Netvibes Radian6 86

Postcron

MAY 29, 2018

Are you getting the most out of your social media strategy? As we approach the halfway point of 2018, now is a good time to refresh your strategy with these seven must-try social media tactics for 2018. Because your competitors probably are, which means your social media strategy needs to keep pace.

Social Media 56

Social Media Hubspot Groups Groups 56

Pixlee

OCTOBER 25, 2021

One of the most overlooked practices that can exponentially grow your social media audience (while improving ecommerce metrics) is implementing User-Generated Content (UGC). Not only does UGC create a considerable amount of reach on social media, but it also facilitates a space for audience engagement.

UGC 52

UGC Content Widget Influencer 52

Josh S Peters

NOVEMBER 16, 2009

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » Social Media Workshop in Salt Lake City Social Media Workshop in Salt Lake City Written on November 16, 2009 by Josh Peters in Social Media 2 Comments - Leave a comment!

Social Media 100

Social Media Lijit eBook Widget 100

Josh S Peters

OCTOBER 20, 2009

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » The FINAL word on Social Media ROI The FINAL word on Social Media ROI Written on October 20, 2009 by Josh Peters in Social Media 25 Comments - Leave a comment!

ROI 161

ROI Social Media Metrics Loyalty 161

Keyhole.co

FEBRUARY 9, 2024

As of late 2023, Facebook is the most widely used social media platform in the world. Why wouldn’t you want to market your business on the biggest social media platform out there? Facebook marketing creates awareness and promotes a company or individual via the platform. What is Facebook marketing?

Strategy 52

Strategy Facebook Marketing Groups 52

Josh S Peters

APRIL 21, 2009

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media , eBook » Social Media for Authors, Free eBook Social Media for Authors, Free eBook Written on April 21, 2009 by Josh Peters in Social Media , eBook 13 Comments - Leave a comment!

eBook 100

eBook scribd Social Media Lijit 100

Laurel Papworth

JULY 1, 2015

Writing a social media press release for customers, vendors, clients, stakeholders to pick up and deliver the news into their Facebook and Twitter and Google Plus networks is a totally different beast. What are the Main Features of a Social Media Press Release? Let’s tame it.

Press Release 40

Press Release Social Media WordPress How To 40

Convince & Convert

SEPTEMBER 21, 2010

However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Social Media is Inexpensive False. As Charlene Li said recently, social media trades media cost for labor cost. Social Media is Fast False. Absolutely.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Buzzlogix

MAY 15, 2017

The way to make social media truly work for you is by monitoring audience behavior and seeing what they have to say about you, your products and services, and even your competitors. The key to gathering the data you need is using the top social media monitoring tools. Sprout Social. Twitter Counter.

Social Media 40

Social Media Tools Klout HootSuite 40

Buffer Social

JUNE 26, 2017

This post was originally published in 2016 and has been updated with the latest tips and tricks to grow your following on every social media network. It also includes the latest podcast episode from The Science of Social Media! . You’ve got a social media strategy in place and a plan in mind.

Social Networking 112

Social Networking Widget How To URL 112

Josh S Peters

JULY 24, 2009

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Business , Social Media » People, Brands, and Social Media at the Orsm09 People, Brands, and Social Media at the Orsm09 Written on July 24, 2009 by Josh Peters in Business , Social Media 0 Comments - Leave a comment!

Social Media 100

Social Media Brands Meeting Retail 100

Josh S Peters

JULY 22, 2009

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » ORSM09 , Social Media » Social media and the outdoors? Social media and the outdoors? Written on July 22, 2009 by Josh Peters in ORSM09 , Social Media 5 Comments - Leave a comment!

Social Media 100

Social Media Lijit eBook Retail 100

Sprout Social

SEPTEMBER 19, 2016

Social media outreach is one of the best ways to form new relationships, increase engagement and get more eyes on your content. What is Social Media Outreach? Unfortunately some marketers use social media outreach as an opportunity to spam influencers. Instead of being contacted by Widgets Inc.,

Social Media 40

Social Media BuzzStream Alltop Influencer 40

Josh S Peters

NOVEMBER 30, 2009

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » Using Social Media in a Brand Marketing Campaign Using Social Media in a Brand Marketing Campaign Written on December 1, 2009 by Josh Peters in Social Media 10 Comments - Leave a comment!

Campaign 113

Campaign Social Media Brands Marketing 113

Waxing UnLyrical

MARCH 5, 2013

Whether you are a manager, an entrepreneur, a solo PR pro, a 20-something worker who is a cog in the machine at this point in her career, or the CEO of a Fortune 500 company, you are well served to always consider others thoughts. ” In her mind, it appears to mean succeeding at a Fortune 500 company. While I disagree with Ms.

Yahoo 250

Yahoo Widget Flickr Social Media Management 250

Josh S Peters

DECEMBER 4, 2009

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » Using Social Media in a Loyalty Campaign Using Social Media in a Loyalty Campaign Written on December 4, 2009 by Josh Peters in Social Media 2 Comments - Leave a comment!

Loyalty 113

Loyalty Campaign Social Media Groups 113