article thumbnail

Major Social Media Acquisitions: 3 Must-Reads

Firebelly

Big companies have been acquiring social media startups a lot lately. Here are 3 must-reads on some of the larger acquisitions and, more importantly, why these companies feel the need to become more social. Salesforce Buys Buddy Media To Ride Social Media Marketing Wave.

Yammer 183
article thumbnail

Enterprise 2.0 Conversations

The Marketing Blog

Preventing Social Media Spam December 25, 2009.9:00 00 am Enterprise 2.0 Conversations Jump to Comments Image by cambodia4kidsorg via Flickr Over the course of December, I have been closely following Jacob Morgan ‘s blog-posts on Social Media , emerging Enterprise 2.0 Tools vs Strategies Why do Enterprise 2.0

article thumbnail

3 Strategies to Make Big Content Work for Your Brand

Convince & Convert

I interviewed 3 marketers who make large content projects work for their companies and clients to find out how to make sure to get a return on investment from Big Content: Cyrus Shepard. Our process at Moz isn’t much different than most companies. We look at the numbers of social shares, links, mentions and page views.

Strategy 150