6 Potentially Wildly Inaccurate Observations about Tostitos and Social Sentiment

Convince & Convert

Sentiment Graph for a Talking Bag. Using Sysomos social monitoring software, we found 500+ tweets mentioning the Tostitos commercial on January 2 and 3. Sentiment may even out in short order. Results can vary wildly based on company and intensity of feeling.

The 29 Best Social Media Monitoring Tools

Webbiquity SMM

That means if you are only monitoring your brand’s social media accounts, you’re missing most of the social conversation about your company, products, and services. 13) Sysomos. Identify sudden changes in the discussion volume to protect your company image.

Tools 269

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Seven Key Categories of Social Media Marketing Tools

Webbiquity SMM

Savvy B2B marketers put significant effort into developing a professional, attractive, and highly functional website design —as the company’s website is often the first impression prospective buyers will get of the business and its offerings.

Tools 215

6 Potentially Wildly Inaccurate Observations about Tostitos and Social Sentiment

Convince & Convert

Sentiment Graph for a Talking Bag. Using Sysomos social monitoring software, we found 500+ tweets mentioning the Tostitos commercial on January 2 and 3. Sentiment may even out in short order. Results can vary wildly based on company and intensity of feeling.

31+ of the Coolest Social Media, Search and Web Tools of 2010

Webbiquity SMM

Monitor social media discussions of your company or product in real time? Sysomos. A realtime social media monitoring tool featuring sentiment analysis, key influencer tracking, and the ability to sort/view results by geography and demographics.

Tools 268

Harnessing the Power of Big Data for Public Relations

Waxing UnLyrical

The algorithm also accounted for people with positive sentiment scores and those who avoided “foul” language. Each light color represented the sentiment coming from a different social channel. Guest post by Jim Delaney.

Data 252

11 best social media listening tools

Unmetric

Social media monitoring is the process of gathering information on your brand’s mentions, share of voice, sentiment, and more. Instant alerts of your brand mention along with sentiment analysis help you react to them with real-time insights. Sysomos.

Tools 114

7 Tactful Ways of Facing The Horrors of Digital Marketing

Webbiquity SMM

Don’t let a social media crisis catch you off guard by using social media monitoring tools like Sysomos. Social listening allows you to address negative sentiments immediately, especially if it involves key influencer and effectively stop a possible crisis in its tracks.

Best Social Media Monitoring Tools

Bill Hartzer

This social media monitoring tool is not only for hotels, you can track and monitor your brand, your company, and you reviews about your company and your company’s products. Visible Technologies has successfully helped many companies manage their online branding by doing something so many companies fail to do – listen to their customers. Utilizing the truCast product, companies can listen in on what is being said about their brand online.

Tools 115

The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor

Razor Social

They could be saying something positive or negative about your company. Sentiment Analysis. ” Sentiment analysis has a bad name because it’s never 100% accurate. Sysomos. For a large company, there is far too much to do this manually.

Monitoring vs Analytics [Infographic]

Buzz Marketing for Technology

I tried to go a layer or two deeper than some of the major analyst firms as well so you get a broader spectrum companies that would include some of the smaller firms that normally don’t get mentioned. SENTIMENT BASED ANALYTICS. They have “automated sentiment” based on relevancy.

McLuhan, Socrates and Edith Wharton On Social Media

Socialized

On the corporate side, many companies are still reluctant to launch social media initiatives, often because they are afraid of making mistakes. There are multiple benefits to a company that participates in social media. The first and most obvious is that there is improved consumer engagement, and a sense among consumers that the company cares more about them and their needs.

No, You Can't Automate Social Media!

Techipedia: Tamar Weinberg

Meanwhile, I’ve been working on building out a social media strategic plan for a really interesting company. Cheers, Sheldon, community manager for Sysomos Reply Tamar Weinberg July 7, 2010 at 2:17 pm Cool, thanks Sheldon. Look what Fast Company did.

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Sentiment: How much are you willing to automate verse check by hand? To be fair, I’ve only included those I’ve actually used (Radian6, Sysomos, Spiral 16) or tested (Meltwater, SM2). I know that different companies provide different amounts of historical data at the start of the campaign (another item I should have included – may need to do a follow up on this on my own blog later on as I get all this great feedback on items to include!)

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

I advocate participating in Twitter, and I’ve certainly grown my own audience via that channel, and it should be part of almost every company or business professional’s social media tool kit. Since then,023% of all Tweets include location data, according to Sysomos. Enterprise customers and agencies are using Infegy's Social Radar ( [link] ) to monitor, measure and analyze brand sentiment (over any date range back to 2007) across the entire social web – not just Twitter.