Techipedia: Tamar Weinberg

DECEMBER 31, 2009

Crowdsourcing has become more and more popular with private companies, non-profit organizations, and even government agencies. It becomes a collective effort – Crowdsourcing also makes people feel like this is a team effort that not just one person is the most important piece to the puzzle. Evernote allows you to clip anything (e.g.

Crowdsourcing 192

Crowdsourcing scribd Ustream Social Media 192

Social Media Marketing

MARCH 4, 2010

At the risk of giving away too much of what we do (not really - everything we do in social media is in the public, so you just need to pay attention or search around to find out), I'd like to share with you a little bit about Ford Motor Company's approach to social media. It captures a lot of what Ford is doing in the space.

Social Media 167

Social Media Video scribd Delicious 167

Laurel Papworth

OCTOBER 28, 2013

The team on the unofficial non-Gov funded Blue Mountains Australia Facebook Page with 146,000 fans started posting information minute by minute as heard, seen or posted on social media. Most companies and organisations are looking at less than 1% engagement so 200% is phenomenal.

Social Media 110

Social Media Real Estate scribd Crowdsourcing 110

Justin Levy

JANUARY 12, 2010

If you want to read Coca-Cola’s new social media policy, you can either read it below or grab it over on Scribd. Coca-Cola Company’s Online Social Media Principles At New Marketing Labs I recently had someone from a small to medium company contact me and asked if we could review their social media policy.

Policies 124

Policies Social Media Guidelines scribd 124

Laurel Papworth

OCTOBER 8, 2012

This type of social engagement requires a site functionality and a community management resource team, that unfortunately, was beyond the budget of the campaign. I put this on Scribd because nothing quite says social media like a press release that is an attached PDF and no link to a social media press room online. What have I missed?

Press Release 111

Press Release scribd Social Media Film 111

Webbiquity SMM

JUNE 8, 2011

Almost every PR pro over a certain age remembers press kits–actual physical folders stuffed with a company’s recent press releases, management bios, a corporate fact sheet, a few case studies, and maybe an article reprint or two. Too little , and the writer won’t understand how cool and unique your company really is.

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Press Release scribd Vimeo How To 200