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6 Ways Small Businesses Are Celebrating Earth Day

Buffer Social

Here are some ideas for small businesses looking to highlight Earth Day on Instagram. The Reel specifically highlighted reusing leftover products as samples and recycling at all points of production. Grandy Organics , an organic food company, partnered with Eco Bags US , the long-time reusable bag brand for a giveaway.

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10 Small Businesses on How They’re Doing Marketing Differently in 2022

Buffer Social

With that in mind, we talked to 10 small business owners to learn about what they're changing in their marketing this year. Sheena Russel, founder and CEO of Made With Local It helps that this influencer-based marketing strategy has already seriously paid off for the company.

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How To Advertise Online For Your Small Business

Small Business Mavericks

In the business world, advertising is everything when it comes to keeping a business going. Especially small businesses. Yes, large corporate companies advertise all the time and spend large amounts of money to do so. A lot of people can’t do that when running a small business on a budget.

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Social Media Marketing During COVID-19: March 23 Update

Ignite Social Media

We did a sample of activity across brand pages and, unsurprisingly, saw big spikes in key industries such as grocery stores and utilities. They saw a median daily increase in page likes of 544% while the overall sample rose just 6%. People are increasingly looking for distractions and normalcy.

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Survey: Third of Companies Use Social Media to Promote Their Business

Bill Hartzer

According to a brand new survey by CareerBuilder , one-quarter of businesses leverage social media to recruit and research possible staff. Twenty-nine percent of companies with 500 or fewer employees are utilizing social networking in some way. They’re also using social media to study companies and jobs.

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The Old-School Marketing Approach I Swear By for Growing My Business

Buffer Social

During my first year in business, I would go to art shows and set up a table filled with product samples and business cards in the hopes of getting people to sign up for our email marketing list. I’d even go to Washington Square Park once a week with a bag full of sample jars and business cards to hand out to strangers.

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What You Need to Know about Social Media Lab

agora pulse

That’s just a sample of the tests we’ve already ran and will report on. Scott has a knack for forecasting and seeing trends in social media, and communicating that for small business owners to leverage. Should you Drive Traffic from Quora Ads to a Squeeze Page or a Blog Post? Who is Involved in Social Media Lab? Sneak Peak.