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Annual Social Media Budget Planning For Companies And Bloggers

SocMed Sean

If your or your organization is actively engaging in the social media space, you need to analyze your current budget allocation and either confirm or increase that commitment to social media in your budget planning activities. 2) Listening and Engagement Tools like Hootsuite, Curata, Sprout Social, Brandwatch.

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Only 66% Of Companies Agree: Social Media Poses Significant Risk To Brand Reputation

The Realtime Report

Two-thirds of companies agree that social media poses a significant or critical risk of damage to their organization’s reputation. Moreover, many companies have not yet implemented policies, procedures or training to help mitigate those risks. Managing the Risks From Social Media: Identify, Assess, Mitigate, Evaluate .

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Google Settles with FTC over Deceptive Privacy Practices Related to Google Buzz Social Network

Bill Hartzer

Google today has officially agreed to settle charges by the United States Federal Trade Commission that Google used “deceptive tactics&# and “violated its own privacy promises to consumers&# when Google launched their social network called Google Buzz , in 2010. EU Safe Harbor Framework, which provides a method for U.S.

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Time To Evolve How We Target Social Media?

Dave Fleet

As social networks become more and more prevalent, we’re at the point now that almost every client brief appears to point, on its surface, to one of a few key networks. Using just a demographic rationale, you could propose similar social media campaigns for all of them.

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Interactive posts for social media: how to approach and engage your audience

Visually SM

This allows differentiation to companies that work closely with the corporate universe and prioritize unattractive content with the sole purpose of self-promotion or sales. What are the benefits of social media interaction? This type of content is easily applied to any social network, strategy, or brand profile.

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Twitter Badges For Brands Who Want to Avoid Narcissism

Adam Cohen

Companies can ultimately activate that engagement by providing value first and asking for help in return. A Proposal. I propose the following to the Twitter Pantheon: Get rid of “Follow Us&# signs on web pages, blogs, email, direct mail, catalogs, billing inserts and anywhere else a business wants to use a badge.

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Laws to Stop Customers and Voters from Doing #SocialMedia Activism Campaigns #TPP

Laurel Papworth

Here’s the proposed legal changes. Illegal: Better Roads Chalk Social Media Campaign. The NSW Parliament has this month proposed a new law outlawing graffiti on NSW sidewalks. Is it a coincidence that the new anti-chalk laws are proposed a month or two after AAA aggressive election campaign to get more funding?