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A Privacy-First Digital Marketing Landscape

Dave Fleet

We are in the midst of seeing a privacy-first digital marketing landscape emerge which is going to have a big impact on our ability to reach and influence audiences, and the need for that landscape is – mostly – our fault. Privacy is mainstream. Privacy-related topics have never been more mainstream in society than they are now.

Privacy 195
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Google’s new privacy policy

Sherrilynne Starkie

Most Gmail users will have received at least one message from Google this week (I received ten) explaining the company’s new privacy policy. The company has more than 60 privacy policies tied to its various products and services and so, in March 2012, it will be streamlining this all down into one policy.

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WhatsApp Updates Privacy Policy, Paving the Way for the Integration of Facebook's Messaging Apps

Social Media Today

WhatsApp is updating its privacy and data sharing processes, which will see more user data shared with parent company Facebook.

Privacy 218
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WhatsApp is Re-Launching its Controversial Privacy Policy Update, Will Penalize Users that Don't Accept

Social Media Today

WhatsApp is rolling out its controversial Privacy Policy update once again, which will see it share some information with parent company Facebook.

Policies 194
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Why It Is Imperative to Have a Data Privacy Policy

The Realtime Report

Data Privacy Policy. In today’s world, data privacy matters. The right to privacy for whatever data is collected about or shared by us is a crucial feature of our freedoms. The Data Privacy Drivers. In recent years, there have been two main drivers when it comes to data privacy safeguards by companies.

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The Average Social Media Privacy Policy Takes an Hour to Read

The Realtime Report

The Average Social Media Privacy. Privacy Policies vs. Historical Texts and Literary Works. Whether you care to admit it or not, we’ve all hit the “I accept” button on a privacy policy without reading the fine print. Up until recently, it wasn’t that big of a deal to not read privacy policies. Written by.

Policies 116
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Privacy Is About Control, Not Anonymity

Dave Fleet

Tweet Seth Godin says you don’t really care about privacy : “If you cared about privacy you wouldn’t have a credit card, because, after all, they know everything you spend money on. I don’t care if my credit card company, Amazon, Google or Facebook have my information. Tags: privacy. How about you?

Privacy 374