Waxing UnLyrical

NOVEMBER 19, 2010

In 2008, investment and securities trading company Bear Sterns was forced to sell itself to JP Morgan Chase for $10 a share after rumors were spread about the company going bankrupt. Companies must protect their reputation in light of rumors, especially those that are defamatory. He’d love to grab a gab on Twitter.

Creative Commons 193

Creative Commons Reputation Flickr Film 193

Jason Yormark

AUGUST 30, 2009

Most people with a pulse can tell you that Facebook and Twitter are all the rage, but Socialnomics drives it home with detailed examples from organizations that have embraced social media and found huge success (Obama’s campaign detailed in Chapter 4), to companies that have missed the boat (see Hasbro’s Scrabble incident in Chapter 7).

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Review Case Study Postrank Study 209

Waxing UnLyrical

SEPTEMBER 13, 2010

Students are not taught about new practices, since proprietary tools and techniques often remain with hidden with the agencies and companies that create them. If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. We’ll pick up where we left off last week, discussing social media ROI.

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Class Postrank Tourism Blogroll 134

Waxing UnLyrical

DECEMBER 24, 2010

If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. And its an honour for me, as a Portuguese, to see that a portuguese company is mentioned worldwide! Religion aside, there’s a lot more there that we can draw on to improve our practice of public relations. Thanks for sharing!

Crowdsourcing 216

Crowdsourcing Creative Commons Postrank Class 216

Waxing UnLyrical

OCTOBER 27, 2010

Although not quite as simple as school’s fire drill, having a crisis plan serves the same purpose: to keep everyone in the company (including its reputation) safe. If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. The "fire drill" idea seems like it would help many people and companies.

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Class Creative Commons Postrank Flickr 179

Waxing UnLyrical

FEBRUARY 1, 2011

Market mix modeling is an option (and one that he mentioned) but not inexpensive, so out of the reach of many companies. If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. He then said, “The second way to measure offline business outcomes is to use primary research.

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Postrank Metrics Tourism WordPress 193

Waxing UnLyrical

OCTOBER 22, 2010

If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. decision on what to measure will be unique to each company. Regardless, thanks for visiting! Just as CRT/tanaka’s Life… supplemented campaign did. [.] It’s worth the time to put thought into what to [.] Read All About It!

Postrank 151

Postrank Campaign Tourism Social Media 151

Waxing UnLyrical

NOVEMBER 14, 2010

If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. As always in good company with the Tinu and the others. Image: Arturo Sotillo via Flickr , Creative Commons How about you? Do you have hidden gems to share? Thanks so much for stopping by WUL! Regardless, thanks for visiting!

Blogroll 214

Blogroll Class Postrank Comments 214

Waxing UnLyrical

FEBRUARY 5, 2011

Frankly, it seems absolutely ridiculous to me that companies are paying $3 million for the chance to get one ad – ONE – aired. And if consumers cannot remember the companies or the products, the commercials do not lead to sales. The other half of me is rolling her eyes. “Get over yourself,&# says Other Half.

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Class Postrank Comments Tourism 124

Waxing UnLyrical

NOVEMBER 23, 2010

It was something to the effect of “Would/should companies do this with big bloggers in their spaces?&# Alas, the issue is even stickier for bloggers than it is for companies. If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. My opinion on this is nuanced. Simple, right?

Class 184

Class Blogger Issues Review 184

Waxing UnLyrical

NOVEMBER 7, 2010

How B2B companies use real-time blog posts to get trade media exposure , from David Meerman Scott ‘s Web Ink Now. If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. The ever-brilliant Lee Odden gives you tips on how to avoid this pitfall. Palomino wins this round. Read All About It!

Class 144

Class Creative Commons Postrank Conference 144

Waxing UnLyrical

JANUARY 23, 2011

Your company is merging. If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. Here are seven long blog posts – more than 700 words, since I believe that is the going rate for the “acceptable&# length of blog posts – that I thought were terrific. by John Taylor.

Class 119

Class Postrank Tourism WordPress 119

Laurel Papworth

AUGUST 3, 2010

In 2007 I blogged on Kevin07 portal: We will see more of ‘static portal hybrid hosted social networks’ for a while – companies and government distancing themselves from the challenges of social networks by outsourcing to social network platforms. Please spell out I.R.O.N.Y before going all politically correct on me. Or respond to your tweet?

Mashup 100

Mashup Flash Mob Avatar Technorati 100

Kikolani

JANUARY 16, 2011

Be sure to list your new blog URL as well as your new RSS feed URL in that post so people can subscribe easily to your new site or visit it directly. Question: How to convince a company that you work with how important blogging can be to their company’s success? Should one offer both on the same page?

Questions 167

Questions WordPress Postrank Blogger 167

Waxing UnLyrical

SEPTEMBER 30, 2010

Herwin has a strong interest in pursuing a career in public relations, helping companies and organizations make personal connections past the corporate-consumer dynamic, both on- and off-line. If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. He’d love to grab a gab on Twitter.

YouTube 135

YouTube Postrank Class Tourism 135

Waxing UnLyrical

DECEMBER 14, 2010

If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. Mark as read Approve comment Representing companies as their PR specialist is an extremely important job, I can see what you mean about not just the average applicants making the cut. Thanks so much for stopping by WUL! Read All About It!

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Class How To Applications Course 227

Waxing UnLyrical

NOVEMBER 4, 2010

If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. For the rest of my site, I made my 404 error message a little funny rather than using the generic one from my hosting company. Will you let me know if this post was helpful? Any further tips? Thanks so much for stopping by WUL!

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Class Tumblr Template Templates 241

Waxing UnLyrical

JANUARY 13, 2011

If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. Previous to this she was the managing editor of U of R Report, the University’s faculty and staff internal publication and a print journalist in Manitoba. Thanks so much for stopping by WUL! Regardless, thanks for visiting! Read All About It!

Project 170

Project How To Class Posterous 170

Waxing UnLyrical

OCTOBER 14, 2010

Herwin has a strong interest in pursuing a career in public relations, helping companies and organizations make personal connections past the corporate-consumer dynamic, both on- and off-line. If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. He’d love to grab a gab on Twitter.

Class 178

Class Flickr WordPress Template 178

The Way of the Web

APRIL 7, 2011

A nice free T-shirt – and they’re one of those rare companies that actually sends things outside of the U.S I’m not a heavyweight tech blogger, and tend to be somewhere above average on most of the ranking services I’m registered on – e.g. AdAge, Technorati, Wikio, PostRank etc, etc.

CPM 33

CPM Marketing Postrank NoFollow 33

Waxing UnLyrical

DECEMBER 16, 2010

Why is anyone – a person, a company – embarking on social media? If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. And if more folks did this, there would be fewer spammy DMs (or even @ replies)… which could, conceivably, lead to richer, actual , interactions.

Social Media 224

Social Media Class Creative Commons Flickr 224

Waxing UnLyrical

NOVEMBER 10, 2010

If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. Writing 3-6 blog posts a week combined, for my site, PRBreakfastClub, my companys site and a top secret project Im working on has made me a better writer in my "day job." Regardless, thanks for visiting! Or as you said, almost perfect!)

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Class Blogosphere Blogger Creative Commons 226

Waxing UnLyrical

FEBRUARY 8, 2011

If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. I know which one I’d choose. What about you? Image: Paul Schultz via Flickr, CC 2.0 Thanks so much for stopping by WUL! Regardless, thanks for visiting! And the same goes of anyone encouraging people to look to be "listed."

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List Class How To Comments 161

Waxing UnLyrical

DECEMBER 4, 2010

Even if Fast Company tries to tell you so. If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. may want to subscribe to my RSS feed or Subscribe by Email. The kicker What makes me most sad about this campaign is the effect it might have on non-profit organizations.

Class 233

Class Campaign Klout Influencer 233

Waxing UnLyrical

DECEMBER 6, 2010

If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. Facebook crosses over audiences, so while I have some business "friends" an update about my company or a blog post that really got me fired up wouldnt make sense shared to mostly old school friends. Thanks so much for stopping by WUL!

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Class Comments Eventful Conversation 211

ProBlogger

APRIL 6, 2011

increasing their email/RSS subscribers, followers, fans. They use online research companies who may have built up a database through cheap banner ads. analytics, PostRank, Twitter, social bookmarking websites, and so on. Like everyone else, you’re getting approached by PR companies, agencies and marketers. Online surveys.

Blogger 42

Blogger Brands Survey Cost 42

Waxing UnLyrical

JANUARY 7, 2011

As far as Rude Dude goes I will not be recommending him, his company or facilitating introductions for him any time soon. If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. We became good friends. The fundraiser was a success. Please share via a comment. Regardless, thanks for visiting!

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Class How To Health Care Comments 207

Akamai Marketing

MARCH 29, 2011

Then measure it.You can use Google Analytics, PostRank or even (GASP!) What people expect from a blog is the ability to get to know the insides of a company, to hear a single voice, to get information or insight that they wouldn’t normally get. Speaking of Writers.What IS your company’s voice? Then live it.

Press Release 238

Press Release Technorati Klout Metrics 238

Viper Chill

MARCH 1, 2010

Analytics & Research In a survey across thousands of large companies who actively monitor their stats online, only 35% stated that they actually changed their website based on what they saw. If you see that a certain site is sending a lot of RSS subscribers, you can work to get more traffic from that source.

Resources 77

Resources Netvibes Marketing Delicious 77

Kikolani

JUNE 28, 2013

Here are some of the best articles I have seen on Google+ , retweeted on @kikolani , and read in RSS subscriptions this week. 3 Marketing Tools I Miss (and Their Alternatives) – If you used PostRank, Formulists, or Google Reader, here are the best alternatives. Or subscribe directly to Fetching Friday only via RSS.

Marketing 119

Marketing Postrank eBook RSS 119

Convince & Convert

MARCH 3, 2010

Remember, the most important customer of EVERY company is Google. and Postrank, and Tweetmeme and Topsy and Facebook Insights and about 1,000 other tools you can use to precisely measure social media success, there is literally no excuse to not ALWAYS BE TESTING. There’s an optimal time of day and day of week to tweet.

Social Media 121

Social Media Strategy CoTweet CoTweet 121

Waxing UnLyrical

JANUARY 25, 2011

Yes, they ARE a third-party provider of a service (a “space” for artisans to sell crafts online) but they’re a company valued at over $100 million, with a clearly defined policy on hateful and offensive items. What a silly situation for a multi-million dollar company to get itself into. Thanks so much for stopping by WUL!

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Class Policies Flickr Comments 215

Waxing UnLyrical

SEPTEMBER 27, 2010

I’m also in the entertainment industry and enjoy tweaking the nipple of large multi-national telecom companies that annoy me on a daily, if not hourly basis. I follow their company news, monitor the #ATTSUCKS hashtag on Twitter, and pay close attention to my own user experience. Goats, not sheep. Has AT&T noticed you?

Wireless 185

Wireless Class Feed Feedly 185

Waxing UnLyrical

JANUARY 26, 2011

If a company is going to make money off my “likes,&# shouldn’t I get a piece of the pie , as Beth Harte said (and I agree) on Facebook? If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. And if not, what’s the point? And, yes, I’m aware of the irony.

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Class Facebook Privacy Public Domain 268

Waxing UnLyrical

JANUARY 27, 2011

If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. The press person took a very firm stance, saying his integrity was not for sale and covering costs doesnt influence his decisionsand that he doesnt work with that type of company. What are your pitching nightmare stories?

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Class Press Release Flickr Comments 279

Viper Chill

MAY 6, 2010

Use Postrank to Find Engaging Posts When I wrote a post about the 28 items in my internet marketing toolbox, I covered a nifty little service called Postrank Analytics which lets you see your most shared blog posts on sites like Digg, Delicious and Twitter. I’ve just added You to RSS Feeder. Glad you found us as well!

How To 77

How To Delicious StumbleUpon Postrank 77

Waxing UnLyrical

DECEMBER 7, 2010

After all, who wants to do business with a company that has a “bad&# name? If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. It’s a name they feel comfortable being associated with. And now, with social media, we’re extending that quest to the social Web.

Reputation 183

Reputation Postrank Class Tourism 183