Fourteen Social Media Policy Must Haves
OCTOBER 29, 2012
But I am a communications professional who spends a lot of time online and I can tell you, without a shadow of a doubt, you need a social media policy. That said, if a group of employees complains about a policy or procedure on their personal Facebook pages, the NLRB allows that.
Implement a Social Media Policy: Make Your Employees Brand Ambassadors
JULY 12, 2012
Every day, you are faced with multiple considerations concerning your organization’s social media strategy. In order to ensure effective stakeholder communication and avoid any unfortunate situations, it is a good idea to create a social media policy for your employees.
100 Examples of Corporate Social Media Policies
MAY 14, 2011
The following table contains the names of over 100 companies and organization that have published their Employee Social Media Policies or Guidelines online… The left side column is the name of the organization, and it is linked to their organizational or corporate home page.
57 Social Media Policy Examples and Resources
JULY 26, 2010
Over time I’ve found myself doing more and more foundational work for organizations looking to dip their toes into social media. One of the key elements of this work, in my opinion, is creating a social media policy that fits well with the organization’s goals, culture and risk tolerance. As it happens, lots of organizations publish their social media guidelines online, ready for you to review and use yourself. Social Media Policies and Guidelines.
“Facebook Terms and Policies Hub” Has Been Launched
MAY 11, 2012
Tweet We’ve all experienced at some point how frustrating and confusing the ever changing policies and terms of the mother of social networks, Facebook, can be. Have a look at the website: Facebook Terms and Policies.
Social Media in the Workplace
OCTOBER 18, 2011
Does social media have a place at the office? A recent report from Clearswift , an IT security firm, found that 19% of companies are blocking employee access to social media sites at work, up 10% from last year. How much is too much when it comes to surfing social media at work?
MARCH 8, 2013
2012 didn’t end well for social networking and the ever-looming subject of online privacy. The overwhelmingly negative feedback from Instagram users caused the social network to recant on that aspect of its changes, but the damage was done.
JANUARY 11, 2013
If you were to do a Google search for some of the top social networking sites , you’ll almost certainly stumble across a news story concerning privacy issues with user data. This is where social networking is going in 2013. Social Media Marketing
87 More Vital Social Media Marketing Facts and Stats for 2012
OCTOBER 16, 2012
Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. What will likely be the hot trends in social media over the next couple of years? Social Media Stats and Demographics. Social media fatigue?
Facebook, a Company without a Vision
OCTOBER 1, 2012
This very same vision was dealt another blow two weeks ago when European regulators struck an agreement with Facebook that forces the company to delete facial recognition data garnered from public surveillance cameras. Image via TrueRep.
Community Un-Managing: Cheat Sheet for Community Managers and Tips for Companies
JANUARY 2, 2013
I recently left my position managing social media and online community for a large professional association. Companies need to have procedures for terminating employees who manage company social media accounts. . I managed the org’s Linkedin group and company page.
Who Should Write Your Corporate Social Media Policy?
MARCH 31, 2011
When it comes to writing a social media policy , who should decide what goes into it? The policy could end up looking very different, depending on the answer. Social media?! Does the company even have a right to act on the comment? If your company is too small to have in-house counsel, or that individual isn’t versed in this emerging area of law, then bring in an outside expert.).
Best LinkedIn Guides, Tips and Tactics of 2011
MARCH 21, 2012
While B2C marketers focus on Facebook, LinkedIn is consistently cited as the top social network for B2B marketing. So how can companies most successfully use LinkedIn to generate more leads and sales? How can you maximize the visibility and impact of your LinkedIn company page?
Enterprise: List of 40 Social Media Staff Guidelines
APRIL 23, 2009
Managing staff who participate in social networks. This list also includes policies called; Staff blogging policies, enterprise social network guidelines, Employee Blogging Policies, Staff engagement in online communities, and so on.
Social Media At Work: To Tweet Or Not To Tweet [Infographic]
AUGUST 19, 2011
Tweet Social media is now a big part of everyone’s life – both professionally as well as personally. Most of the time people tend to use social media to discuss every aspect of their life, which also includes their workplace and what it stands for.
Integrate Social Networks with your Corporate Website with ‘Social Sign On’
OCTOBER 1, 2010
The Techcrunch acquisition dispels those myths 2 days ago « People on the Move in the Social Business Industry: Sept 21, 2010 Upcoming Research Teaser: What do Employers Want in a Corporate Social Media Strategist? timbursch Do you think we will see a Social ID, similar to OpenID?
23 (More) of the Best Social Media Guides, Tips and Resources of 2012
DECEMBER 4, 2012
How can marketers make more productive use of their time on social networking sites? How can you make sure your company’s social media policy doesn’t run afoul of employment law? How can you measure (or can you measure) social media ROI ?
7 Ways to Infuse Your Company Website with Brand Personality
JUNE 27, 2013
Research by the NN Group has found that while the average website visit lasts less than 60 seconds, the first ten seconds are the most important in how a prospect will perceive your website, and ultimately your company. Here are some examples of companies getting it completely right: 1.
Social Media and The Cone of Silence – Victoria Department of Justice
OCTOBER 8, 2011
DEPARTMENT OF JUSTICE, VICTORIA: What does it mean when the people you elected to represent you, turn off comments in social channels? It’s saying that social spaces are broadcast spaces. Would you seriously tell people that they don’t represent the company in emails?
Non-Facebook Users to Start Seeing Audience Network-Powered Ads
MAY 27, 2016
“Over the coming months,” you won’t have to be a Facebook user to see ads powered by the social network. The social network also touted the measurement benefits for advertisers, saying that they will now be able to count conversions from people who are not connected to Facebook.
For Companies: 10 Questions to ask yourself before entering social.
AUGUST 19, 2010
How can we do something that will create value through social media?” Over time I have come up with the following 10 questions you should ask yourself before entering the landscape of social media – that’s my best advice.
Once Upon a Time With Klout….The Final Chapters
DECEMBER 10, 2011
Beware of the Pied Piper on Social Media. That we rocked the world of social media. The Pied Piper of Social Media had revealed himself. Millions including myself, have chosen to shut the door on the Pied Piper of Social Media. “Once upon there was a brand.
How Fortune 100 Companies are Leveraging Social Media [Infographic]
MARCH 14, 2010
link] Michael Borowiecki I'm a little surprised at how low the average number of accounts there are per company in each of the social media sites. link] reBlog from pamorama.net: How Fortune 100 Companies are Leveraging Social Media [Infographic] « [.]
Social Media Ostriches – The Corporate Hypocrisy Of Blocking Employee Access To Facebook and Twitter
APRIL 5, 2012
Okay…I have to admit that I find these types of tweets mildly humorous: or It’s not that I find the pain of employees funny, but the shortsightedness of companies in their efforts to ignore new technologies always makes me wonder what they are thinking. Now, imagine two companies.
How to Write a Social Media Policy
SEPTEMBER 30, 2010
Why is having a social media policy in place so critical? Because virtually 100% of companies are now involved in social media—whether they acknowledge it or not. If no one else is discussing a company, its employees almost certainly are. Social sharing sites (e.g.
50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)
SEPTEMBER 12, 2011
Social media marketing has gone well beyond the hype stage and is now mainstream business practice. Still, questions remain: how do I use social media most effectively across the enterprise? Which social media monitoring tools should I use? Social Media Tools.
A Little Privacy, Please! Your Rights and Social Media Policies
JUNE 14, 2013
Best Social Media Stats, Facts and Marketing Research of 2010
JANUARY 17, 2011
the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. How are consumers and b2b decision makers using social media in their buying processes? How do the audiences differ across various social networks?
101 Vital Social Media and Digital Marketing Statistics for (the Rest of) 2013
AUGUST 5, 2013
Okay, that statistic was made up (though probably not far off the mark), but the social media and digital marketing facts and statistics below are real (or at least from generally reliable sources). For example, 93% of marketers use social media for business. Rapidly growing companies?
List of Rules to Remember When Engaging in Social Media
APRIL 18, 2011
Tweet Many organizations are starting to get involved in social media. Do you have any guidelines to make them acquainted with a social media presence? If the answer is no, maybe it’s time to start looking at some rules of social media engagement.
Is Facebook Bringing Back Rooms App as Part of Messenger?
SEPTEMBER 15, 2016
The social network introduced Rooms in October 2014 , saying at the time that it was intended to bring users together to discuss topics of their choice with text, photos and videos, and without having to use their real names.
For Social Business, Remember the 90-9-1 Rule
MAY 22, 2012
There is a risk of the same fallacy today, with the mantra updated to “social media is everyone’s job!”—if ”—if the concept of social business is misunderstood or improperly applied.
Social Media: The ROI of Marketing Engagement
FEBRUARY 24, 2012
There are many articles on the ROI of social media. Many of them talk about the ROI of social media not being revenue but more about extending marketing reach and connecting with prospects and customers. One I read recently was called Tackling the Question of Social Media ROI: Change Your Goals. It was probably one of the better explanations of social media ROI I have read but I wanted to add some of my own thought about it. Social Media Engagement.
Women Dominate Social Networks | pamorama
AUGUST 3, 2010
pamorama marketing, life, social media Home About Bookshelf Links Contact Women Dominate Social Networks by Pam Dyer on August 3, 2010 Share According to a new study from comScore , social networking sites reach a higher percentage of women than men.
The Perception of Social Media Marketing: it’s a Free Lunch
MAY 27, 2011
Recently, Belgium-based Leads United (part of Lewis PR), released the results of a social media marketing survey among communication and marketing “professionals. The fourth edition of the survey indicated that the use of social media and networking tools is relatively well established, but that is about all, really. When looking at social media marketing, there still is a huge lack of a social media strategy, let alone some sort of plan.
Coca-Cola's Shrewd New Social Media Policy
JANUARY 12, 2010
For the most part, companies have made up their approaches to this new medium as they went along. Many that took the plunge did so by accident, guided by technically-savvy employees who urged their employers to recognize the value of social nets and to become early adopters.
EC Sends Statement of Objections to Facebook Over WhatsApp Acquisition
DECEMBER 20, 2016
The EC sent a statement of objections to Facebook, focused on the social network’s assertion during the August 2014 review of the transaction that it did not have the ability to match information from Facebook user accounts and WhatsApp user accounts, and the social network has until Jan. Our timely and effective review of mergers depends on the accuracy of the information provided by the companies involved.
Strategy Before Policy
SEPTEMBER 17, 2010
Her main focus is personal branding in social media. Some companies find themselves overwhelmed with this so called social media and as it tends to grow so does also the confusion. Some companies are more prawn to regulate and restrict rather than use its full potential.
How to Use Facebook for Business and Marketing
Techipedia: Tamar Weinberg
MAY 5, 2010
In fact, you’re likely spotting the shift; instead of companies posting their URLs on television commercials, they’re asking their followers to join them on Facebook. If you are officially representing your company, you’d want to create an Official Page.
B2B Testimonials: Seven Things to Do When Clients Won’t (or Can’t) Talk
JULY 9, 2012
Online shopping sites host reviews of products and sellers, and Angie’s List built an improbable business on ratings of household services companies. Build a thriving social network: encourage your clients to follow you on Twitter, like you on Facebook, and connect on LinkedIn.