Oktopost

APRIL 9, 2024

Just look at companies like HubSpot, who freely provide informative articles, engaging webinars , and no-cost versions of their tools. Free trials, samples, ebooks, and educational videos are just a few examples of the value you can give to build your brand recognition and generate demand for your paid products and services.

B2B 62

B2B Marketing ROI Hubspot 62

Pixlee

MARCH 17, 2021

Made popular by YouTube, unboxing videos can now be seen on almost all social media platforms. Pro tip: Include a note about sharing UGC with the company if the customer likes the product, and include your social handles! Add free samples or gifts to tease new products or promote a sale. Make the package a branding experience.

Video 98

Video UGC Sample Samples 98

Writtent Blog

JANUARY 12, 2024

Include a variety of samples that highlight your versatility and expertise in different writing styles. If you’re a freelance writer seeking diverse clients, include samples that span different tones and subjects. Create a Writing Portfolio Showcase your best work in a professional portfolio.

How To 52

How To Skills Journal Education 52

Webbiquity SMM

MAY 10, 2016

96% of B2C and and 88% of B2B companies use Facebook for marketing. LikeAlyzer provides daily updated Facebook statistics for your company or other Pages of interest. Sample review: “Are you randomly posting to your Facebook Page with no clear strategy? Along with Google, Facebook is one of the giants of the Internet.

Tools 100

Tools Sample Samples Facebook 100

Convince & Convert

NOVEMBER 30, 2023

I am a marketing manager for a peer-to-peer loan company and I’d like to create a social media lead-generation campaign. Awario is an advanced social media listening platform that has a powerful market research component allowing you to better understand your niche. Create new tracking, every time you have a new ad.

Advertising 105

Advertising Social Media Strategy Tools 105

Hootsuite

MAY 31, 2023

Caption writing Every day, millions of hand-written social media captions are sent out across platforms like Instagram, Facebook, TikTok, and Twitter. For example, maybe you need to know the right image sizes for a certain platform. Or, maybe you want to know what kind of visuals each platform likes best.

Social Media 140

Social Media HootSuite How To URL 140

Buffer Social

SEPTEMBER 11, 2023

This trend leverages social media platforms to build connections and establish meaningful relationships with potential business prospects — and when it comes to social selling, LinkedIn is the MVP. They use the platform as a content distribution system, not a resume builder. Use LinkedIn to research companies.

LinkedIn 113

LinkedIn Tips Skills URL 113

agora pulse

JULY 23, 2020

After all, most brands are now expected to post regularly on up to seven platforms, come up with social strategies, manage engagement, and track success. For a company to ask one of its team members to tackle this is too much if they’re in any other role in that company. So, how does a company choose the right one?

Social Media Management 137

Social Media Management Skills Social Media Campaign 137

Sprout Social

MARCH 7, 2024

Your company is launching a new product, eyeing a new market segment or contemplating a strategic pivot—as a seasoned marketer, your first move would be to conduct a competitive analysis. Alternatively, you can use competitive monitoring and social listening to learn what other companies your audience is interested in.

Analysis 93

Analysis Report Examples Tools 93

Dave Fleet

MAY 25, 2011

Compete is based on a sample of 2 million, US based panelists. We have a small sample warning on your website, which means we have limited data on your domain. In this manner, web analytics are not subject to the same sample requirements as panel companies. Both approaches have their strengths and limitations.

Compete 277

Compete Quantcast Sample Samples 277

Oktopost

DECEMBER 21, 2023

Social Media Listening : Monitor social media platforms to gauge customer sentiments, opinions, and discussions related to your brand and industry. Focus Groups: Conduct focus group discussions with a representative sample of your target audience. But all marketing tools and platforms come at a price.

Marketing 62

Marketing Survey Skills How To 62

Sprout Social

SEPTEMBER 24, 2020

At 706+ million users in 200+ countries, LinkedIn is one of the most used social media platforms for making connections. Update your LinkedIn company profile. How do you want your company to look to potential new hires? The company page should not be silent. Here are a few tips for you to up your recruitment game.

LinkedIn 144

LinkedIn Tips Curation Industry 144

Harp Interactive

OCTOBER 6, 2010

And, companies that run contests or sweepstakes have twice as many fans on their sponsored social network pages as those who don’t. Thanks to their inherent viral features (such as activity feeds, friend invites, notifications etc), social networks provide the ideal platform for spreading the word about your campaign and your brand.

Types 317

Types Facebook Notification Survey 317

Akamai Marketing

NOVEMBER 13, 2012

Also, keep in mind that a platform is NOT a strategy. Platforms are TACTICS. One of the beauty of real social media strategic planning is that it isn’t platform dependent. The social media strategic plan template provides a column for “metrics” and even provides you with sample metrics for each sample goal.

Template 203

Template Templates Social Media Sample 203

Sprout Social

JULY 7, 2021

Is your marketing tech stack actually helping your company grow? But consider that the average company juggles hundreds of apps at a time and is constantly churning through software. The sample workflow below from Typeform highlights how a marketing tech stack can streamline your processes. SEO (Ahrefs, SEMrush).

Marketing 125

Marketing How To Software Team 125

Sprout Social

JANUARY 12, 2023

With a documented brand strategy that incorporates a set of core values, companies are better positioned to engage with their audience on a regular basis as well as respond to unexpected events when they inevitably occur. To see For Days’ values in action, look no further than their social platforms. Connected, not isolated.

Brands 129

Brands How To Authentication Exercises 129

The Realtime Report

JUNE 6, 2014

Here are some highlights from the study: Millennials embrace social media platforms: 5 out of 6 millennials claim they connect with companies through social media networks. The survey was conducted between January and April 2014.

Social Networking 181

Social Networking Tumblr Brands Content 181

agora pulse

JANUARY 6, 2021

With so many different social media platforms to manage and such a long to-do list to tackle, it’s tough to know where to start and how to plan your day effectively. Even if your upcoming campaigns are under control, I still recommend taking a few minutes each day to review what’s coming up for your company or clients.

Social Media Management 172

Social Media Management Social Media Curation UGC 172

Buffer Social

MARCH 29, 2023

That’s the story of many UGC creators – they go in with zero experience but armed with a smartphone and a creative eye, they can start charging brands to talk about their products and services for their social media platforms in no time. Overloading your portfolio with too many samples makes it difficult to navigate.

UGC 87

UGC Film How To Skills 87

Sprout Social

OCTOBER 19, 2023

While there’s no one-size-fits-all approach to monitoring, here’s a breakdown to get you started: Identify the platforms to monitor Reputation monitoring goes far beyond your owned channels. Consider how many platforms people bounce to and from on the path to purchase. Translation?

Reputation 96

Reputation Sentiment Analysis Notification 96

Sprout Social

MAY 26, 2022

While other social platforms require adaptability in order to share the latest information from your company, TikTok also requires you to stay up to date on the latest memes and trends so you can incorporate them into your content,” McNitt notes. Immaculate??@Chris Chris Negich #Gymshark #GymTok #gymhumor. ? Research trends.

Examples 142

Examples Campaign Tips UGC 142

Keyhole.co

SEPTEMBER 15, 2020

These goals should be quantifiable and easily measurable, and they should align with your overall marketing and company objectives. If a piece of data doesn’t explain how you got closer (or further) from your company or campaign goals, consider removing it. This is a good opportunity to combine metrics across platforms.

Template 112

Template Templates Report Social Media 112

Hootsuite

FEBRUARY 24, 2023

Salesforce Marketing Cloud Social Studio is a tool for managing, scheduling, and tracking social media posts across multiple social platforms. It allows you to monitor mentions, keywords and hashtags, and track conversations across social media platforms. Free 30-Day Trial What is Salesforce Social Studio?

HootSuite 83

HootSuite Social Media Management Tumblr Hashtag 83

Mindjumpers

FEBRUARY 21, 2014

In addition monitoring news platforms will give you an edge and help you spot upcoming trends or even eye out those hot conversational topics as they are actually happening. Every brand has it’s own super fan, someone who engages frequently and contributes in creating a positive buzz around your product or company.

Engagement 226

Engagement Sample Samples Upcoming 226

Convince & Convert

NOVEMBER 17, 2014

On the social media consulting side of our business at Convince & Convert, my team and I are frequently called in to advise companies on how to improve and enhance their social media metrics. Here’s a little excerpt from a sample we created for a major corporation recently: 4. Very worthwhile.

Metrics 167

Metrics Social Media Report Cost 167

Buffer Social

DECEMBER 15, 2021

For any company, building and maintaining a social media presence is a key marketing strategy for reaching more potential customers. A company’s social media profiles also act as a space where anyone can get to know your company much better, helping to build a stronger online brand. In 280 characters or less.)

Social Media Management 82

Social Media Management Process Social Media Applications 82

Buffer Social

APRIL 18, 2022

The Reel specifically highlighted reusing leftover products as samples and recycling at all points of production. Focus on the community aspect by highlighting someone else like a brand or creator doing great work in the sustainability space by giving them a platform to let their voice and vision be heard.

Small Business 102

Small Business Fashion Instagram Discount 102

The Realtime Report

AUGUST 29, 2012

” The report lays out the method behind Ben & Jerry’s engagement with audiences across its social media platforms, leading with more than 4 million fans on Facebook. The brand’s 2012 Truck Tour , delivering samples of its Greek Frozen Yogurt – Tweet us! The brand’s secret for getting so social?

Sample 180

Sample Samples Case Study Hotels 180

Direct Marketing Observations

MARCH 16, 2015

It’s 2015 and companies left and right keep talking about their new mandate of delivering on a quality customer experience. You might want to say this out loud: “Companies just now, are starting to actually care and do something about me, the customer.” You can write 1000 words diatribes praising or bashing a company.

Compete 100

Compete Sample Samples Focus Group 100

Convince & Convert

FEBRUARY 22, 2017

Our 2014 report on the employment histories of guests on my Social Pros podcast found more than 50% of that unscientific sample had degrees in PR/journalism/English). As social platforms have proliferated like stray cats on Molly, social teams have expanded alongside, with more and more head count additions. So, Where Are We Now?

Social Media 163

Social Media Skills UGC Sample 163

Pixlee

OCTOBER 25, 2021

Use a UGC Platform. If you have a supportive audience that is sharing their own content related to your brand, but could be encouraged to share more, or campaign-specific content, you should use a CRM platform like Pixlee to manage UGC. Let’s talk about the benefits of a UGC platform. UGC isn’t made for just one channel.

UGC 52

UGC Content Widget Influencer 52

agora pulse

OCTOBER 24, 2018

Small, mid and large size companies are visible on Facebook with their plans to reach customers. Similarly, in the case of promoting the e-vaping accessories, companies understand the role of Facebook or any other top social media site for faster exposure of their brands to million viewers.

Social Media 60

Social Media Marketing Sample Samples 60

Sprout Social

DECEMBER 7, 2021

Prepping a sample social media org chart will show them what can be done with more resources, getting their wheels turning in the right direction. Codi Dantu-Johnson , Social Media Strategist at Mini Media Marketing, anticipates that this shift will inspire more companies to build out their teams with customer-centric social media roles.

Social Media 145

Social Media Marketing Social Media Management Trends 145

Ignite Social Media

MAY 9, 2017

Established marketing platforms like TV, print, email, and digital have a standard way of measuring success. In many cases, these platforms have dedicated companies to measure performance like Nielsen for TV and BPA Worldwide for print. For example, if your company sells fruit, categorize your posts based on the type (i.e.

Nielsen 120

Nielsen Content Comparison CPM 120

Pixlee

MARCH 31, 2021

The process of browsing content produced by real people has reimagined traditional word-of-mouth marketing and even in-store sampling with the help of photos and videos by actual customers. Hashtags will help you streamline UGC collection from your chosen social media platform as well as keep track of your own reposted UGC.

UGC 88

UGC Curation Posterous Hashtag 88

agora pulse

MAY 9, 2017

However, to repost (or “regram) on Instagram is not as easy as on other platforms, and there are several etiquette rules that you should follow to preserve your brand presence. Here’s a sample of some regramming apps available on the Play Store. To share is to repost on Instagram. Pick the Right Reposting Tool.

Instagram 121

Instagram Posterous How To Sample 121

Small Business Mavericks

DECEMBER 7, 2011

Yes, large corporate companies advertise all the time and spend large amounts of money to do so. WordPress, Blogspot and other free blogging platforms offer step-by-step tutorials for setting up your business on a blog. This is just a small sample of what you can do online to promote your business. Especially small businesses.

Small Business 177

Small Business Advertising Sample Samples 177