Harp Interactive

OCTOBER 9, 2009

Social media isn’t always the right tool for the job. Not every company needs a blog. YouTube worked for BlendTec, but it might not work for your company. Add social bookmark links to your most important web pages and/or blog posts to improve sharing. Check out Twitter as a way to show a company’s personality.

Social Media 232

Social Media Press Release Marketing Widget 232

Bill Hartzer

APRIL 13, 2012

BrightEdge , a company that provides enterprise SEO, has been awarded its first patent issued by the United States Patent Office. According to BrightEdge, “Share of voice is an innovation from BrightEdge that helps companies understand how their search rankings stack up against the competition.

SEO 98

SEO Construction Social Bookmarking System 98

Firebelly

AUGUST 18, 2010

Youll learn how to identify your content assets, use a push and pull approach, the social platforms that can work for you, a review of the monitoring tools, and see case studies of companies doing it right.

Paid Search 135

Paid Search Reputation SMS Conference 135

Firebelly

FEBRUARY 2, 2010

Digitalia | Indianapolis Social Media Marketing « 5 Social Marketing Stories You Need To Read | Main | Teens & Young Adults Prefer Facebook Over Blogs » February 02, 2010 Social Media & The Super Bowl Companies love to entertain us with their 30 second spots during the Super Bowl.

Social Media 100

Social Media Paid Search URL SMS 100

Firebelly

JULY 22, 2010

Posted by: Tonytellez | July 23, 2010 at 10:15 AM This reminds me of my Firestone story posted on Get Social PR. In my instance the company's policy, which is special to Firestone and not to the industry as a whole, stood in the way. The company was arrogant -- all but the social media manager who chimed in on my post.

Social Media 188

Social Media Paid Search SMS Syndication 188

Webbiquity SMM

JULY 2, 2012

” Looking at the same sample of 40+ b2b technology websites used in the recent b2b mobile website strategy post here, the average for the first quarter of 2012 was about 39%. A fourth factor is the level of PR or media relations activity undertaken by the company. A final factor is social sharing.

B2B 100

B2B SEO Social Bookmarking Sample 100

Firebelly

JANUARY 7, 2010

Many companies now include Facebook and/or Twitter URLs in their ads, but Temper-Pedics latest Ask Me commercial is the first one that I have seen that tells people to ask their friends on Facebook and Twitter about their product before making a decision to buy. Google knows this and mattress manufacturer Tempur-Pedic, does as well.

Syndication 124

Syndication Paid Search SMS MySpace 124

Firebelly

MAY 27, 2010

At least that’s what one of Comcast’s many Twitter accounts will tell you if you happen to mention their name in one of your tweets.Businesses everywhere are jumping on to the ever-expanding social networking bandwagon, and with very good reason.  When companies actually put the effort in to interacting with their audience, definitely.

Paid Search 100

Paid Search SMS Syndication MySpace 100

Social Media Marketing

FEBRUARY 25, 2012

Simply stated, the site is a visual bookmarking tool. With Pinterest, because the mobile versions are just as simple as the web version - and because they're based on image sharing (again, see above), it's more likely that we'll see more retail driven activity.

Apparel 167

Apparel comScore Delicious Social Bookmarking 167

Firebelly

JANUARY 27, 2010

Digitalia | Indianapolis Social Media Marketing « Youtube Tuesday: Lost Generation | Main | 5 Social Marketing Stories You Need To Read » January 27, 2010 Dentyne "Friend Request" Commercial: 60 Connections In Every Bottle Many companies now include a Facebook or Twitter URL in their television commercials.

URL 103

URL Paid Search SMS Syndication 103

Firebelly

FEBRUARY 26, 2010

Facebook Secures Patent for News Feed By Ben Parr A new patent awarded to Facebook this week could have some big implications for the entire social media industry. The world’s largest social network now own the patent for the news feed. Below, we discuss ten important Social Metrics for companies. But now what?

Feed Reader 100

Feed Reader Marketing Paid Search Metrics 100

Firebelly

OCTOBER 21, 2009

Does social media marketing fit your company's approach to business? So social media marketing may be right for your company. Here's the highlights. Do you have a responsive way about you? Are you committed to deep and sustained marketing efforts? Is your leadership behind you? Or maybe not.

Social Media 100

Social Media Paid Search Marketing SMS 100

Firebelly

FEBRUARY 12, 2010

Social Media Marketing Best Practices By Debra Aho Williamson eMarketer forecasts that social network ad spending will reach $2.5 Mobile social networks will reach 223 million people around the world. billion worldwide in 2010 and $1.3 billion in the US.

Feed Reader 100

Feed Reader Marketing Paid Search Startup 100

Firebelly

JUNE 3, 2010

Digitalia | Indianapolis Social Media Marketing « 3 Easy Ways To Make Your Facebook Page More Welcoming | Main | Flickr Friday: Sexist Profiling on Twitter » June 03, 2010 Jakes Take: Fresh Logos, Fresher Coffee Every brand could use a re-design every once in a while.Even Google updated their logo last month, if you haven’t noticed.

Paid Search 124

Paid Search Flickr SMS Syndication 124

Firebelly

MARCH 11, 2010

An out of theclassroom experience to learn about their thoughts and goals that varied fromrunning their own record labels, music studios, and production companies tobeing a rapper, a performer, or a video game designer. As a rewardfor Duncan, he got to learn about today’s students in a new light.

Conversation 100

Conversation Paid Search SMS Class 100

Techipedia: Tamar Weinberg

MAY 12, 2010

So here’s a simple rule of thumb to live by: if you’re going to launch an external social media initiative – even something as simple as an official Twitter handle – make sure it’s properly supported on your primary website and via your email communications. Calling attention to social profiles? Calling attention to mobile apps?

Smart Phone 218

Smart Phone Mobile Social Media SEO 218

Firebelly

OCTOBER 27, 2009

I'm sure there are lots of self-centered companies and people (read: ad agency execs who are usually skin deep and certain executives from psuedo digital marketing firms) that think everyone is constantly watching their twitter feed and so should immediately know what they're talking about.

Paid Search 100

Paid Search SMS Syndication Social Bookmarking 100

Firebelly

JANUARY 15, 2010

It makes for great reading and there are some tips in there for all small businesses to use about the social media channels that work best and how to use them effectively. So good companies are starting to listen to what is being said in the “social sphere” and adjusting their products/services accordingly.

Social Media 100

Social Media Feed Reader Paid Search SMS 100

Firebelly

OCTOBER 22, 2009

But some companies have used video in such a great brandingmethod that others have copied. Case in point: Apple vs. T-Mobile. When I saw the new T-Mobile MyTouch 3G commercial, Iimmediately thought of the Apple iPhone commercials. The solid-colorbackground. The zoomed-in hands demonstrating the features of the phone.

comScore 100

comScore Video Apple iPhone 100

Firebelly

FEBRUARY 17, 2010

Nevertheless, I still see a lot of companies simply saying "Find us on Facebook" or "Follow us on Twitter" without providing a URL. Update (3/1/10): I have now seen the commercial with the youtube.com/Sienna URL at the end. Im assuming the first time I saw the spot, it got cut off. Make it easy for them to do so by providing the URL!

YouTube 129

YouTube Campaign URL Paid Search 129

Firebelly

JUNE 11, 2010

Its important to be careful with whom you allow admin privileges on your companys Facebook page. One-Third of Americans Criticize or Compliment Brands Online Erik Sass If anyone ever doubted that marketers must come to grips with social media, that doubt should be removed by the findings of the latest Harris Poll, released earlier this week.

Social Media 100

Social Media News Paid Search Microblogging 100

Buzz Marketing for Technology

JUNE 27, 2008

Share and Enjoy: These icons link to social bookmarking sites where readers can share and discover new web pages. s companies can use technology to place users in control of information, and is home to ongoing discussion about the user revolution and Enterprise 2.0 Mobile Messaging 2.0. Mobile Phones. Measurement.

SocialText 100

SocialText News Sharepoint Web 2.0 100

Buzz Marketing for Technology

JULY 28, 2008

During my blogging over the past four years I have pointed several times previous to an article in The Economist from January 2006 titled The New Organization ( The way people work has changed dramatically, but the way their companies are organised lags far behind. . Powered by Qumana. RELATED POSTS. E20portal.com â?? Enterprise 2.0

Organization 100

Organization Review Web 2.0 Tools 100

The Way of the Web

MAY 23, 2010

After all 55 million+ people with an iPhone or iPad are app users, alongside the Murdoch-led impetus for content paywalls to once again attempt to block off certain areas of the web for certain companies. But I think there are arguments against her two points – and a more pressing threat to the continued life of the open web.

iPad 33

iPad Applications Blogroll Social Bookmarking 33

Buzz Marketing for Technology

JUNE 27, 2008

With its gobs of storage, speed and tremendous search/tagging capabilities , you can transform it into a personal nerve center thats available from any computer or mobile device. Google Notebook also doesnt work on a mobile device and its search functions are rather lacking. Most of the following life hacks have not been documented.

Bookmarklet 238

Bookmarklet Yahoo RSS Feed 238

yMarketingMatters

FEBRUARY 10, 2014

Facebook averages 945 million monthly active mobile users. Google+ is now the second largest social network at just over 50% , with Facebook still dominating at 70%. Many companies have taken advantage of this by releasing their ads or marketing campaigns on YouTube first before they debut on TV. Mobile Marketing.

Social Media 279

Social Media Mobile YouTube Social Networking 279

Buzz Marketing for Technology

OCTOBER 4, 2008

Talent Management, and Employee Engagement (a PDF file) that finds: 52% of organizations that adopt blogs, wikis, and social networking tools (among others) achieved best-in-class performance levels compared to 5% for those that didnâ??t. Companies that didnâ??t Then move to mobile application, etc. informal learning.â??

Project 265

Project Web 2.0 Module Wiki 265

SocMed Sean

FEBRUARY 3, 2013

.” 12) Before hiring a social media consultant, familiarize yourself with these 10 questions. 13) Before you engage in social media, be sure you have a product or service that people like. If they hate your company, your product or your service, that will be amplified online. A set of tactics that can be measured.

Social Media 279

Social Media Klout YouTube Foursquare 279

Viper Chill

JULY 19, 2010

This isn’t the first time I’ve tackled big markets – I used to have clients in some of the biggest niches out there (casino, mobile phones, etc) – but it’s the first year where I’ve really started to take on these industries for myself. Once you have this unique resource; you have to get it out there.

Industry 76

Industry SEO Strategy Directory 76

Akamai Marketing

FEBRUARY 9, 2011

ComScore suggests that the reason for decline in this area is increased reliance on mobile communication such as texting and if you’ve ever seen a 15 year old send a 30-word text in less than 5 seconds, this won’t be a surprise to you. Mobile apps aren’t going away – people love their ease of use.

comScore 156

comScore Review Klout Marketing 156

Hootsuite

APRIL 6, 2023

Unfortunately, the site’s spike in popularity in 2003 caught the company by surprise. But Twitter’s significance was really defined by the hashtag , a symbol that’s helped political organizers and average citizens mobilize, promote, and create awareness. You could create a profile, include “status updates,” and reveal your mood.

Social Media 145

Social Media MySpace Tumblr Foursquare 145

Firebelly

AUGUST 27, 2010

For companies that have a physical location it makes sense to have a Facebook Place in order to track the people who are stopping by your store, office, or venue. Here are 5 articles to help you understand its relevancy to your business.

Facebook 182

Facebook Foursquare Paid Search Discount 182

Firebelly

AUGUST 13, 2010

Nobody forced companies to get involved with their customers in this way. We are spending countless employee hours tweeting, retweeting, responding to tweets, figuring out whom to follow, secretly following celebs and athletes, and designing custom Twitter backgrounds. There was no law, edict, or pitchfork-wielding band of angry citizens.

Social Media 185

Social Media URL Paid Search SMS 185

Webbiquity SMM

JANUARY 19, 2011

But fundamentally, 1) there are now far more online venues than just your website or blog where you and/or your company be found (social media pages and profiles, articles, videos, etc.), Social Media and Search Optimization Integration by SEO Wizardry. Or maybe it just hasn’t caught on. Online Reputation Management.

Tips 179

Tips Press Release Reputation B2B 179

Kikolani

APRIL 7, 2010

Here are eight ways that businesses can use social media to learn more about themselves and their industry as well as get more involved with their clients and communities interested in what they have to offer. Include searches for your company, business owner, or unique product name. Monitor Conversation About Themselves.

Social Media 165

Social Media Social Bookmarking Hotels Social Networking 165

Buzz Marketing for Technology

JUNE 27, 2008

Lesson # 5 Use Social Networks. Be it MySpace or Facebook or whatever network works for your target demographic, companies and individuals interested in maintaining their personal brand need to establish and maintain a presence on social networks - especially if youre looking to connect with the younger crowd. social networking.

Class 274

Class Social Media Web 2.0 Wiki 274

Convince & Convert

DECEMBER 8, 2010

Once you select your criteria, Formulists instantly creates the list for you, and you can then view it from Twitter.com, Twitter on a mobile device, or any Twitter client such as CoTweet (client) , Hootsuite, and the rest. Help Me Connect the Social Media Economy. Marketing Sideways to Win at Social Media.

Social Media 165

Social Media Tools CoTweet CoTweet 165