Sprout Social

MARCH 28, 2024

With over a billion members in 200+ countries and territories worldwide, LinkedIn is one of the most popular social networks for brands looking to reach a professional audience. Analyzing these metrics over time will allow you to pinpoint the exact keywords and phrases that resonate the most with your audience.

Hashtag 103

Hashtag Analytics LinkedIn Content 103

The Realtime Report

JANUARY 18, 2013

The #RLTM Scoreboard: Social Networking Stats for the Week. Please email marissa@modernmediapartners.com if you have additional updates, or a social network that you feel should be on the list. Facebook: 1 billion active users. via Facebook. Twitter: over 500 million users. via Twopcharts. via TechCrunch. via Yahoo.

Social Networking 168

Social Networking Activities Instagram Tumblr 168

Ignite Social Media

JANUARY 8, 2024

How do you define Impressions in social media? While the various social networks have slightly different definitions, generally each time your content appears on someone’s screen, it’s counted as an impression. What does Reach mean in social media? How are Video Views defined in social media?

Social Media 124

Social Media CPA CPM CPC 124

SocMed Sean

FEBRUARY 24, 2022

Since then, Mark Zuckerberg’s social media giant has only continued to grow. Although the company has faced some turmoil, such as an advertiser boycott in 2020, Facebook remained dominant with a steady increase in revenue. Is Facebook dying as a social network? Facebook’s Historic User Data Runs Deep.

Facebook 130

Facebook Strategy Marketing Travel 130

Buffer Social

JUNE 26, 2017

This post was originally published in 2016 and has been updated with the latest tips and tricks to grow your following on every social media network. It also includes the latest podcast episode from The Science of Social Media! . You’ve got a social media strategy in place and a plan in mind. Invite your friends.

Social Networking 112

Social Networking Widget How To URL 112

Sprout Social

JANUARY 31, 2024

The good news is that there are ways to increase your reach and move your video metrics in the right direction. YouTube’s native analytics provide metrics to help channels understand how engaged your audience is. Off-platform activity such as traffic from search engines or social networks can help you here, too.

YouTube 100

YouTube Engagement Metrics Analytics 100

Oktopost

MARCH 26, 2024

While we could write all day about the benefits of social selling , our bread and butter is helping you prove social selling success. We previously covered the types of data and metrics you can measure to increase ROI on your social selling initiatives.

Influencer 62

Influencer Report B2B ROI 62

Socialized

FEBRUARY 10, 2021

How to decide an appropriate persona of the customer and myself for using Social Media? Before you link to your audiences in social networks, you need to consider and identify them. In order to grow your client, according to your company priorities, you should ask the questions on their day to work obligations and tasks.

Questions 130

Questions Social Media Social Networking Metrics 130

Oktopost

OCTOBER 28, 2022

As an official LinkedIn Marketing Partner , Oktopost is dedicated to providing the best data and reporting tools to help you succeed on this key B2B social network. We’re pleased to announce LinkedIn Page Statistics, a new feature that affords you even better company page insights. And it just got even better.

LinkedIn 62

LinkedIn B2B Metrics Report 62

Oktopost

NOVEMBER 16, 2023

Social Data Analysis Pros Social Data Analysis Cons 4 steps to Use Social Data Analysis to Power Your Marketing Strategy Make Your Data Actionable What Kind of Social Data Can You Analyze? Deciding which key metrics to analyze can be challenging with endless social data available.

Analysis 69

Analysis Data Sentiment Metrics 69

Webbiquity SMM

DECEMBER 20, 2011

Similarly, in social media marketing, there are numerous intermediate “process” measures that don’t fit into an ROI equation, but which are vital in optimizing social media efforts in order to minimize “I” and maximize “R.” Nine Blog Metrics. Social media/network-referred traffic. Six Twitter Metrics.

Social Media 194

Social Media Metrics ROI Klout 194

Sprout Social

JUNE 27, 2023

According to The Sprout Social Index™ 2022, 34% of customers believe it’s important for brands to speak out to remain culturally relevant. Glassdoor Glassdoor lets millions of people get the inside scoop on companies they are interested in working for. Profiles tab: View metrics at the individual profile level.

Review 128

Review Brands How To Analysis 128

Ignite Social Media

JANUARY 24, 2020

The chart below looks at the action of liking/following brands on a social network. While this is not exclusive to Facebook, we do see that liking a brand on social media peaked in 2017 and has slowly been declining since. Are Users Unliking/Unfollowing Brands on Social Media? Check out our recommended metrics here.

Brands 181

Brands Sample Samples Facebook 181

Sprout Social

APRIL 4, 2023

Why brand advocacy matters for your company How to determine if brand advocacy is effective What is a brand advocate? It’s about the relationships brands develop with their customers through engaging with them on social media or other customer care channels. And 72% believed that it helped them in their social selling.

Brands 129

Brands ROI UGC Authentication 129

Audiense

OCTOBER 11, 2018

Social is part of all our lives and is key to the success of businesses. The data extracted from social networks and the insights derived from them should be vital in the decision-making processes of companies, resulting in a more customer-centric approach. PR has certainly been impacted by social data.

Data 107

Data Metrics Social Networking Influencer 107

Saying It Social

AUGUST 27, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Track the Online Metrics that Matter and Sales Isn’t One of Them Unless you have all the clients you could possibly want right now you’ve probably heard you should be online marketing. if yes, please explain.

Metrics 120

Metrics StumbleUpon Digg Reddit 120

Oktopost

JANUARY 30, 2023

B2B companies use social media to increase their reach and talk with their prospects, and they need to do it wherever their customers are. With Oktopost, our customers can see all of their TikTok data in one place just like the other social networks, making it easy to understand how the audience engages with their TikTok content.

B2B 62

B2B Strategy Social Networking Collaboration 62

Sprout Social

JANUARY 24, 2024

Influencer- brand collaborations can take many different forms, but our Q3 2023 Pulse Survey of 307 social marketers in the United States reflects some interesting trends. According to the survey, companies are focused on the following influencer-brand partnerships: giveaways, product collaborations and influencer-led advertisements.

Influencer 103

Influencer Brands Collaboration Authentication 103

Convince & Convert

MARCH 4, 2010

Blogging for Community These blogs seek to guild a consistent readership that interact with the blogger(s) and advocate on behalf of the content on other social outposts. Yet, in much of my social media consulting work corporate blog owners are invariably most interested in total visits and RSS subscribers.

Metrics 132

Metrics Strategy How To Tourism 132

Webbiquity SMM

JANUARY 19, 2016

Social media use isn’t quite universal—but it’s getting close. population now has at least one social networking profile; more than half use two or more social networks. The number of worldwide social media users is projected to grow from 2.1 But social media marketing spending will rise anyway.

Social Media 100

Social Media Marketing Survey Metrics 100

Oktopost

JANUARY 31, 2024

The goal of employee advocacy centers around harnessing the collective reach of your workforce’s social networks to amplify your brand’s message and enhance authenticity. To assess whether you’re reaching your goals with employee advocacy, measure your employees’ reach and engagement metrics.

B2B 62

B2B Metrics Comparison Education 62

Unmetric

JULY 2, 2019

Unmetric is an AI-powered, brand-focused social media intelligence platform that helps companies gather reliable social media data to perform better on social. This means creating more engaging content, getting more certainty around your social strategy, and automating those tedious tasks like reporting.

Analytics 112

Analytics LinkedIn Tools Analysis 112

SocMed Sean

JANUARY 21, 2019

Three Ideas For Implementing Social Media Knowledge Management Inside Your Organization Build An Internal Social Network Create an internal knowledge base that employees can refer to that helps them learn about your products and serves while also sharing their experience and knowledge.

ROI 269

ROI Social Media CSR Knowledge Base 269

Hootsuite

MAY 21, 2020

Social media monitoring helps you track key social metrics like brand awareness and social share of voice. Once you’re ready to start thinking about the bigger picture, check out our post on how to use social listening. 15 social media monitoring tools. Relevant hashtags. Mentions of your competitors.

Social Media 145

Social Media Tools HootSuite Sentiment 145

Oktopost

OCTOBER 28, 2021

To be successful in today’s B2B sales environment, having a strong social selling strategy is paramount to your company’s ability to drive results and generate ROI. As it turns out, nearly 4 out of 5 B2B buyers prefer digital sales formats – and social media is among the most popular of those formats.

Tools 144

Tools B2B Price ROI 144

Visually SM

JULY 20, 2020

This allows differentiation to companies that work closely with the corporate universe and prioritize unattractive content with the sole purpose of self-promotion or sales. What are the benefits of social media interaction? This type of content is easily applied to any social network, strategy, or brand profile.

Social Media 130

Social Media Engagement How To Social Networking 130

Oktopost

JULY 18, 2019

Likes are no longer viewed as a mere social metric, but as a profitable social currency. . The same holds true for B2B organizations, who use Instagram to effectively display the more human, cultural, and light-hearted side of their company. . Pay attention to other metrics. Up your content-game. To conclude….

B2B 99

B2B Instagram Metrics Social Networking 99

Oktopost

MARCH 10, 2022

A social media manager is often confronted with the problem of “how do we know we’re reaching the right people?” ” This is where social media ROI metrics come into play. ? How to Measure ROI in Social Media Marketing. Define clear goals to measure against your social networks.

ROI 174

ROI B2B Social Media Brands 174

Ignite Social Media

JULY 10, 2019

According to research by Cowen and Company*, Pinterest is the top social network for finding and shopping for products among US users. Now a public company with stakeholders to answer to, Pinterest has expanded their offerings to support shopping intent. At F8 , Facebook outlined the future of shopping via Instagram.

Trends 128

Trends Social Media Groups Groups 128

Sprout Social

JANUARY 10, 2024

Mishandling complaints could harm your company even more than the complaint itself. From lost baggage to canceled trips, travel industry companies often deal with a lot of customer complaints. From lost baggage to canceled trips, travel industry companies often deal with a lot of customer complaints.

Reputation 106

Reputation System Brands Knowledge Base 106

Oktopost

OCTOBER 24, 2022

Employees are the most important part of any business, yet far too many companies fail to include employees in their marketing plan. This type of content can be posted everywhere, but it’s most common on social media platforms like Facebook, Twitter, and LinkedIn. How did you find out about [company name]?

Social Media 109

Social Media How To B2B LinkedIn 109

agora pulse

JULY 25, 2019

How do you know whether your LinkedIn company page is performing well? And what improvements does your LinkedIn company page need? Follower growth is somewhat of a vanity metric , but you should not to completely ignore your follower numbers. Is anyone looking at your content there? So many questions!

LinkedIn 85

LinkedIn Report Metrics Overview 85

Webbiquity SMM

APRIL 30, 2020

Social media marketing. With live events shut down, digital marketing using content and social networks has become even more important for brands and marketers. More than 70% of marketers say social media marketing has significantly helped them. Facebook is the largest social network with more than 2.5

Instagram 159

Instagram Tools Hashtag Authentication 159

Waxing UnLyrical

NOVEMBER 20, 2018

Data science and digital media are transforming the way companies tell stories and how they can measure success. Our computers, smart phones, televisions and other devices are inundated with information: From news articles and blog posts, to tweets, Facebook posts and messages on dozens of other social networks, to emails and newsletters.

Nielsen 140

Nielsen Press Release Metrics Smart Phone 140

Ignite Social Media

DECEMBER 14, 2018

When it comes to driving business value through social media, Facebook should have a spot reserved in your strategy. The social networking goliath has nearly 1.5 To ensure your team is extracting maximum Facebook business value for your company, crosscheck the following with your current strategy.

Strategy 142

Strategy Facebook CPC How To 142

Sprout Social

JUNE 7, 2016

According to Dragon Search, 61% of customers’ purchasing habits are decided by companies that deliver custom content. While content and engagement are critical components of a successful strategy, another component—Twitter metrics—shouldn’t be overlooked. And why not? You Can’t Measure What You Don’t Understand. Top mention.

Metrics 40

Metrics Twitter Comparison Report 40

SocMed Sean

APRIL 1, 2012

1) How long have you been engaged in social networking and/or social media channels? Believe it or not, online social networking didn’t start with Facebook, Twitter and YouTube. 4) What social networks do you specialize in? Why are these networks right for my business? Probably not.

Questions 280

Questions Social Media Pharmaceuticals Social Networking 280