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Social Media Consultants & Companies-The truth can be found in their numbers

Direct Marketing Observations

I read an article in Wired’s Epicenter from a couple of days ago titled- Gaming the System: How Marketers Rig the Social Media Machine and the article caught my eye for a number of reasons. The first reason is that when I first “dabbled&# in social media 5 years ago-I was that marketer. What do you do?

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AskBuffer: Where do you start when creating new social channels for your business?

Buffer Social

Instead, you want to be very deliberate when choosing the top-priority social network for your business. And in order to do that, you need to have a good idea of your target market. This voice can help inform the type of content you want to share because it includes your company’s core values and principles.

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Dark Social Is NOT the Dark Web and Other Facts You Need to Know About It

agora pulse

You’ve heard the words “dark social” bandied about … but what does it really mean? Actually, you’ve probably been making the shift to this form of social media marketing already. JP : “There are some things that tie into dark social to where it’s making mistakes.

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Fetching Friday – Resources Mashup & How to Generate Good Ideas

Kikolani

Content Development: Finding Great Topics for Your Target Audience – Find out how to discover great content topic ideas for your target audience using internal resources, tools, and social networks. 37 Posts About Crappy Marketing (and What You Can Do Better) – Mistakes provide invaluable learning experiences.

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Fetching Friday – Resources Mashup & Flying Kittens

Kikolani

Content Curation: The Ultimate Guide – Content curation can be used as a significant part of your marketing strategy, and can yield a lot of benefits if you do it right. An entrepreneur who has a vision for a business, rallies support to build it and then grows it into one of the most innovative companies in the world….

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The Bamboo Project Blog

Buzz Marketing for Technology

Talent Management, and Employee Engagement (a PDF file) that finds: 52% of organizations that adopt blogs, wikis, and social networking tools (among others) achieved best-in-class performance levels compared to 5% for those that didnâ??t. Companies that didnâ??t The Social Media Game--Remixed and Some Comments.

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Fetching Friday – Resources Mashup & Facebook Reassurance

Kikolani

30 Truths I’ve Learned In 30 Years – These are simple lessons about life in general that I picked up while traveling, living in different cities, working for different companies (and myself), and meeting remarkable and unusual people everywhere in between. Social Media / Social Networking – Facebook Edition.

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