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6 Tools to Fine-Tune Your Social Media Advertising Strategy

Convince & Convert

Social media advertising is a great way to quickly generate new customers and create a social media buzz around your (new) product. Social media strategy needs constant tweaking, analyzing, and learning from your or your competitors’ successes and failures.

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Social Media Engagement: 5 Revamped Tricks for Brands

Pixlee

Social media engagement is a critical indicator of health for community-driven brands. And with more people using social media to connect with brands than ever before, social media engagement should be increasing, right? The simplest way to drive engagement on social media is by directly asking for it.

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6 Ideas to Make the Most of Your Instagram Bio

Buffer Social

Most social media bios – including Instagram – function as your digital personality. Some just outright state what they are like So It Goes magazine with no other information. This tactic depends on your brand personality – not many people expect “cute and fun” from their logistics company.

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Public Relations becomes Community Relations – Social Media

Laurel Papworth

Well, what if you manage PR for a cosmetic company? Today you do your best to get them articles in women’s magazines, hand out free samples and so on. But tomorrow, the company that manages say, the largest community of women in the right demographic online, becomes a public relations company. Related posts.

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3 Tips to Use QR Codes For Information, Not Destination

Convince & Convert

Have the phone nearby and usable when you encounter a QR code (easy in a magazine ad, perhaps less so for QR codes now appearing on highway billboards). I vividly remember debating whether we should use www.internetdirect.com or [link] on a series of ads my first online company ran in PC Magazine, Net Guide, and Internet World in 1994.

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Facebook Pages: Which News Sites Get the Most Engagement?

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Facebook Pages: Which News Sites Get the Most Engagement? Using a sampling of 15 16 news sites, I captured the total number of fans on their Facebook Pages as of today. What Horrible Things Did Time Magazine Do in 1964? in the sidebars and subpages.

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Do Google's Expanded Domain Results Apply to News and Video Listings?

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Do Google’s Expanded Domain Results Apply to News and Video Listings? So a handful of examples from one individual does not make for a comprehensive sampling. What Horrible Things Did Time Magazine Do in 1964?

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