Webbiquity SMM

FEBRUARY 28, 2011

. • Christopher Barger – Director, Global Social Media at General Motors. • Scott Monty – Digital & Multimedia Communications Manager at Ford Motor Company. Chemicals. • Kristina Bobrowski – Social Media Manager, Dow Corning. • Alison Buckley – Social Media Manager, Dow Corning.

List 155

List Twitter Brands Microsoft 155

Razor Social

MAY 15, 2019

You’ll find that power influencers sometimes publish articles on media sites, but media influencers are more likely to be journalists who write for one or multiple magazines. They are influential because they have access to the audience of the magazine they write for. Connectors – You know the people who seem to know everyone.

Influencer 104

Influencer Social Media How To Campaign 104

Diva Marketing Blog

MAY 19, 2009

Prior to founding GetGood Strategic Marketing, Susan was Senior Vice President of Marketing at Internet software company SurfControl. Liz was recently named among Nielsen's Power Mom 50 for 2009, and called one of ten Mommy 'Hood Gurus by Forbes.

Blogger 40

Blogger Marketing Nielsen Press Release 40

Webbiquity SMM

FEBRUARY 7, 2011

500 companies now call social media “very&# or “somewhat&# important to their marketing or business strategy. 6 Basic Questions For Social-Optimizing Your Company Website by BlueGlass. For Companies: 10 Questions to ask yourself before entering social media by Mindjumpers. 85% of Inc. Mistakes were made.

Social Media 198

Social Media Tools Tips ROI 198

Webbiquity SMM

FEBRUARY 7, 2012

71% of companies now have a presence on Facebook. 59% are on Twitter, and 43% use a company blog for marketing. In the coming year, 77% of companies plan to spend more on YouTube; three-quarters plan to increase spending on Facebook and blogs, and 73% will invest more on Twitter. You just shared a link.

Statistics 190

Statistics Research Social Media B2B 190

Webbiquity SMM

JANUARY 24, 2012

And many companies that jumped in early experienced failures and disappointments, pulled back, and then re-approached social media from a more strategic angle. What’s the most effective way to grow a company’s social influence? While certain aspects of social media have stabilized (e.g.,

Social Media 190

Social Media Tips ROI Nielsen 190

Viper Chill

APRIL 25, 2012

A prediction about the future of blogging; a platform actively used by over 181 million people (Nielsen data for October 2011). The magazine industry is crumbling. Who, coincidentally, are betting their entire company on this model with the ownership of TechCrunch, TMZ, Engadget and other well known web properties.

Sites 96

Sites Industry Blogger News 96

Twist Image

MARCH 8, 2017

Perhaps the best question marketers can ask themselves when facing a future free of stuff is this: If you had to quit your current company and build a startup in the same vertical, how would you build it? The above posting is my new/regular column for Strategy Magazine. strategy magazine. strategy magazine column.

Strategy 51

Strategy Nielsen Apple Startup 51

Convince & Convert

SEPTEMBER 20, 2010

Nobody forced companies to get involved with their customers in this way. But yet so many companies are using Twitter as a post-modern headline news service. Startling to me, but less than 1% of the participants would use Twitter as the first way they’d contact a company when they need customer service. And for what?

Social CRM 145

Social CRM Twitter B2B CoTweet 145

Viper Chill

NOVEMBER 11, 2011

Far from original creations, they were bald imitations of magazine articles and books of the day.” Jonathan Ive, the head designer at Apple, gets an extra $10m in company stock every single year. He’s aiming to transform a huge company from an office each day. Do you think he still needs to cash his pay-cheques?

Products 84

Products Skills Research Case Study 84