Celebrating Women In PR: Meet 3 Public Relations Trailblazers

Waxing UnLyrical

” Actually, they had, at the time, a staff of only two, and the company wasn’t called the Lie Factory. and about 100 companies that described themselves as handling public relations. Twitter Celebrating Women In PR: Meet 3 Public Relations Trailblazers.

How to Run a Meeting Like Google

Buzz Marketing for Technology

Companies. Magazine. How to Run a Meeting Like Google. POLL INSTANT SURVEY >> My company provides sexual-harassment prevention training: Periodically. Search for business contacts: First Name : Last Name : Company Name : PREMIUM SEARCH Search by job title, geography and build a list of executive contacts Current Issue. Risk-Free Issues. Subscribe Now. Investing. Technology. Innovation. Managing. Small Biz. B-Schools. Europe. Lifestyle. SEPTEMBER 27, 2006.

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Meet Team Sprout: Arnita, Senior Product Manager

Sprout Social

In this Meet Team Sprout interview, she shares how she got into engineering, where she’d go for her dream vacation and where she thinks social is headed. Brands are shifting from the model of having one person manage all of the official social handles for a company.

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Change or Die | Fast Company

Buzz Marketing for Technology

); document.write( ); FastCompany.com | Where ideas and people meet. Fast Company. Connect with Fast Company. The companys top executives had invited the most farsighted thinkers they knew from around the world to come together in New York and propose solutions to some really big problems. CEOs are supposedly the prime change agents for their companies, but theyre often as resistant to change as anyone -- and as prone to backsliding. Fast Company Features.

Start a Magazine that Complements Your Blog … in 5 Steps


That the Internet laid waste to the magazine rack at the airport. You blog, eBay, search for Thai food recommendations and interact online, but you will always read magazines. If you have ever entertained the idea of publishing your own magazine, it is not as difficult as most suggest, and can be done for a small initial investment. Maybe you want to start a magazine that compliments your online business. Diversity is the glue that holds media companies together.

How 16 Companies are Dominating the World’s Google Search Results

Viper Chill

Instead, that seemingly endless variety is actually controlled by just a handful of companies. More specifically I’ll reveal how just 16 core companies are dominating the most popular industries online and how that situation is going to get a whole lot worse.

103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity SMM

How does social media use differ in B2B vs. B2C companies? As many companies have learned the hard way, unanswered complaints on social networks can go viral, causing real damage to a company’s brand. More than one-third of Fortune 500 companies have active Google+ accounts.

The Top 20 Health and Fitness Social Networks

Direct Marketing Observations

One of my clients, a very large sports drink company, has indirectly nudged me into taking a look at the state of what I drink, and ea, on a daily basis. With FitLink , it meets all of those criteria and more. This site from Fitness Magazine might be the coolest.

The 2011 #Nifty50 Top Twitter Men Reprise

Webbiquity SMM

Penenberg’s ( @Penenberg ) Fast Company article: “Social Networking Affects Brains Like Falling in Love” examines research by neuroeconomist Paul Zak that suggests social networking triggers the release of the generosity-trust chemical in our brains: Oxytocin (known as the cuddle chemical).

How To Create A Know-It-All Company - CIO.com - Business Technology Leadership

Buzz Marketing for Technology

Are you involved in setting the direction for your companys IT budget or strategy? Apply today for a FREE subscription to CIO Magazine! How To Create A Know-It-All Company. Heres how some companies convinced individuals to share best practices. To drive KM at Russell Reynolds, the company circulates a document every afternoon throughout its 32 offices worldwide that shows all outstanding proposals and projects. How To Create A Know-It-All Company.

Journalism Is Not Content Marketing

Twist Image

They were spending hours at the public courthouse or at local community meetings, and asking the very smart, tough and better-informed questions that the rest of society wasn't bothered with. After writing for magazines and newspapers, I started publishing a few of them. magazine.

Fortune 100 Need to Get More Creative with Twitter

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Fortune 100 Need to Get More Creative with Twitter by Adam Sherk on November 17, 2009 While many companies now have some form of presence on Twitter, how well are they utilizing it?

The Pride And Prejudice Of Shopify

Twist Image

Many, many years ago a dear friend, mentor and local community leader asked if I would be interested in meeting someone he liked and knew for years. My first thought was to decline the meeting because I didn't want to break this individual's heart and and stomp on their dreams. Going further back in time, I was still in my teens and I wanted to publish my own music magazine. I remember going back to check out his website after our meeting, and still shaking my head.

The Power Of Being Vulnerable

Twist Image

Be it performing a song for the first time or walking into a massive business meeting with a big idea, the only way that great ideas take form is when the person (or people) who are creating it are willing to be vulnerable. Who would buy anything from a company that was vulnerable?

Don't #Unplug From Technology

Twist Image

Grazing the magazine newsstand on my flight to NYC last week, I was thrilled to see that the latest edition of Fast Company was on sale. He then moved on to become a bestselling author ( How To Be Black ), a well recognized speaker, a a regular contributor at Fast Company and much more. A notification that a meeting is about to happen? fast company. magazine. Don''t blame technology for our unhealthy relationship with it.

How to Use Facebook for Business and Marketing

Techipedia: Tamar Weinberg

In fact, you’re likely spotting the shift; instead of companies posting their URLs on television commercials, they’re asking their followers to join them on Facebook. If you are officially representing your company, you’d want to create an Official Page.

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Slimy Sales And Marketing Tactics

Twist Image

Recently, a major media company reached out to me to discuss what they called, "a new business opportunity," for Twist Image. About an hour before our scheduled meeting, I was sent an email with a PowerPoint attachment. The body text of the email went on to describe to the Vice-President of the company (I was dealing with a person at the management level) that our call was scheduled for them to present their credentials to us. I don't want to cold call companies.

The Five Business Books That Shaped 2011

Twist Image

So are Twitter , online newspapers and magazines and the occasional Podcast, but if you really want to deep-dive into a topic and spend more than a grazing moment with it, you have to read a well-written book about the topic that interests you. Having business ideas are great, but it's about starting and doing stuff where the rubber meets the road. During the last recession, our company ( Twist Image ) was very lucky. magazine. Blog posts are great.

We Need a Better Definition of "Native Advertising"

Twist Image

" Brands, media companies and marketing agencies are jumping on the native advertising bandwagon faster than you can say, "what ever happened to Pinterest being the next big thing?" Unlike traditional media (which had established formats and specifications across the multiple channels), every web page could be a media company unto itself with different advertising specifications and measurements in place. magazine. media company.

Learn, Grow and Succeed

Waxing UnLyrical

I was working with a professional group to flesh out strategy and prep for a board meeting in a few weeks. Many companies offer free webinars – and sometimes a dose of selling – to anyone who provides an email address. If your company pays, that’s great.

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Influencer Engagement: Finding a Fit

Waxing UnLyrical

While influencers may have a strong reach or following, their authentic use of storytelling allows them to meet the needs of a specific audience, and it is through our engagement and activation that we are able to find influencers who best fit our values. Guest post by Lauren Lawson-Zilai.

How Do Logos Matter to You?

Bare Feet Studios

by Roxanne Darling on October 21, 2009 At a recent meeting of the Hawaii Chapter of the Social Media Club, I talked briefly with Dr. Bill Haig of Power Logo Design about the shifting sands of brand credibility and how that gets created and managed. there are magazines on the rack about items I’m interested in, but I refuse to buy because their mastheads are ugly. I also have less faith in a company if they don’t have a good website or an updated website.

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

A recent study by Econsultancy called “ The Value of Social Media &# shows that companies are overwhelmingly using the “Big 4″ of Facebook, Twitter, YouTube, and Linkedin for their social media efforts. And while I don’t have any issues with those sites (in fact I wrote about Facebook marketing in-depth here), but is treating social media like a checklist really the best possible solution for your company?

How to Make Your Office More Comfortable

The Realtime Report

The environment of a business office plays a role in how people engage with the company and how well your employees work. Clients may see your company as too relaxed, and employees may start to daydream instead of doing their best work. Magazine.

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Hey recent PR graduate! Let’s chat

Sherrilynne Starkie

These messages often come with a request to meet up so they can ask me a few questions about my own career and get some advice. I started my career working for a Canadian crown corporation writing internal newsletters and stakeholder magazine articles. Both events provided unique experiences, and I got to meet marketing and communications professionals from around the world. You’ll meet people, make friends and gain crucial real world experience.

Hot Association Jobs: November 10


Communications and Marketing Manager – Fusion Management – Seeking a qualified candidate to work for a small association management company for its prime client. Your job will be to meet ROI goals across our all of our clients’ digital marketing programs.

Client Profile: The Uber-Connected CEO – David Harding


This year, HardingPoorman Group , was once again named “one of the best companies to work for,” and yet David Harding, CEO of HardingPoorman Group, is pushing even harder for innovation in every sphere of the business. But it does build an image and awareness of your company.

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It's Time for Real-Time

Convince & Convert

We reconfigured our companies to accommodate phone. Not just the big companies, but the every companies. Go forth to meet the shadowy future, without fear, and with a manly nike dunk cheap heart. And to think I was the one who launched your published writing career when I gave you a chance with your first column way back when for bizAZ magazine.

Is it Time to Re-Think Your Social Media?


Every day you hear more business success stories on social media, about hot leads found on LinkedIn or people directly calling a company after checking out their Facebook Page. What you do and don’t do in those face-to-face meetings are your guidelines for what you do on social media.

3 Ways to Measure Employee Communication

Waxing UnLyrical

There’s a magazine and intranet to write for, multiple special projects, and internal social media. At one company, we discovered that most of our content was U.S.-centric One of the company’s goals was to be seen as an international firm, not merely a U.S.

7 Tips for a Successful Employer Branding Strategy


The old ways of advertising popularized by passively-consumed media like magazines, radio, and television aren’t nearly as effective in this era. If you need to hire the very best people to meet your goals as a company, social recruiting is worth the effort.

How Glossier Built a Cult Following on Social Media


The sought-after and celebrated cosmetics company originally started off in 2010 as a beauty blog called IntotheGloss.com started by Emily Weiss, a former styling assistant for Vogue. Meet Cloud Paint in Storm (a warm rose) + Dawn (a sunny coral).

Are You A Blogging Addict? Take This Test To See!

SocMed Sean

You have stood in front of a magazine rack at the supermarket trying to determine how you would repackage the titles of magazines into new blog posts. (1 Bonus points if the conference room was being used for a meeting when they ducked in. (2

The Key to Success in Enterprise Social Media

Direct Marketing Observations

In that time, I’ve worked for some of the largest companies in the world and If you were to ask me what keeps me up at night it would vacillate between how can I do more with the tools and resources I have available to me and what am I missing?

Why The Term “Social CRM” Is Just STUPID!

SocMed Sean

Yes…companies have been watching everything you do and everything you buy to formulate their marketing strategies. Ask yourself, why consumers trust recommendations from friends and family more than they trust marketing materials from companies? Meet with them face-to-face.

The 7 stages of content creation


Yes, while I'd like to fancy up my job title like so sometimes, I know that writing for a company is a different kind of writing. The first review meeting didn't go as planned. Flipping through The Copy Book , and all other magazines in the office gives you a little bit of a push.

Any Publicity is Good Publicity in Social Media, right?

Buzz Marketing for Technology

Rare is the day when you walk into a meeting and someone pulls out an old magazine and slams it on the desk fussing about an article written months ago. It used to be said that any publicity is good publicity.