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How to Create Exciting Social and Digital Content for Unsexy, Boring and Regulated Industries

Pam Moore

Best practices for brand building – how to leverage content at every step of the buyers journey from brand awareness to loyalty. Real estate agents. Real estate brokers. Marketers working in any size company wanting to succeed in 2018. Insurance agents. Financial consultants. Mortgage brokers.

Industry 152
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How to write an engaging social media bio for your brand

Sprout Social

Your profile bio is prime real estate for building credibility and optimizing your searchability across platforms. If you get it right, your social media bios can benefit you in a variety of ways, such as: Help create trust and customer loyalty. Links to your website (at minimum) and any other relevant online real estate.

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Content Marketing for Regulated, Boring and Unsexy Industries

Pam Moore

Best practices for brand building – how to leverage content at every step of the buyers journey from brand awareness to loyalty. Real estate agents. Real estate brokers. Marketers working in any size company wanting to succeed in 2018. Insurance agents. Financial consultants. Mortgage brokers.

Industry 132
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Good Things to Post on Instagram (Besides Your Coffee Art)

agora pulse

Real estate agents can take closing photos with their clients. A company that does a fantastic job of building brand loyalty and awareness using this strategy is the women’s custom clothing company eShakti. Builder could take a picture of a completed home, of their client while they look over plans together.

Instagram 125
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Content Marketing for Regulated, Boring and Unsexy Industries

Pam Moore

Best practices for brand building – how to leverage content at every step of the buyers journey from brand awareness to loyalty. Real estate agents. Real estate brokers. Marketers working in any size company wanting to succeed in 2018. Insurance agents. Financial consultants. Mortgage brokers.

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Why UX matters for marketers: 8 tips to improve your UX

Sprout Social

And although we might not always be conscious of our “experience” as users ourselves, these interactions result in positive feelings and brand loyalty. Companies that invest in UX score a huge ROI. You might have heard this one before: for every $1 a company spends on UX, they see a return of $100.

Tips 127
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5 Best Practices for Implementing an Employee Advocacy Program

Oktopost

It should come as no surprise that getting employees on board isn’t as simple as sending out an office memo or making a one-off announcement in a company meeting. That high ROI is reserved for businesses that can really motivate their employees in the same way you need to motivate customers toward loyalty.

ROI 62