Buzz Marketing for Technology

MARCH 23, 2011

Let’s say you’re an auto insurance company. You want to target micro-segments where people think about buying auto insurance. We know that people buy auto insurance when they buy a car. But where else can we find people who intend to purchase insurance?

Insurance 213

Insurance Paid Search eBook Buy 213

The Realtime Report

MARCH 5, 2021

Online companies can protect themselves with terms of service (TOS), also known as terms and conditions and terms of use (TOU). Social Networking. Home/Car Insurance. Social Networking. HOME/CAR INSURANCE. The Longest Terms and Conditions. The internet is accessed by 4.66 Table of Contents: Dating.

Industry 91

Industry Banking Fashion Insurance 91

Hootsuite

JULY 4, 2022

Does TikTok and the opportunities it provides align with my social media goals? Your goals are the heart of your social media strategy and your social network choices need to be in service of them. But it’s not just digital banks and fintech companies that find success on TikTok. But that’s not all.

Questions 104

Questions Banking Insurance HootSuite 104

Socialized

FEBRUARY 22, 2010

Mainstream media are having a field day scaring consumers into thinking that criminals are preying on users of social networks that disclose their geographic locations. The only thing that makes sense about this is the idea that insurance companies would be excited about a new way to deny consumer claims. Come on, folks.

Foursquare 184

Foursquare Insurance Privacy Social Networking 184

Hootsuite

MAY 20, 2021

Since as far back as 2016, the number of people using the top social messaging apps like WhatsApp, Facebook Messenger, and WeChat/Weixin has consistently surpassed people using the top social networks (Facebook, Instagram, and Twitter). In fact, according to our Digital 2021 Report , there are now: 2 billion users on WhatsApp.

Social Media 145

Social Media Strategy HootSuite FAQ 145

Hootsuite

JUNE 29, 2023

These guidelines differ from social media policies or social media style guides. A social media policy details how the company should be portrayed on social media platforms. A social media style guide is a set of rules that dictate how your brand shows up on social. Hip, hip, HIPAA, hooray!

Guidelines 78

Guidelines Template Templates Social Media 78

Navolutions

MARCH 25, 2013

With today’s relaunch of the Google+ mobile apps for iPhone and Android, it’s gotten even easier to let customers and clients keep tabs on your day to day, and give them a glimpse of the faces that make your company work. Here’s what they mean for you. That means that any special offers will also go that much further.

Small Business 127

Small Business Mobile Google iPhone 127

Pam Moore

AUGUST 11, 2018

It's even more challenging if your business is in a highly regulated industry such as healthcare, financial, insurance or government. Insurance agents. Marketers working in any size company wanting to succeed in 2018. Even if your product or service is “sexy” it can be tough. Real estate brokers. Mortgage brokers.

Industry 60

Industry Real Estate Content Insurance 60

Socialized

NOVEMBER 26, 2009

These might include realtime campus maps and guided tours; theme park guides; capital equipment location and inventory; and even applications in which the operator makes computer-based notes on top of realtime images, which would be useful for things like home inspection and insurance claims estimating.

SocialText 250

SocialText Social Media Web 2.0 Astroturfing 250

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. While three-quarters of marketers consider measurement of social media impact important, 70% say that measuring those results is difficult.

Social Media 245

Social Media B2B Marketing SEO 245

Social Media Marketing

MARCH 22, 2018

Group of 18 to 24 year old are 2 xs more likely to use social media for health-related discussions than the group of 45 to 54 years. 31% of healthcare institutions have their social media guidelines in writing. 60% of doctors say social media improves the quality of care delivered to patients. The opportunities are endless!

Training 99

Training Industry Social Media Health Care 99

Convince & Convert

AUGUST 13, 2013

Imagine, this time, that you’re Allstate, and a user searches for car insurance quotes. He also founded several other companies, including Fivelimes, a green focused social network that was recently sold to Avid Life Media. Bing and Google.

Facebook 167

Facebook Insurance API Yahoo 167

Idaconcpts

DECEMBER 5, 2011

In this article I am going to talk about the ins and outs of setting up a brand page on Google +, the web’s newest social network. For now, select the “company, institutions or organization” box. I recommend using a company logo if possible). Understand the Anatomy of your Google+ Page.

Google 131

Google Real Estate How To Insurance 131

Pam Moore

AUGUST 17, 2020

LinkedIn is one of the most powerful social networking and digital platforms to build your personal and business brand of authority, influence and human connection. There are also more than 50 million companies setup on LinkedIn. More than 50 million companies are setup on LinkedIn. Connect with me on LinkedIn here.

LinkedIn 78

LinkedIn Tips Brands Training 78

SocMed Sean

DECEMBER 18, 2018

Take a look at the video below that features a family using a bit of food humor, combined with just some gross humor to help raise awareness about their insurance company. Before you launch a marketing strategy that is based on humor, you might want to make sure your company leadership is on-board. Does it work?

Social Media 220

Social Media Meme Advertising Strategy 220

Navolutions

APRIL 11, 2013

Phil Barnett Plumbing’s five stars on Yelp have helped push his website to the #1 slot for “plumbers in Livermore,” and together they have helped transform his company overnight. Add all your social networks and a link to Yelp if you have one. Best of luck out there, and please don’t keep us a secret!

Review 138

Review Google How To Social Networking 138

Keyhole.co

FEBRUARY 16, 2024

Also Read : How BigEvo monitored as many as nine competitors across several social networks with Keyhole. The company also streams live on the platform. The brand shares short how-to videos about life insurance and retirement planning on YouTube. The company intensively invests in paid ads on YouTube.

Analysis 52

Analysis YouTube Tools Strategy 52

Firebelly

FEBRUARY 24, 2010

35% (173) of the Fortune 500 have active Twitter accounts (a post within the past thirty days); and nearly 50% of the top 100 companies (47) have a Twitter account. The number one ranked company, Exxon Mobil, does not have a Twitter account. The insurance industry has the most Twitter accounts (13).

Social Media 165

Social Media Twitter Paid Search Study 165

Webbiquity SMM

DECEMBER 15, 2020

Twitter is consistently rated as the second-best social network for B2B and tech companies, behind only LinkedIn. So, not surprisingly, the vast majority of Minnesota tech companies have a Twitter presence. This research looked at 187 companies tracked over the past decade on the Minnesota Technology Twitter list.

Company 149

Company Twitter Software System 149

Mindjumpers

JULY 6, 2010

People from all continents are represented in the jury – it is truly international, and many of them with great credentials within marketing, communication, branding and social media. The scope and diversity of the jury is for me an insurance that they will be able to pick the best practice and winner in the different categories.

Meeting 182

Meeting Nielsen Insurance Foursquare 182

Webbiquity SMM

FEBRUARY 28, 2011

. • Christopher Barger – Director, Global Social Media at General Motors. • Scott Monty – Digital & Multimedia Communications Manager at Ford Motor Company. Chemicals. • Kristina Bobrowski – Social Media Manager, Dow Corning. • Alison Buckley – Social Media Manager, Dow Corning.

List 155

List Twitter Brands Microsoft 155

Convince & Convert

JUNE 20, 2011

She develops and supervises strategic communications programs for major companies in professional and financial services, with a particular emphasis on the legal, consulting and insurance industries. Start by gathering data on your interviewer(s) and the company. Will those goals match how the company wants to grow?

Vimeo 154

Vimeo Klout Insurance Foursquare 154

Pam Moore

JULY 6, 2019

Conversations, LinkedIn company page posts, LinkedIn video, YouTube videos, Instagram Stories, Instagram Posts, podcasts, live video streams, Facebook posts, Facebook messenger bots, Tweets, Instagram images, Snachat snaps, Facebook live video, iTunes podcasts, and the list goes on. It's everywhere. Different types of content marketing.

Content 104

Content Marketing Template Templates 104

Laurel Papworth

APRIL 10, 2018

If the reported location of a user device is near a movie theatre, and the user’s waveform fingerprint matches the soundtrack of a particular movie, the social networking system may access an online database of the show times for the theatre in the user’s vicinity. Thus the device may automatically turn off its ringer.”

Questions 74

Questions GPS Facebook Analysis 74

Buzz Marketing for Technology

JUNE 26, 2008

In many ways, knowledge workers will come to be “self-employed” in the sense that they are working to improve themselves and to make an impact on the world at large and not just within the company they happen to be “working for” at the time. The emergence of Web 2.0

Web 2.0 100

Web 2.0 Insurance Knowledge Base Training 100

Navolutions

MARCH 25, 2013

With today’s relaunch of the Google+ mobile apps for iPhone and Android, it’s gotten even easier to let customers and clients keep tabs on your day to day, and give them a glimpse of the faces that make your company work. Here’s what they mean for you. That means that any special offers will also go that much further.

Small Business 100

Small Business Mobile Google Insurance 100

Convince & Convert

APRIL 27, 2012

This is Episode 13 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features Ryon Harms , the head of social media for Farmers Insurance. We use Argyle Social for our social engagement; we use Infusionsoft for our email; and Jim is our guest host for the podcast and a smart guy).

Insurance 115

Insurance Journal Research Hashtag 115

Socialmedia.biz

JUNE 8, 2018

Gathering data and listening to conversions on various social media platforms can enable you to make informed decisions that will bring progress and success to your business. Based in New York City, Synthesio is one of the leading social media monitoring vendors in the world that operates in different languages. AgoraPulse.

Crimson Hexagon 76

Crimson Hexagon Social Media Sysomos Price 76

Pam Moore

SEPTEMBER 20, 2020

Social networks such as LinkedIn are simply a medium for you to build meaningful relationships through conversation and content that inspires, connects and converts to business. However, LinkedIn is not a social network that you can just throw up your digital content spaghetti and hope it sticks and magically brings you leads.

LinkedIn 78

LinkedIn Engagement Strategy Authentication 78

Diva Marketing Blog

MAY 18, 2011

pre social networks, who you were was confined by space and time. Laura Bennett - CEO and Co-Founder of Embrace Pet Insurance. I talk a lot about things I care about and my business and pet insurance happens to be a big part of that. I do, however, have a company laptop that provides some limitations. It is truth.

Social Media 73

Social Media Brands Insurance Forums 73

Pam Moore

JANUARY 14, 2020

What people post about you on a review site or social network. Your digital body language of you, your employees or your co-workers speaks far more louder about the company you work for (or own) than the corporate messages written and published by your PR team. Words people use to describe you. What is personal branding?

Brands 78

Brands Training Template Templates 78

Sprout Social

OCTOBER 18, 2016

They’re pulled from the organization’s guidance on social media and risk management, and apply to a broad collection of financial institutions that are regulated by the following agencies: The Office of the Comptroller of the Currency. The Federal Deposit Insurance Corporation. Don’t be afraid to experiment with other social networks.

Banking 40

Banking Social Media Insurance Policies 40

Convince & Convert

FEBRUARY 22, 2013

All of these examples show the brand’s social agility. With a smart team running the campaigns and the trust of the company behind them, they’re able to achieve more than any brand who is micromanaging their social media outlets. Holy Social! . Jay is the founder of [link] and host of the Social Pros podcast.

Brands 134

Brands Film Hashtag Campaign 134

Pam Moore

OCTOBER 28, 2019

It's why you have 8 seconds to make that first digital brand impression when your dream customer visits your blog, website or social network profiles. They optimize their LinkedIn company profiles. They setup their primary social channels on platforms such as Facebook, Twitter and Instagram. They launch the blog.

Social Media 60

Social Media Marketing Training Social Networking 60

Proactive Report

SEPTEMBER 21, 2010

companies say they plan to award base salary pay increases in 2011. How to apply your social media skills to both internal and external audiences. Companies are fast realizing that personal use of these tools does not equate to expertise. 98% of U.S. How is PR faring? Expertise with the technology.

Social Media 91

Social Media Telecommunications Automotive Microblogging 91

Keyhole.co

NOVEMBER 7, 2023

Keep tabs on industry hashtags and various Twitter hashtag trends used by rival company accounts to spot gaps in your strategy and uncover new opportunities. Here’s a scenario: As your social strategy, you want to use influencers to convince your target audience that pet insurance is worth it. How do you achieve this?

Hashtag 52

Hashtag Analysis Twitter Sentiment 52

Diva Marketing Blog

SEPTEMBER 20, 2009

One of my first jobs out of college was as a customer service rep for a major health insurance company. Sometimes I felt it was "me and the customer" against the company. This is part of a concept I've been talking about for a long time but finally beginning to explore in more depth - The Social Enterprise.

Social Media 78

Social Media Insurance Social Enterprise Conference 78